Asphalt Green Executive and Leadership Team

Jordan Brackett, the Chief Executive Officer at Asphalt Green, directs the overarching mission to promote lifelong fitness and sports participation. Brackett architects long-term strategic goals, ensuring the nonprofit organization maintains high standards of community engagement and program accessibility. By aligning internal resources with the core objective of improving public health, the Chief Executive Officer fosters partnerships that expand the reach of fitness initiatives. Jordan Brackett monitors organizational performance metrics to guarantee that every program delivers measurable value to participants of all ages. Through consistent oversight of institutional growth, the Chief Executive Officer secures the necessary support to sustain facilities and outreach efforts. This leadership role involves constant collaboration with the Board to refine the vision for future expansion. Ultimately, Brackett ensures that the organization remains a cornerstone of health and wellness within the local community, driving impactful change through dedicated sports programming.

Dean Somer, the Chief Financial Officer at Asphalt Green, manages the fiscal health and long-term financial planning of the organization. Somer architects robust budgeting processes to ensure that resources support the core mission of providing accessible sports and fitness programs. Overseeing financial reporting and audit compliance, the Chief Financial Officer maintains transparency and accountability in all monetary operations. Dean Somer evaluates investment opportunities in facility upgrades and program expansion to maximize the impact of available funds. This leadership role involves collaborating with the executive team to forecast revenue streams and manage operational costs effectively. By monitoring the financial performance of various departments, the Chief Financial Officer identifies areas for efficiency and growth. Through disciplined fiscal management, Somer secures the economic foundation necessary for the nonprofit to continue serving individuals of all ages and backgrounds, ensuring sustainable support for community health initiatives.

Pedro Raicovich, the Chief Operating Officer at Asphalt Green, manages the daily execution of fitness programs and facility operations. Raicovich optimizes internal workflows to ensure that sports facilities remain safe, accessible, and efficient for all members. Overseeing the logistical requirements of diverse athletic programs, the Chief Operating Officer maintains high operational standards across all sites. Pedro Raicovich coordinates with department heads to streamline service delivery, ensuring that fitness offerings meet the evolving needs of the community. By monitoring facility maintenance and resource allocation, the Chief Operating Officer supports the seamless functioning of daily activities. This role requires constant attention to operational safety protocols and staff coordination to uphold the reputation of the organization. Through rigorous management of day-to-day logistics, Raicovich enables the successful implementation of health-focused initiatives, directly contributing to the overall stability and effectiveness of the nonprofit mission.

David Byrnes, the Chief Marketing Officer at Asphalt Green, designs communication strategies to increase awareness of sports and fitness programs. Byrnes architects digital and traditional campaigns that highlight the benefits of active lifestyles for individuals of all backgrounds. Overseeing brand positioning, the Chief Marketing Officer ensures that the public understands the nonprofit mission and the value of available athletic resources. David Byrnes manages outreach efforts to attract new participants, driving enrollment in various sports clinics and fitness classes. This leadership role involves analyzing market trends to refine messaging and improve community engagement across the region. By coordinating with program directors, the Chief Marketing Officer aligns promotional activities with specific fitness offerings. Through strategic brand management, Byrnes expands the visibility of the organization, ensuring that the community remains informed about opportunities to achieve health through sports and consistent physical activity.

Emilee Christopher, the Chief People Officer at Asphalt Green, directs human capital strategies to support the workforce dedicated to community fitness. Christopher architects talent acquisition and retention programs that attract professionals passionate about sports and public health. Overseeing organizational culture, the Chief People Officer fosters an environment of inclusivity and professional development for all staff members. Emilee Christopher manages performance management systems to ensure that team members align with the mission of promoting lifelong health. This leadership role involves designing training initiatives that enhance the skills of coaches and administrative personnel. By coordinating with department heads, the Chief People Officer addresses staffing needs to maintain high-quality service delivery across all fitness programs. Through strategic workforce planning, Christopher ensures that the organization retains the expertise required to drive successful health outcomes, ultimately strengthening the internal capacity to serve the diverse needs of the community.