Onelife Fitness Executive and Leadership Team

Donald Konz, the Chief Executive Officer at Onelife Fitness, directs the overarching strategic vision for the organization. Konz manages the expansion of state-of-the-art gym facilities across Alabama, Georgia, and Virginia, ensuring consistent service quality for all fitness enthusiasts. By aligning operational goals with member health objectives, the Chief Executive Officer drives growth in personal training and specialized class offerings. This leadership role involves constant evaluation of market trends to maintain a competitive edge in the fitness industry. Donald Konz prioritizes the integration of recovery sessions and swimming programs into the core service model to enhance member retention. Through rigorous oversight of regional operations, the Chief Executive Officer secures the company's position as a premier provider of health and wellness solutions. Strategic planning remains a primary focus, ensuring that every gym location meets the high standards expected by the diverse membership base.

Ori Gorfine, the Chief Executive Officer & Board Member at Onelife Fitness, architects the long-term governance and corporate development strategy. Gorfine collaborates with the board to secure capital for facility upgrades and the implementation of new amenities like the Kids Club. As the Chief Executive Officer & Board Member, Gorfine monitors the financial health of the organization while identifying opportunities for corporate membership expansion. This role requires balancing immediate operational needs with future market positioning across the Southeast. Ori Gorfine ensures that all business activities align with the mission of providing accessible, high-quality fitness environments for individuals of all levels. By fostering strong relationships with stakeholders, the Chief Executive Officer & Board Member stabilizes the company's growth trajectory. Strategic decision-making regarding regional market penetration remains a core responsibility, ensuring that the brand maintains its reputation for excellence in the competitive fitness landscape.

Justin Di Trolio, the Chief Financial Officer at Onelife Fitness, manages the fiscal health and capital allocation strategies for the entire organization. Di Trolio oversees the budgeting process for gym maintenance, equipment procurement, and staff payroll across all regional locations. As the Chief Financial Officer, Justin Di Trolio analyzes revenue streams from personal training and membership tiers to optimize profitability. This role involves rigorous financial reporting to the board, ensuring transparency and accountability in all business operations. By implementing cost-effective solutions for facility management, the Chief Financial Officer supports the company's ability to offer competitive pricing to fitness enthusiasts. Di Trolio also evaluates the financial viability of new service offerings, such as boxing and swimming classes, to ensure alignment with long-term growth targets. Through precise financial planning, the Chief Financial Officer maintains the stability required to support ongoing expansion efforts throughout the company's operational footprint.

Scott Thomas, the Senior Vice President & Chief Financial Officer at Onelife Fitness, executes complex financial modeling and risk management strategies to support corporate objectives. Thomas focuses on the long-term investment strategy for facility infrastructure and technological upgrades. As the Senior Vice President & Chief Financial Officer, Scott Thomas monitors cash flow and liquidity to ensure the company remains agile in a fluctuating market. This role involves coordinating with department heads to streamline operational expenses and improve overall efficiency. By analyzing the profitability of corporate membership programs, the Senior Vice President & Chief Financial Officer identifies key areas for revenue enhancement. Thomas also manages relationships with financial partners to secure funding for future growth initiatives. Through meticulous oversight of the company's balance sheet, the Senior Vice President & Chief Financial Officer provides the necessary financial foundation for the organization to continue delivering high-quality fitness services to members across the region.

Jennifer Anopolsky, the Chief Marketing Officer at Onelife Fitness, drives brand awareness and member acquisition strategies across all regional markets. Anopolsky designs digital campaigns that highlight the unique amenities, such as the Kids Club and specialized fitness classes, to attract diverse demographics. As the Chief Marketing Officer, Jennifer Anopolsky manages the online membership portal and the free pass program to convert prospective clients into active members. This role requires constant analysis of consumer behavior to tailor messaging that resonates with fitness enthusiasts at every level. By overseeing the brand's presence in Alabama, Georgia, and Virginia, the Chief Marketing Officer ensures consistent communication of the company's value proposition. Anopolsky collaborates with regional managers to execute local marketing initiatives that boost gym attendance and program participation. Through data-driven marketing strategies, the Chief Marketing Officer strengthens the company's market position and fosters a vibrant, engaged community of health-conscious individuals.

Kristy Byrd, the Chief People Officer at Onelife Fitness, directs human capital strategy, including talent acquisition, employee development, and organizational culture. Byrd designs training programs for personal trainers and gym staff to ensure high-quality service delivery across all locations. As the Chief People Officer, Kristy Byrd fosters an inclusive work environment that supports the company's mission of promoting health and wellness. This role involves managing performance metrics and compensation structures to attract and retain top-tier fitness professionals. By implementing robust HR policies, the Chief People Officer ensures compliance and operational consistency throughout the company's regional footprint. Byrd also oversees internal communication initiatives to align staff with the company's strategic goals. Through the development of a strong, motivated workforce, the Chief People Officer directly impacts member satisfaction and the overall success of the gym facilities. Strategic workforce planning remains a primary focus, ensuring that the organization possesses the talent required to scale effectively.