Leadership Overview
Minute Media has 7 executives leading key functions including operations, finance, revenue, technology, legal, people, and presidential oversight.
Driven by innovation, Minute Media combines proprietary technology with media brands to create, distribute, and monetize engaging digital experiences in sports and culture, impacting global audiences.
Driven by innovation, Minute Media combines proprietary technology with media brands to create, distribute, and monetize engaging digital experiences in sports and culture, impacting global audiences.
Leadership Roles at Minute Media
Dan Ben-Adi - Chief Financial Officer
Dan Ben-Adi, the Chief Financial Officer at Minute Media, manages the company's financial health and strategic fiscal planning. Ben-Adi oversees all financial operations, including budgeting, forecasting, and capital allocation, ensuring robust financial management across Minute Media's global activities. This executive function involves developing financial strategies that support the company's growth objectives and its mission to deliver digital experiences in sports and culture. By guiding investment decisions and managing financial risks, Dan Ben-Adi contributes directly to the sustainable monetization of content and the expansion of media brands. The Chief Financial Officer's oversight ensures fiscal discipline and provides critical financial insights to inform executive decision-making and drive long-term value.

Oded Rosenboim - Chief Operating Officer
Oded Rosenboim, the Chief Operating Officer at Minute Media, directs the company's global operational strategies and execution. Rosenboim oversees the integration of Minute Media's proprietary technology with its diverse portfolio of media brands, ensuring seamless content creation, distribution, and monetization across all platforms. This leadership role involves optimizing internal processes and workflows to support the delivery of engaging digital experiences in sports and culture. By focusing on operational efficiency, Oded Rosenboim drives the company's ability to scale its market reach and enhance audience engagement worldwide. The Chief Operating Officer ensures that Minute Media's technological infrastructure effectively supports its content initiatives, aligning daily operations with the overarching business objectives and market demands.
Richard Routman - President
Richard Routman, the President at Minute Media, provides executive leadership and strategic direction across the organization. Routman works closely with the executive team to advance Minute Media's mission of delivering digital experiences in sports and culture through its technology and media brands. This senior leadership position involves overseeing key strategic initiatives and ensuring operational alignment with the company's long-term vision. By guiding the company's overall trajectory, Richard Routman plays a vital role in expanding market influence and enhancing content monetization. The President's oversight is critical for driving growth and maintaining Minute Media's position as a leader in the digital media landscape.
Jonathan Riley - Chief Revenue Officer
Jonathan Riley, the Chief Revenue Officer at Minute Media, spearheads the company's revenue generation and commercial strategy. Riley directs all sales and business development initiatives, focusing on maximizing revenue streams from Minute Media's digital content and technology platforms. This critical role involves forging strategic partnerships and expanding market presence to drive commercial success in the sports and culture sectors. By optimizing monetization strategies and identifying new revenue opportunities, Jonathan Riley ensures the financial viability and growth of the company's media brands. The Chief Revenue Officer's leadership is essential for translating content engagement into tangible business outcomes and reinforcing Minute Media's position in the digital media landscape.
Boris Kalim - Chief Technology Officer
Boris Kalim, the Chief Technology Officer at Minute Media, architects and oversees the company's technological infrastructure and innovation roadmap. Kalim directs the development and enhancement of Minute Media's proprietary publishing tools and digital platforms, ensuring they are scalable, efficient, and cutting-edge. This executive responsibility involves driving technological advancements that support the creation, distribution, and monetization of engaging content in sports and culture. By leading the technology teams, Boris Kalim ensures that Minute Media remains at the forefront of digital media innovation, enabling immersive audience experiences. The Chief Technology Officer's vision is fundamental to maintaining the company's competitive edge and delivering high-quality digital solutions.
Tamar Arad-Maoz - Chief Legal Officer
Tamar Arad-Maoz, the Chief Legal Officer at Minute Media, provides strategic legal counsel and oversees all legal affairs for the organization. Arad-Maoz manages compliance, intellectual property, corporate governance, and contractual matters, ensuring Minute Media operates within all applicable legal frameworks globally. This essential function safeguards the company's interests and supports its mission to deliver digital experiences in sports and culture. By navigating complex legal landscapes, Tamar Arad-Maoz enables the company to pursue its business objectives with confidence and mitigate potential risks. The Chief Legal Officer's expertise is crucial for maintaining the integrity of Minute Media's operations and its relationships with partners and stakeholders.
Liat Shahar - Chief People Officer
Liat Shahar, the Chief People Officer at Minute Media, leads the company's human resources strategy and talent management initiatives. Shahar oversees all aspects of employee experience, organizational development, and culture building across Minute Media's global workforce. This role is pivotal in attracting, retaining, and developing top talent to support the company's focus on sports and culture content. By fostering a positive and productive work environment, Liat Shahar ensures that Minute Media's teams are equipped to drive innovation and deliver exceptional digital experiences. The Chief People Officer's strategic direction is fundamental to cultivating a high-performing organization aligned with the company's growth and mission.

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