Pebble Beach Executive and Leadership Team

July, 2026

Leadership Overview

Pebble Beach has 5 executives leading key functions including operations, revenue, finance, and leadership.

Driven by a legacy of excellence, Pebble Beach is dedicated to providing unparalleled luxury hospitality and world-class golf experiences, shaping the future of iconic destinations.

Leadership Roles at Pebble Beach

  • Senior Vice President, Chief Financial Officer - Judah Matthews
  • Executive Vice President & Chief Operating Officer - Caroline Macdonald
  • President - Hilton Gluck
  • President - Susan Merfeld
  • Executive Vice President & Chief Revenue Officer - Avi Mannis
  • Judah Matthews - Senior Vice President, Chief Financial Officer

    Judah Matthews, the Senior Vice President, Chief Financial Officer at Pebble Beach, directs all financial planning, management, and reporting activities for the organization. Matthews oversees the fiscal health of Pebble Beach Resorts, including The Lodge at Pebble Beach and The Inn at Spanish Bay, ensuring robust financial controls and strategic resource allocation. This critical role involves managing budgets, forecasting financial performance, and identifying opportunities for cost optimization across all operational areas, from the golf courses to the luxury accommodations. Judah Matthews provides essential financial insights to support executive decision-making, guiding investments and capital expenditures to align with the company's long-term growth objectives. By maintaining financial discipline and strategic fiscal management, Matthews underpins the stability and profitability of Pebble Beach's iconic properties and golf assets.
    Judah Matthews

    Caroline Macdonald - Executive Vice President & Chief Operating Officer

    Caroline Macdonald, the Executive Vice President & Chief Operating Officer at Pebble Beach, directs all operational facets of the company's renowned resorts and golf courses. Macdonald oversees the seamless execution of daily activities, ensuring the highest standards of guest service and operational efficiency across The Lodge at Pebble Beach, The Inn at Spanish Bay, and Casa Palmero. This leadership role involves optimizing the management of four distinct golf courses: Pebble Beach Golf Links, Spyglass Hill Golf Course, The Links at Spanish Bay, and Del Monte Golf Course, guaranteeing an exceptional experience for every visitor. Macdonald's strategic oversight extends to maintaining the pristine condition of the properties and grounds, directly supporting the company's commitment to luxury hospitality and its significant impact on the tourism sector. By focusing on operational excellence, Caroline Macdonald ensures the enduring appeal and success of Pebble Beach's iconic offerings.

    Hilton Gluck - President

    Hilton Gluck, the President at Pebble Beach, provides overarching leadership and strategic direction for the company's extensive operations. Gluck guides the executive team in maintaining Pebble Beach's status as a premier luxury hospitality destination and world-renowned golf resort. This leadership role involves setting the vision for the company, which includes The Lodge at Pebble Beach, The Inn at Spanish Bay, and Casa Palmero, as well as its prestigious golf courses. Hilton Gluck focuses on fostering a culture of excellence and innovation, ensuring that all aspects of the guest experience meet the highest standards. By championing strategic initiatives, Gluck drives the continued success and evolution of Pebble Beach, reinforcing its iconic brand and market position within the global hospitality and golf industries.
    Hilton Gluck

    Susan Merfeld - President

    Susan Merfeld, the President at Pebble Beach, spearheads strategic initiatives and operational oversight for the company's distinguished portfolio. Merfeld directs efforts to enhance the guest experience and maintain the unparalleled reputation of Pebble Beach Resorts, encompassing The Lodge at Pebble Beach, The Inn at Spanish Bay, and Casa Palmero. This executive position involves guiding the company's long-term vision and ensuring alignment across all departments, including the management of Pebble Beach Golf Links and its associated courses. Susan Merfeld focuses on driving sustainable growth and operational excellence, leveraging the company's unique assets and legacy. By providing strategic leadership, Merfeld ensures Pebble Beach continues to set the standard for luxury hospitality and world-class golf experiences, solidifying its position as an iconic global destination.

    Avi Mannis - Executive Vice President & Chief Revenue Officer

    Avi Mannis, the Executive Vice President & Chief Revenue Officer at Pebble Beach, architects and executes comprehensive revenue generation strategies across the company's diverse portfolio. Mannis drives initiatives to maximize income from all revenue streams, including accommodations, golf, food and beverage, and retail operations at properties like The Lodge at Pebble Beach and The Inn at Spanish Bay. This executive leadership position involves analyzing market trends and identifying new opportunities for growth within the luxury hospitality and golf sectors. Avi Mannis collaborates closely with marketing and operations teams to ensure cohesive strategies that enhance guest spending and loyalty. By focusing on optimizing pricing, promotions, and sales efforts for Pebble Beach Golf Links and its sister courses, Mannis directly contributes to the company's financial performance and market leadership.
    Avi Mannis

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    Frequently Asked Questions Regarding Pebble Beach Top Executives and Leadership Team

    Who leads Pebble Beach?
    Pebble Beach is led by Judah Matthews (Senior Vice President, Chief Financial Officer), along with executives such as Caroline Macdonald (Executive Vice President & Chief Operating Officer) and Hilton Gluck (President).
    Who is part of Pebble Beach’s executive team?
    The executive team of Pebble Beach includes leaders such as Judah Matthews (Senior Vice President, Chief Financial Officer), Caroline Macdonald (Executive Vice President & Chief Operating Officer), Hilton Gluck (President) and other senior executives.
    How many executives does Pebble Beach have?
    Pebble Beach has 5 executives leading key business areas.
    What roles are included in Pebble Beach’s leadership team?
    The leadership team of Pebble Beach includes roles such as Senior Vice President, Chief Financial Officer, Executive Vice President & Chief Operating Officer, President, President, Executive Vice President & Chief Revenue Officer.