Leadership Overview
Mintel has 4 executives leading key functions including strategy, regional operations, research, and development.
Driven by data-driven insights, Mintel specializes in consumer behavior and global market trends, enabling organizations to navigate fast-changing markets through comprehensive market research solutions.
Driven by data-driven insights, Mintel specializes in consumer behavior and global market trends, enabling organizations to navigate fast-changing markets through comprehensive market research solutions.
Leadership Roles at Mintel
Matthew Nelson - Global Chief Executive Officer
Matthew Nelson, the Global Chief Executive Officer at Mintel, directs the overarching corporate strategy and global market positioning. Nelson oversees the integration of AI-powered platforms and proprietary databases, ensuring Mintel's data-driven insights effectively address consumer behavior and product innovation challenges. This leadership role involves aligning all departments towards delivering actionable intelligence for clients worldwide. By focusing on market sizing and forecasting, Matthew Nelson drives the company's mission to empower brands with competitive intelligence. The Global Chief Executive Officer ensures Mintel remains at the forefront of market research, facilitating innovation strategy for organizations operating in dynamic global landscapes. Nelson's guidance shapes the company's expansion and its commitment to tracking millions of data points across diverse industries.
Ben Dietz - Mintel, President & General Manager (Americas)
Ben Dietz, the Mintel, President & General Manager (Americas) at Mintel, executes regional operational strategies and market penetration across North and South America. Dietz manages the delivery of syndicated reports, consulting services, and AI-powered platforms tailored to the Americas market. This executive role involves fostering client relationships and expanding Mintel's footprint within key industries across the region. By focusing on localized market trends and consumer behavior, Ben Dietz ensures that Mintel's insights resonate with businesses operating in the Americas. The President & General Manager (Americas) drives revenue growth and operational efficiency throughout the continent. Dietz's leadership strengthens Mintel's presence, enabling brands to adapt to regional market dynamics and capitalize on emerging opportunities.
Julie Lizer - Global President, Research & Insights
Julie Lizer, the Global President, Research & Insights at Mintel, architects the company's comprehensive research methodologies and insight generation. Lizer directs the development and refinement of syndicated reports, proprietary databases, and the analytical frameworks underpinning Mintel's AI-powered platforms. This critical position involves ensuring the accuracy, depth, and relevance of market trend analysis and consumer behavior data. By overseeing the collection and interpretation of millions of data points, Julie Lizer empowers organizations with robust market sizing, forecasting, and competitive intelligence. The Global President, Research & Insights champions innovation in research techniques, enabling brands to make informed decisions. Lizer's strategic oversight guarantees Mintel delivers cutting-edge solutions that anticipate market shifts and drive product innovation.

Gina O'Connell - Group President, Development
Gina O'Connell, the Group President, Development at Mintel, spearheads the strategic evolution and expansion of Mintel's product and service offerings. O'Connell leads initiatives focused on enhancing AI-powered platforms, refining proprietary databases, and innovating the delivery of syndicated reports and consulting services. This executive function is crucial for ensuring Mintel's solutions remain at the vanguard of market research technology and methodology. By driving the integration of new data sources and analytical capabilities, Gina O'Connell supports organizations in their innovation strategy and competitive positioning. The Group President, Development ensures Mintel continuously adapts to emerging market needs and technological advancements. O'Connell's leadership cultivates a forward-thinking environment, enabling Mintel to provide unparalleled insights into consumer behavior and global market trends.
Explore Leadership Teams in Advertising Networks
Acxiom, founded in 1969, is a global marketing services company that specializes in customer data management and analytics. The company provides data foundation solutions that enable marketers to understand their customers better and deliver relevant communications across all channels. Acxiom helps brands create meaningful customer experiences through data-driven insights, supporting businesses in building stronger customer relationships and improving marketing effectiveness. With a presence across North America, Europe, Asia Pacific, and other global regions, Acxiom offers marketing automation, customer identity resolution, and data management services that allow businesses to deliver personalized interactions at scale.
Company Leadership BL

TC
MA
Wieden+Kennedy, founded 1982, is an independent privately held international advertising agency with offices in Amsterdam, Delhi, London, New York, Portland, Shanghai, and Tokyo.
Company Leadership NA
SS
CE
MM
INFUSE is a global B2B demand and revenue marketing performance company that utilizes first-party buying group data, intent signals, exclusive market intelligence, and AI-driven data analysis to deliver precision targeting across in-market buyer and account profiles. Available in over 75 countries across all time zones, their exclusive data-fueled, omnichannel marketing programs empower B2B brands to identify and engage prospective buying groups.
Company Leadership
LZ
DF

Landor & Fitch was a global brand transformation company that operated from 2021 to 2023 as the merged entity of Landor Associates and experience design agency Fitch. Headquartered in London with a presence across more than 30 offices in over 21 countries, the firm provided comprehensive consulting, design, and experience services that linked business strategy to brand development using data and analytics. The company specialized in brand transformation, brand designing and strategies, brand experience and expression management, brand performance analysis, and cultural transformation, serving clients across retail, corporate, hospitality, technology, and government sectors. Landor & Fitch offered an expanded portfolio of capabilities including brand consulting and strategic design, retail and workplace experience design, motion design, sonic branding, and architectural design services. The firm operated as part of WPP, the world's largest advertising company, delivering integrated solutions through global creative teams that collaborated across time zones and borders. Services encompassed brand research and valuation, brand strategy and architecture, corporate identity and packaging design, innovation, naming and writing, branded experiences, employee engagement, and digital branding. In 2023, following a five-year strategic expansion that integrated specialists in sonic branding, workspace design, and motion graphics, the company rebranded back to simply Landor, reflecting the evolution of its unified culture and significantly expanded service offerings. The rebrand featured a new ultramarine blue identity inspired by the transformative power of water, paying tribute to founder Walter Landor who established the original business on a ferry boat in San Francisco harbor in 1941.
Company Leadership JB