Principal Executive and Leadership Team

September, 2026

Leadership Overview

Principal has 10 executives leading key functions including strategy, operations, financial oversight, and human capital management.

Focused on delivering comprehensive retirement and insurance solutions, Principal empowers institutional and individual clients to achieve long-term financial security through disciplined asset management and global risk mitigation strategies.

Leadership Roles at Principal

  • Chair, President & Chief Executive Officer - Deanna Strable-Soethout
  • Chief Financial Officer, Pfn & Psi - Dawn Roberts
  • Chief Financial Officer, Benefits & Protection - Brian Kiel
  • Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services - Andrew Matos
  • Chief Financial Officer, Retirement & Income Solutions Division - Louis Flori
  • Chief Financial Officer, Bank Trust & Income Solutions - David Rigler
  • Chief Financial Officer & Head of Phillipines Enterprise Finance, Actuarial & Financial Planning & Analysis Finance Transformation (Gcc, India) - Reetesh Gupta
  • Chief Operating Officer - Brenda Choo
  • Senior Managing Director and Chief Operating Officer - Kenneth Dubas
  • Senior VP & Chief Human Resources Officer - Lisa Coulson
  • Deanna Strable-Soethout - Chair, President & Chief Executive Officer

    Deanna Strable-Soethout, the Chair, President & Chief Executive Officer at Principal, directs the overarching corporate strategy and global business trajectory. Strable-Soethout architects the long-term vision for retirement solutions, asset management, and insurance offerings, ensuring alignment across all international financial services segments. By coordinating with the board and senior leadership, the Chair, President & Chief Executive Officer maintains rigorous standards for risk management and capital allocation. This executive leadership role involves driving growth initiatives that support institutional and individual clients worldwide. Through constant evaluation of market trends, Deanna Strable-Soethout secures the competitive positioning of the firm within the complex global financial landscape. The Chair, President & Chief Executive Officer fosters a culture of innovation, ensuring that the organization remains responsive to the evolving needs of businesses and individual investors seeking financial stability and robust retirement income solutions.
    Deanna Strable-Soethout

    Dawn Roberts - Chief Financial Officer, Pfn & Psi

    Dawn Roberts, the Chief Financial Officer, Pfn & Psi at Principal, oversees the financial health and fiscal planning for the Pfn and Psi business units. Roberts manages complex budgeting, financial reporting, and capital planning to ensure the profitability of insurance and retirement offerings. By analyzing market data and economic indicators, the Chief Financial Officer, Pfn & Psi provides critical insights that guide investment decisions and risk management strategies. This role involves close coordination with the broader finance team to maintain regulatory compliance and fiscal transparency. Dawn Roberts drives financial performance by identifying opportunities for cost optimization and revenue growth within the assigned segments. The Chief Financial Officer, Pfn & Psi ensures that financial resources align with the strategic goals of the firm, supporting the delivery of high-quality financial products. Through rigorous financial oversight, Roberts contributes to the long-term stability and growth of the organization's diverse portfolio.

    Brian Kiel - Chief Financial Officer, Benefits & Protection

    Brian Kiel, the Chief Financial Officer, Benefits & Protection at Principal, directs the financial strategy for the specialty benefits and insurance divisions. Kiel monitors the fiscal performance of these critical segments, ensuring that risk management protocols remain robust and effective. By overseeing financial planning and analysis, the Chief Financial Officer, Benefits & Protection supports the development of products designed for long-term financial security. This leadership role requires constant interaction with actuarial teams to assess liabilities and optimize capital reserves. Brian Kiel drives profitability by implementing efficient financial controls and identifying growth opportunities within the benefits market. The Chief Financial Officer, Benefits & Protection ensures that the firm maintains a strong balance sheet while delivering value to policyholders. Through strategic financial management, Kiel supports the company's commitment to providing comprehensive protection solutions to businesses and individuals across various markets.

    Andrew Matos - Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services

    Andrew Matos, the Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services at Principal, manages the financial operations for the firm's retirement savings and stock plan business lines. Matos oversees fiscal planning, revenue forecasting, and expense management to ensure the profitability of these essential services. By analyzing participant data and market trends, the Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services provides strategic guidance that supports the growth of retirement income solutions. This role involves close collaboration with product teams to ensure that financial structures remain competitive and sustainable. Andrew Matos drives financial efficiency by implementing robust reporting systems and optimizing capital allocation within the workplace savings segment. The Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services ensures that the firm meets its financial targets while providing valuable retirement tools to employees and institutional clients worldwide.

    Louis Flori - Chief Financial Officer, Retirement & Income Solutions Division

    Louis Flori, the Chief Financial Officer, Retirement & Income Solutions Division at Principal, directs the financial strategy for the retirement and income solutions business. Flori manages the financial health of this division, ensuring that investment products and income solutions remain profitable and aligned with client needs. By overseeing financial modeling and risk assessment, the Chief Financial Officer, Retirement & Income Solutions Division supports the development of products that provide long-term financial security. This role requires constant interaction with the broader finance organization to ensure consistency in reporting and capital management. Louis Flori drives performance by identifying opportunities for revenue growth and cost efficiency within the retirement segment. The Chief Financial Officer, Retirement & Income Solutions Division ensures that the firm maintains a strong market position by delivering reliable and effective retirement solutions. Through strategic financial oversight, Flori contributes to the overall success of the company's retirement-focused business model.

    David Rigler - Chief Financial Officer, Bank Trust & Income Solutions

    David Rigler, the Chief Financial Officer, Bank Trust & Income Solutions at Principal, oversees the financial operations for the bank trust and income solutions business units. Rigler manages fiscal planning, regulatory reporting, and capital management to ensure the stability and profitability of these specialized services. By analyzing trust performance and income generation, the Chief Financial Officer, Bank Trust & Income Solutions provides critical insights that guide product development and risk management. This role involves close coordination with legal and compliance teams to ensure that financial activities meet all regulatory requirements. David Rigler drives financial performance by optimizing the management of trust assets and identifying opportunities for growth in income-focused products. The Chief Financial Officer, Bank Trust & Income Solutions ensures that the firm delivers consistent value to clients seeking secure financial management. Through rigorous financial oversight, Rigler supports the company's mission of providing reliable financial products.

    Reetesh Gupta - Chief Financial Officer & Head of Phillipines Enterprise Finance, Actuarial & Financial Planning & Analysis Finance Transformation (Gcc, India)

    Reetesh Gupta, the Chief Financial Officer & Head of Phillipines Enterprise Finance, Actuarial & Financial Planning & Analysis Finance Transformation (Gcc, India) at Principal, directs the financial operations and transformation initiatives across international markets. Gupta manages actuarial planning, financial analysis, and the integration of finance functions within the global capability centers. By overseeing the transformation of financial processes, the Chief Financial Officer & Head of Phillipines Enterprise Finance, Actuarial & Financial Planning & Analysis Finance Transformation (Gcc, India) enhances the efficiency and accuracy of financial reporting. This role involves driving strategic initiatives that support the firm's international financial services segment. Reetesh Gupta ensures that financial operations in the Philippines and India align with global standards and corporate objectives. The Chief Financial Officer & Head of Phillipines Enterprise Finance, Actuarial & Financial Planning & Analysis Finance Transformation (Gcc, India) fosters a culture of continuous improvement, ensuring that the organization remains agile and responsive to global market demands.

    Brenda Choo - Chief Operating Officer

    Brenda Choo, the Chief Operating Officer at Principal, manages the internal infrastructure and operational efficiency of the global financial services platform. Choo optimizes workflows across retirement and income solutions, ensuring that service delivery meets the high standards required by institutional clients. By streamlining cross-functional processes, the Chief Operating Officer enhances the scalability of insurance products and asset management services. This leadership position requires constant collaboration with other C-suite members to integrate technology into daily operations, thereby improving client outcomes. Brenda Choo drives operational excellence by monitoring performance metrics and implementing strategic improvements that support the firm's international expansion. The Chief Operating Officer maintains a focus on operational resilience, ensuring that the company effectively manages risk while delivering consistent value to stakeholders. Through meticulous oversight of internal systems, Choo supports the broader mission of providing reliable financial products to a diverse global customer base.
    Brenda Choo

    Kenneth Dubas - Senior Managing Director and Chief Operating Officer

    Kenneth Dubas, the Senior Managing Director and Chief Operating Officer at Principal, executes the operational strategy for the firm's investment management and asset class divisions. Dubas manages the day-to-day operations of complex investment portfolios, ensuring that internal processes support the delivery of high-performance financial products. By coordinating with investment teams, the Senior Managing Director and Chief Operating Officer optimizes the execution of asset management strategies. This role involves driving operational improvements that enhance the client experience and increase efficiency across the investment lifecycle. Kenneth Dubas maintains a focus on operational scalability, ensuring that the firm can effectively manage diverse asset classes on a global scale. The Senior Managing Director and Chief Operating Officer collaborates with other leaders to align operational capabilities with the firm's long-term growth objectives. Through disciplined management, Dubas ensures that the organization remains a leader in the competitive investment management sector.

    Lisa Coulson - Senior VP & Chief Human Resources Officer

    Lisa Coulson, the Senior VP & Chief Human Resources Officer at Principal, directs the global human capital strategy and organizational development. Coulson manages talent acquisition, employee engagement, and leadership development programs that support the firm's mission of providing financial security. By overseeing compensation and benefits structures, the Senior VP & Chief Human Resources Officer ensures that the company attracts and retains top talent in the competitive financial services industry. This role involves driving cultural initiatives that promote diversity, equity, and inclusion across all global operations. Lisa Coulson collaborates with the executive team to align human resources strategies with the company's long-term business goals. The Senior VP & Chief Human Resources Officer maintains a focus on workforce planning, ensuring that the organization has the necessary skills to deliver innovative retirement and insurance solutions. Through strategic human capital management, Coulson supports the overall growth and success of the firm.
    Lisa Coulson

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    Frequently Asked Questions Regarding Principal Top Executives and Leadership Team

    Who leads Principal?
    Principal is led by Deanna Strable-Soethout (Chair, President & Chief Executive Officer), along with executives such as Dawn Roberts (Chief Financial Officer, Pfn & Psi) and Brian Kiel (Chief Financial Officer, Benefits & Protection).
    Who is part of Principal’s executive team?
    The executive team of Principal includes leaders such as Deanna Strable-Soethout (Chair, President & Chief Executive Officer), Dawn Roberts (Chief Financial Officer, Pfn & Psi), Brian Kiel (Chief Financial Officer, Benefits & Protection) and other senior executives.
    How many executives does Principal have?
    Principal has 10 executives leading key business areas.
    What roles are included in Principal’s leadership team?
    The leadership team of Principal includes roles such as Chair, President & Chief Executive Officer, Chief Financial Officer, Pfn & Psi, Chief Financial Officer, Benefits & Protection, Head Chief Financial Officer, Workplace Savings Retirement Solutions & of Stock Plan Services, Chief Financial Officer, Retirement & Income Solutions Division.