Novus Executive and Leadership Team

Elizabeth Morgan, the Chief Executive Officer at Novus, directs the overarching strategic vision and long-term growth trajectory for the organization. By aligning multichannel media programs with client objectives, Morgan ensures that the firm maintains a competitive edge in the complex marketing landscape. This leadership role involves constant collaboration with the Board to refine service offerings and expand market reach across North America. Elizabeth Morgan monitors key performance indicators to guarantee that data and analytics services provide actionable insights for advertisers. Through rigorous oversight of corporate initiatives, the Chief Executive Officer fosters a culture of innovation and operational excellence. By prioritizing client success and sustainable revenue models, the executive secures the firm's position as a leader in the marketing services industry. This commitment to excellence drives the entire organization toward achieving ambitious annual targets and long-term stability.

Dawn Lamm, the Chief Financial Officer at Novus, manages the fiscal health and capital allocation strategies necessary for sustained business expansion. Overseeing all financial reporting, budgeting, and risk management protocols, the Chief Financial Officer ensures that the company maintains robust liquidity to support ongoing investments in data and analytics infrastructure. Dawn Lamm collaborates with executive leadership to evaluate the profitability of various multichannel media programs, optimizing resource distribution to maximize return on investment for stakeholders. This role requires precise monitoring of market trends to adjust financial forecasts in real-time, ensuring alignment with broader corporate goals. By implementing stringent internal controls and financial governance, Lamm protects the firm's assets while facilitating growth across diverse industry sectors. The Chief Financial Officer drives efficiency through disciplined cost management, ultimately strengthening the financial foundation required to deliver high-quality marketing services to a global client base.

Michael Frey, the President at Novus, directs the execution of core business operations and the delivery of customized marketing services to a diverse portfolio of advertisers. Focusing on internal scaling and organizational efficiency, the President ensures that all departments operate in harmony to meet client demands for multichannel media programs. Michael Frey oversees the implementation of strategic planning initiatives, working closely with other C-suite leaders to refine service delivery models and improve client retention rates. This leadership role involves managing cross-functional teams to ensure that marketing programs remain aligned with current industry standards and client expectations. By fostering a culture of accountability and performance, Frey drives the organization toward achieving operational excellence. The President monitors market dynamics to identify new opportunities for service expansion, ensuring that the firm continues to provide high-value solutions that address the evolving needs of advertisers across all major industries.

Debbie Drutz, the President at Novus, leads the expansion of market presence and the development of strategic partnerships across the advertising landscape. Concentrating on external growth and client acquisition, the President identifies emerging opportunities to deploy multichannel media programs in new industry verticals. Debbie Drutz collaborates with the sales and marketing teams to refine the firm's value proposition, ensuring that data and analytics services resonate with the specific needs of high-profile advertisers. This role involves representing the company in key industry forums and building long-term relationships with major agencies to secure a dominant market position. By analyzing competitive trends and shifting consumer behaviors, the President shapes the firm's go-to-market strategy. Through the leadership of business development initiatives, Drutz drives revenue growth and enhances the brand's reputation for delivering impactful, data-driven marketing solutions that consistently exceed client expectations in a highly competitive global environment.

Olivier Pepin, the Managing Director & Chief Technology Officer at Novus, architects the digital infrastructure and technological frameworks that power the company's advanced data and analytics services. By integrating cutting-edge software solutions into multichannel media programs, Pepin enhances the precision and effectiveness of marketing campaigns for clients across all major industries. Olivier Pepin leads the technical teams in developing proprietary tools that transform raw data into strategic assets, ensuring that the firm remains at the forefront of marketing technology. This role involves bridging the gap between complex technical requirements and client-facing business needs, facilitating seamless service delivery. Through the oversight of digital transformation initiatives, the Managing Director & Chief Technology Officer drives operational scalability and innovation. By continuously refining the technological stack, Pepin ensures that the organization maintains a significant competitive advantage in the rapidly evolving digital marketing landscape, supporting long-term growth and client satisfaction.