Pebble Beach Executive and Leadership Team

Judah Matthews, the Senior Vice President, Chief Financial Officer at Pebble Beach, directs all fiscal planning and capital allocation strategies. Overseeing the financial health of the resort portfolio, the Senior Vice President, Chief Financial Officer manages long-term investment cycles for the four golf courses and luxury lodging properties. This leadership role involves rigorous oversight of budgetary compliance and risk management protocols to ensure sustainable growth across North American operations. By optimizing capital expenditure, Judah Matthews directly impacts the ability of the organization to maintain its premier market position. The Senior Vice President, Chief Financial Officer collaborates with the Board to refine fiscal policies, ensuring that every investment aligns with the overarching goal of delivering high-end hospitality. Through disciplined financial modeling, Matthews secures the resources necessary for ongoing infrastructure improvements and service enhancements, ultimately driving the long-term profitability of the entire resort enterprise.

David Heuck, the Executive Vice President & Chief Financial Officer at Pebble Beach, manages corporate accounting and enterprise-wide financial reporting. Focusing on the operational efficiency of the resort assets, the Executive Vice President & Chief Financial Officer monitors cash flow and liquidity to support the maintenance of world-class facilities. This role requires constant interaction with department heads to ensure that operational costs remain aligned with revenue targets across the diverse portfolio of lodging and golf properties. By implementing advanced financial tracking systems, David Heuck enhances the transparency of fiscal performance metrics. The Executive Vice President & Chief Financial Officer also evaluates potential expansion opportunities and asset acquisitions to bolster the company's market presence. Through meticulous analysis of market trends, Heuck provides the strategic insights required to navigate the complexities of the luxury hospitality sector, ensuring that the organization maintains its competitive edge while maximizing shareholder value.

Caroline Macdonald, the Executive Vice President & Chief Operating Officer at Pebble Beach, oversees the daily management of all resort properties and golf course operations. Coordinating the service standards across The Lodge, The Inn at Spanish Bay, and Casa Palmero, the Executive Vice President & Chief Operating Officer ensures that every guest interaction reflects the brand's commitment to excellence. This leadership role involves managing large-scale labor forces and supply chain logistics to maintain the pristine condition of the four golf courses. By streamlining operational workflows, Caroline Macdonald drives efficiency and elevates the quality of the guest experience. The Executive Vice President & Chief Operating Officer works closely with other C-suite leaders to integrate service innovations that keep the resort at the forefront of the global hospitality industry. Through constant monitoring of service delivery metrics, Macdonald maintains the high standards expected at this iconic destination, ensuring operational success across all regional business units.

Hilton Gluck, the President at Pebble Beach, directs the overarching strategic vision and corporate governance for the entire organization. Focusing on the long-term sustainability of the resort brand, the President manages high-level partnerships and stakeholder relations to ensure the continued success of the iconic golf and lodging properties. This leadership role involves setting the tone for corporate culture and ensuring that all business units adhere to the core mission of delivering exceptional hospitality. By guiding the executive team, Hilton Gluck fosters an environment of innovation and excellence that permeates every aspect of the resort operations. The President also represents the company in broader industry forums, advocating for the preservation and promotion of the resort's unique heritage. Through decisive leadership and a commitment to quality, Gluck ensures that the organization remains a global leader in the luxury hospitality market, consistently meeting the evolving needs of a sophisticated international clientele.

Susan Merfeld, the President at Pebble Beach, oversees the execution of strategic initiatives related to property development and guest experience enhancement. Focusing on the integration of new amenities and the modernization of existing facilities, the President ensures that the resort remains competitive in the luxury market. This leadership role involves coordinating cross-functional teams to deliver capital projects that improve the guest experience at the golf courses and lodging properties. By prioritizing service excellence and operational innovation, Susan Merfeld drives the continuous improvement of the brand's market position. The President works in tandem with other executives to align operational goals with the company's long-term growth strategy. Through the careful management of resources and a focus on guest satisfaction, Merfeld ensures that the resort continues to set the standard for excellence in the hospitality industry, maintaining its status as a premier destination for travelers from around the world.

Avi Mannis, the Executive Vice President & Chief Revenue Officer at Pebble Beach, architects the pricing and distribution strategies for all lodging and golf services. Overseeing the revenue management teams, the Executive Vice President & Chief Revenue Officer optimizes occupancy rates and green fee yields to maximize total property income. This role involves analyzing consumer demand patterns to adjust marketing and sales tactics in real-time, ensuring that the resort captures maximum value during peak and off-peak seasons. By leveraging data-driven insights, Avi Mannis aligns sales initiatives with the broader corporate mission of providing premium experiences. The Executive Vice President & Chief Revenue Officer collaborates with marketing departments to refine brand positioning and attract high-value clientele from global markets. Through the implementation of dynamic pricing models, Mannis drives consistent revenue growth, ensuring that the financial performance of the resort remains robust while maintaining the exclusivity and prestige of the brand.