Mindshare Executive and Leadership Team

Iqbal Amin, the Chief Executive Officer at Mindshare, directs the company's overall strategic vision and global operations. Amin oversees all functional departments, ensuring alignment with the company's mission to deliver innovative media and marketing solutions. This leadership role involves driving growth initiatives and fostering a culture of excellence across all regions. Amin's focus remains on enhancing client outcomes through cutting-edge strategies and leveraging Mindshare's position within GroupM. The Chief Executive Officer ensures the company's market leadership is maintained and expanded through proactive engagement with industry trends and technological advancements. By optimizing resource allocation and strategic partnerships, Iqbal Amin solidifies Mindshare's competitive edge in the dynamic global marketplace.

Amin Lakhani, the Chief Executive Officer (South, Asia) at Mindshare, spearheads the strategic direction and operational execution across the South Asian markets. Lakhani manages regional leadership teams, driving business development and ensuring the delivery of impactful media and marketing services tailored to local market dynamics. This executive's responsibilities include expanding Mindshare's footprint and client base throughout the region. Amin Lakhani focuses on cultivating strong client relationships and fostering innovation within the Asian operations. The Chief Executive Officer (South, Asia) plays a critical part in adapting global strategies to regional needs, ensuring sustained growth and market penetration. By championing new approaches to media investment, Amin Lakhani enhances the value proposition for clients operating in or targeting South Asia.

Shane Martz, the Chief Executive Officer & Co-Founder at Mindshare, shapes the company's foundational strategy and long-term vision. Martz guides the executive team in pioneering new media and marketing approaches, ensuring the company remains at the forefront of industry innovation. This leadership position involves overseeing strategic partnerships and driving the company's expansion into new territories and service areas. Shane Martz is dedicated to upholding the core principles established at Mindshare's inception while adapting to evolving market demands. The Chief Executive Officer & Co-Founder's influence extends to fostering a collaborative environment that encourages groundbreaking solutions. Through strategic foresight and a commitment to client success, Shane Martz continues to propel Mindshare's global impact and market relevance.

Karen Nayler, the Chief Executive Officer (Canada) at Mindshare, leads the strategic development and operational oversight for the Canadian market. Nayler directs the Canadian leadership team, focusing on delivering exceptional media and marketing services that resonate with local clients and consumers. This executive's mandate includes driving revenue growth and expanding Mindshare's presence within Canada. Karen Nayler is committed to fostering innovation and client-centric solutions tailored to the unique Canadian business landscape. The Chief Executive Officer (Canada) ensures seamless integration of global strategies with regional execution, maximizing market impact. Through strategic leadership and a deep understanding of the Canadian media ecosystem, Karen Nayler strengthens Mindshare's position as a market leader.

Elek Annamari, the Chief Financial Officer at Mindshare, directs all financial planning, management, and reporting activities. Annamari oversees the fiscal health of the organization, managing budgets, investments, and financial risk across global operations. This critical role involves ensuring financial compliance and optimizing profitability through strategic resource allocation. Elek Annamari collaborates closely with other C-suite executives to support business objectives with robust financial insights. The Chief Financial Officer is instrumental in developing financial models that underpin Mindshare's growth strategies and market expansion initiatives. By maintaining stringent financial controls and identifying opportunities for fiscal efficiency, Elek Annamari safeguards the company's economic stability and supports its ambitious development plans.

Lisa Collings, the Client President at Mindshare, leads the strategic relationship management and business development for key client accounts. Collings oversees dedicated teams focused on delivering integrated media and marketing solutions that drive client growth and success. This executive role involves understanding client business objectives and translating them into actionable strategies. Lisa Collings is committed to fostering deep partnerships and ensuring client satisfaction through exceptional service and innovative thinking. The Client President plays a crucial part in identifying new opportunities for clients to leverage Mindshare's expertise and capabilities. By championing client needs internally and externally, Lisa Collings strengthens Mindshare's reputation for delivering impactful, results-oriented campaigns.

Fe Bolisay, the Exchange Director at Mindshare, oversees the strategic direction and operational efficiency of the company's exchange platforms. Bolisay manages the teams responsible for optimizing media buying and selling processes, ensuring maximum value and performance for clients. This leadership position involves developing and implementing innovative exchange strategies that align with Mindshare's broader business objectives. Fe Bolisay focuses on enhancing programmatic capabilities and driving technological advancements within the exchange operations. The Exchange Director plays a key part in fostering strong relationships with technology partners and media vendors. By ensuring the integrity and effectiveness of the exchange, Fe Bolisay contributes significantly to Mindshare's ability to deliver data-driven, high-impact marketing solutions.

Resti Anggrahitha, the Exchange Manager at Mindshare, manages the day-to-day operations and performance of specific exchange functions. Anggrahitha oversees the execution of programmatic media campaigns, ensuring optimal delivery and efficiency for clients. This role involves close collaboration with trading desks and media partners to implement strategic buying initiatives. Resti Anggrahitha focuses on leveraging data analytics to refine campaign performance and identify new opportunities for optimization. The Exchange Manager plays a vital role in translating strategic goals into tangible trading outcomes. By meticulously managing campaign parameters and performance metrics, Resti Anggrahitha contributes to the overall success of Mindshare's data-driven marketing services.

Indah Syafira, the Exchange Manager at Mindshare, directs the operational execution of programmatic media strategies within designated exchange channels. Syafira manages campaign setup, monitoring, and optimization, ensuring adherence to client objectives and performance benchmarks. This position requires a deep understanding of digital media platforms and trading technologies. Indah Syafira is dedicated to maximizing campaign ROI through data-informed decision-making and continuous performance analysis. The Exchange Manager works closely with account teams to align trading activities with broader marketing strategies. By ensuring the efficient and effective deployment of media investments, Indah Syafira supports Mindshare's commitment to delivering measurable results for its clients.

Murni Mayasari, the Exchange Manager at Mindshare, oversees the operational execution and performance optimization of programmatic media trading. Mayasari manages campaign implementation, budget pacing, and performance analysis across various digital platforms. This role demands a keen eye for detail and a strong grasp of real-time bidding strategies. Murni Mayasari focuses on ensuring that all trading activities align with client goals and deliver maximum return on investment. The Exchange Manager collaborates with analytics and strategy teams to refine programmatic approaches. By diligently managing the intricacies of media exchange, Murni Mayasari contributes to Mindshare's reputation for efficient and effective digital media execution.