Purple Executive and Leadership Team

Robert DeMartini, the Chief Executive Officer at Purple, directs the overall strategic vision and operational execution for the mattress and sleep accessory manufacturer. DeMartini guides the company's expansion in both direct-to-consumer and wholesale markets, ensuring alignment with Purple's mission to improve sleep and wellness. Overseeing all executive functions, the Chief Executive Officer drives initiatives to enhance product innovation and market penetration. This leadership role involves fostering a culture of continuous improvement and accountability across all departments. By optimizing business processes and resource allocation, Robert DeMartini directly impacts the company's financial performance and long-term sustainability. Ultimately, DeMartini secures Purple's competitive edge in the evolving sleep industry.

Todd Vogensen, the Chief Financial Officer at Purple, manages all financial operations and strategic financial planning for the mattress and bedding retailer. Vogensen oversees budgeting, forecasting, investor relations, and capital allocation, ensuring fiscal responsibility and driving profitable growth. Directing the finance and accounting departments, the Chief Financial Officer provides critical insights into financial performance and market trends. This leadership position involves developing financial strategies that support the company's expansion and operational efficiency. By meticulously managing financial resources and identifying investment opportunities, Todd Vogensen directly contributes to Purple's stability and market position. Ultimately, Vogensen safeguards the company's financial health and supports its strategic objectives.

Eric Haynor, the Chief Operating Officer at Purple, oversees the day-to-day operational activities and supply chain management for the mattress and sleep accessory manufacturer. Haynor directs manufacturing processes, logistics, and inventory management, ensuring efficient production and timely delivery of products to customers. Managing the operational infrastructure, the Chief Operating Officer drives initiatives to enhance productivity and reduce costs across all facilities. This critical role involves optimizing the supply chain to meet growing demand and maintain product quality standards. By streamlining operational workflows and implementing best practices, Eric Haynor directly impacts Purple's ability to scale and serve its customer base effectively. Ultimately, Haynor ensures the seamless execution of business operations.

Janis Cohen, the President & Founder at Purple, provides foundational leadership and strategic direction for the mattress and bedding company. Cohen guides the company's long-term vision and commitment to innovation in sleep technology and product design. Overseeing the company's founding principles, the President & Founder ensures that Purple remains dedicated to its core mission of improving sleep. This role involves championing the company's unique approach to product development and market strategy. By maintaining a focus on pioneering solutions and customer-centricity, Janis Cohen directly influences Purple's brand identity and market impact. Ultimately, Cohen upholds the legacy and innovative spirit of the company.

Rich Fabert, the Group President, Mental Health Employee Resource (Erg) at Purple, champions initiatives focused on employee well-being and mental health support within the organization. Fabert leads the development and implementation of programs designed to foster a supportive and inclusive workplace culture for all employees. Directing the Mental Health Employee Resource Group, the Group President, Mental Health Employee Resource (Erg) advocates for resources and policies that promote mental wellness. This position involves collaborating with HR and leadership to integrate mental health considerations into company practices. By prioritizing employee support and well-being, Rich Fabert directly contributes to a healthier and more engaged workforce. Ultimately, Fabert enhances the overall employee experience at Purple.

Brad Furry, the Chief Information Officer & Chief Technology Officer at Purple, leads the company's technology strategy, digital infrastructure, and innovation in product development. Furry oversees all IT operations, cybersecurity, and the integration of advanced technologies to enhance customer experience and operational efficiency. Directing the technology and information systems departments, the Chief Information Officer & Chief Technology Officer drives digital transformation initiatives. This leadership position involves leveraging technology to support business growth, improve data analytics, and develop cutting-edge sleep solutions. By architecting robust technological frameworks and fostering innovation, Brad Furry directly contributes to Purple's competitive advantage. Ultimately, Furry ensures technological excellence and supports the company's future growth.

Dhyani Gardner, the Innovations & Operations Chief of Staff at Purple, supports strategic initiatives across innovation and operational functions, facilitating cross-departmental collaboration. Gardner works closely with leadership to drive key projects, streamline processes, and ensure alignment with the company's growth objectives in the mattress and bedding sector. Assisting in the execution of strategic plans, the Innovations & Operations Chief of Staff enhances operational effectiveness and fosters a culture of innovation. This role involves bridging communication between teams and ensuring that new ideas are effectively translated into operational improvements. By driving project management and strategic alignment, Dhyani Gardner directly supports Purple's commitment to product development and operational excellence. Ultimately, Gardner contributes to the successful implementation of strategic priorities.

Zachary Beck, the Chief of Staff - Wholesale at Purple, spearheads strategic initiatives and operational support for the company's wholesale division. Beck collaborates with sales, marketing, and operations teams to expand market reach and enhance partner relationships within the mattress and bedding industry. Directing strategic projects within the wholesale channel, the Chief of Staff - Wholesale ensures seamless execution of business development plans. This position involves optimizing sales processes and supporting the growth of distribution networks. By driving strategic alignment and operational efficiency in the wholesale segment, Zachary Beck directly contributes to Purple's revenue growth and market penetration. Ultimately, Beck strengthens Purple's presence in the wholesale sector.

Jack Roddy, the Chief People Officer at Purple, leads human resources strategy, talent management, and organizational development for the mattress and sleep accessory company. Roddy oversees recruitment, employee engagement, compensation, and benefits, fostering a positive and productive work environment. Directing the people operations function, the Chief People Officer ensures that Purple attracts, develops, and retains top talent. This leadership role involves cultivating a strong company culture that supports innovation and employee well-being. By implementing effective HR policies and programs, Jack Roddy directly impacts employee satisfaction and organizational effectiveness. Ultimately, Roddy builds a high-performing workforce that drives Purple's success.