Leadership Overview
Minute Media has 6 executives leading key functions including financial strategy, technology development, operational scaling, human resources, legal compliance, and corporate growth.
Focused on delivering immersive digital experiences, Minute Media empowers global audiences through a unique blend of proprietary publishing technology and high-quality editorial content across sports and culture.
Focused on delivering immersive digital experiences, Minute Media empowers global audiences through a unique blend of proprietary publishing technology and high-quality editorial content across sports and culture.
Leadership Roles at Minute Media
Dan Ben-Adi - Chief Financial Officer
Dan Ben-Adi, the Chief Financial Officer at Minute Media, directs all global fiscal operations and capital allocation strategies. Managing the financial health of the organization, the Chief Financial Officer oversees budgeting, forecasting, and long-term investment planning to support the expansion of digital media assets. This leadership role involves close collaboration with the Board to ensure fiscal transparency and sustainable revenue growth across international markets. By optimizing capital structures and monitoring expenditure, Dan Ben-Adi directly impacts the ability of the company to scale its proprietary technology platforms. Ben-Adi maintains rigorous oversight of financial reporting standards, ensuring alignment with corporate objectives while driving profitability. Through disciplined fiscal management, the Chief Financial Officer secures the resources necessary for continued innovation in the competitive sports and culture media landscape, ultimately strengthening the market position of the firm.
Oded Rosenboim - Chief Operating Officer
Oded Rosenboim, the Chief Operating Officer at Minute Media, executes the daily operational strategies that align content production with business development goals. Managing cross-functional workflows, the Chief Operating Officer ensures seamless integration between editorial teams and the underlying technology stack. This leadership role involves optimizing internal processes to increase efficiency across North American and international operations. By streamlining organizational structures, Oded Rosenboim facilitates rapid growth and market penetration for the diverse portfolio of media brands. Rosenboim coordinates with other C-suite leaders to translate high-level strategy into actionable operational plans. Through the oversight of day-to-day business activities, the Chief Operating Officer maintains the agility required to adapt to shifting trends in the sports and culture sectors. Rosenboim drives performance improvements, ensuring that every department contributes effectively to the broader mission of delivering high-quality, relevant digital experiences to a global audience.
Richard Routman - President
Richard Routman, the President at Minute Media, drives the overarching business strategy and commercial expansion of the organization. Overseeing revenue generation and market development, the President leads the efforts to scale the portfolio of media brands across diverse digital platforms. This leadership role involves identifying new opportunities for monetization and fostering strategic partnerships that enhance the global footprint of the company. By aligning commercial objectives with the core mission of delivering high-quality content, Richard Routman ensures consistent growth and market relevance. Routman coordinates with the C-suite to execute long-term vision and maintain a competitive edge in the sports and culture media landscape. Through the oversight of commercial operations, the President supports the integration of proprietary technology with editorial excellence. Routman maintains a focus on driving sustainable revenue streams, ensuring the organization continues to provide timely, relevant, and immersive stories to a massive, engaged global audience.
Boris Kalim - Chief Technology Officer
Boris Kalim, the Chief Technology Officer at Minute Media, architects the proprietary publishing infrastructure that powers global digital content distribution. Overseeing the engineering teams, the Chief Technology Officer drives the development of advanced tools designed to monetize and deliver immersive stories to audiences worldwide. This leadership role involves integrating data-driven insights into the core platform to enhance user engagement across sports and lifestyle verticals. By spearheading technical innovation, Boris Kalim ensures the scalability and reliability of the digital ecosystem. Kalim manages the roadmap for software development, prioritizing features that improve content accessibility and platform performance. Through the implementation of cutting-edge publishing solutions, the Chief Technology Officer supports the overarching mission of the company to lead in the digital media space. Kalim maintains a focus on technical excellence, ensuring the infrastructure remains robust enough to handle massive traffic spikes during major global sporting events.
Liat Shahar - Chief People Officer
Liat Shahar, the Chief People Officer at Minute Media, directs human capital strategies and organizational culture initiatives. Overseeing talent acquisition, employee development, and retention programs, the Chief People Officer ensures the workforce remains aligned with the innovative spirit of the company. This leadership role involves fostering an inclusive environment that attracts top-tier talent capable of advancing the mission of delivering immersive digital content. By implementing comprehensive training and performance management systems, Liat Shahar supports the professional growth of staff across all global offices. Shahar collaborates with executive leadership to build a high-performance culture that values creativity and technical expertise. Through the design of effective organizational structures, the Chief People Officer enhances employee engagement and productivity. Shahar maintains a focus on building a resilient, diverse team, ensuring the organization possesses the human capital necessary to sustain its competitive advantage in the fast-paced media industry.
Tamar Arad-Maoz - Chief Legal Officer
Tamar Arad-Maoz, the Chief Legal Officer at Minute Media, manages all legal affairs, regulatory compliance, and intellectual property protection. Overseeing the legal department, the Chief Legal Officer provides strategic counsel on corporate governance, contract negotiations, and international media regulations. This leadership role involves mitigating risk while enabling the company to pursue aggressive growth strategies in the sports and culture sectors. By navigating complex legal landscapes, Tamar Arad-Maoz ensures that all content distribution and monetization activities adhere to global standards. Arad-Maoz works closely with the executive team to structure partnerships and acquisitions that expand the reach of the brand. Through the protection of proprietary technology and editorial assets, the Chief Legal Officer safeguards the long-term value of the firm. Arad-Maoz maintains a proactive approach to legal challenges, ensuring the organization remains compliant while continuing to innovate and deliver immersive digital experiences to audiences around the world.
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Frequently Asked Questions Regarding Minute Media Top Executives and Leadership Team
