MaxBet Executive and Leadership Team

June, 2026

Leadership Overview

MaxBet has 4 executives leading key functions including strategy, operations, finance, and people.

Driven by a commitment to excellence, MaxBet is dedicated to providing unparalleled gaming experiences, fostering innovation within the hospitality and gaming sectors, and maintaining a significant market presence through strategic leadership and operational efficiency.

Leadership Roles at MaxBet

  • Chief Executive Officer - Savo Bakmaz
  • Chief Financial Officer - Branislav Loncar
  • Chief Operating Officer - Igor Jeremic
  • Chief People Officer - Jelena Zikic
  • Savo Bakmaz - Chief Executive Officer

    Savo Bakmaz, the Chief Executive Officer at MaxBet, directs the overarching corporate strategy and vision for the company's operations within the Gambling & Gaming industry. Bakmaz guides the executive team in navigating market dynamics and identifying growth opportunities across its Serbian base and broader regional presence. This leadership role involves setting ambitious financial targets and ensuring alignment with the company's mission to deliver exceptional gaming experiences. Overseeing all major strategic initiatives, Savo Bakmaz ensures that MaxBet maintains its competitive edge and expands its market share through innovative approaches to customer engagement and operational excellence. The Chief Executive Officer's purview encompasses long-term planning, capital allocation, and fostering a culture of high performance across the organization, directly impacting revenue streams and overall business sustainability.

    Branislav Loncar - Chief Financial Officer

    Branislav Loncar, the Chief Financial Officer at MaxBet, manages the company's financial health and strategic fiscal planning within the competitive Gambling & Gaming industry. Loncar oversees all financial operations, including budgeting, forecasting, and financial reporting, ensuring compliance with fiscal regulations and maximizing profitability. This executive function involves analyzing financial performance, identifying cost-saving opportunities, and guiding investment strategies to support the company's revenue goals of $500M-$1B. Branislav Loncar plays a pivotal part in securing financial stability and driving sustainable growth for MaxBet. The Chief Financial Officer's responsibilities extend to managing relationships with financial institutions and stakeholders, providing critical insights that inform executive decision-making and ensure the company's long-term financial viability.

    Igor Jeremic - Chief Operating Officer

    Igor Jeremic, the Chief Operating Officer at MaxBet, executes the day-to-day operational strategies that support the company's growth in the Gambling & Gaming sector. Jeremic oversees the efficient functioning of all gaming facilities and related services, ensuring seamless customer experiences and adherence to industry regulations. This critical role involves optimizing operational workflows, managing resource allocation, and driving efficiency across the 1000-4999 employee base. Igor Jeremic is responsible for implementing best practices in service delivery and operational management, directly contributing to the company's revenue targets and market position. By focusing on operational excellence, the Chief Operating Officer ensures that MaxBet's infrastructure effectively supports its strategic objectives and maintains high standards of service quality across all its Serbian operations and beyond.

    Jelena Zikic - Chief People Officer

    Jelena Zikic, the Chief People Officer at MaxBet, leads the strategic human capital management initiatives essential for the company's success in the Gambling & Gaming sector. Zikic oversees all aspects of talent acquisition, employee development, and organizational culture, ensuring a motivated and high-performing workforce across its Serbian headquarters and operational sites. This role is fundamental to fostering an environment that supports MaxBet's mission and operational objectives. Jelena Zikic champions initiatives that enhance employee engagement, retention, and overall well-being, directly impacting productivity and service quality. The Chief People Officer's strategic direction ensures that MaxBet attracts and retains top talent, aligning human resources with the company's ambitious growth plans and maintaining a strong employer brand.

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    Frequently Asked Questions Regarding MaxBet Top Executives and Leadership Team

    Who leads MaxBet?
    MaxBet is led by Savo Bakmaz (Chief Executive Officer), along with executives such as Branislav Loncar (Chief Financial Officer) and Igor Jeremic (Chief Operating Officer).
    Who is part of MaxBet’s executive team?
    The executive team of MaxBet includes leaders such as Savo Bakmaz (Chief Executive Officer), Branislav Loncar (Chief Financial Officer), Igor Jeremic (Chief Operating Officer) and other senior executives.
    How many executives does MaxBet have?
    MaxBet has 4 executives leading key business areas.
    What roles are included in MaxBet’s leadership team?
    The leadership team of MaxBet includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief People Officer.