New Murabba Executive and Leadership Team

Michael Dyke, the Chief Executive Officer at New Murabba, directs the overarching master planning and development strategy for the large-scale urban destination. Overseeing the entire project lifecycle, the Chief Executive Officer ensures alignment between construction oversight and the long-term vision of the Public Investment Fund. This leadership role involves coordinating complex cross-functional teams to deliver a next-generation downtown district that combines hospitality, retail, and entertainment assets. By managing high-level stakeholder relationships, Michael Dyke drives the operational execution of the company's ambitious real estate goals. The Chief Executive Officer maintains a focus on scalability and urban innovation, ensuring the project meets international standards for modern living. Through rigorous oversight of development milestones, the Chief Executive Officer secures the successful realization of this massive mixed-use environment, ultimately positioning the district as a premier global hub for commerce and community engagement.

Tareq AlMusharaf, the Chief Financial Officer at New Murabba, manages the fiscal health and capital allocation strategies required for large-scale urban development. Overseeing financial modeling and investment analysis, the Chief Financial Officer ensures the economic viability of the mixed-use district. This leadership role involves securing funding structures and monitoring budget performance across all construction and operational phases. By optimizing capital efficiency, Tareq AlMusharaf directly impacts the long-term financial stability of the company. The Chief Financial Officer collaborates with the Board to evaluate market risks and opportunities, ensuring that every investment aligns with the broader objectives of the Public Investment Fund. Through precise financial reporting and rigorous cost control measures, the Chief Financial Officer maintains transparency and fiscal discipline. Ultimately, the Chief Financial Officer supports the company's growth by providing the necessary financial foundation for the successful delivery of this next-generation downtown destination.

Mazroua Al-Mazroua, the Chief Marketing Officer at New Murabba, architects the global brand identity and market positioning for the new downtown district. Overseeing comprehensive communication strategies, the Chief Marketing Officer drives engagement with international investors, future residents, and commercial partners. This leadership role involves crafting narratives that highlight the integration of residential, cultural, and entertainment assets within the urban environment. By leveraging data-driven insights, Mazroua Al-Mazroua ensures the brand resonates across diverse regional and global markets. The Chief Marketing Officer coordinates with external agencies and internal teams to execute high-impact campaigns that showcase the unique value proposition of the development. Through strategic brand management, the Chief Marketing Officer builds anticipation and demand for the project. Ultimately, the Chief Marketing Officer secures the company's reputation as a leader in modern urban development by consistently communicating the vision of a next-generation, community-focused destination.

Reema Aref, the Chief Legal Officer at New Murabba, governs the regulatory framework and legal compliance for all urban development and real estate activities. Overseeing complex contract negotiations and land acquisition processes, the Chief Legal Officer ensures that every project phase adheres to Saudi Arabian legal standards and international best practices. This leadership role involves mitigating operational risks and managing corporate governance to protect the interests of the company and the Public Investment Fund. By providing expert counsel on zoning, construction law, and commercial agreements, Reema Aref facilitates seamless project execution. The Chief Legal Officer collaborates with executive leadership to navigate the intricate legal landscape of large-scale mixed-use developments. Through proactive legal strategy, the Chief Legal Officer maintains the integrity of all business operations. Ultimately, the Chief Legal Officer supports the company's mission by establishing a robust legal foundation for the successful delivery of the next-generation downtown district.