Leadership Overview
Matrix has 9 executives leading key functions including strategy, regional operations, organizational management, and technical innovation.
Focused on empowering salon professionals through advanced product development, Matrix delivers high-performance haircare solutions while maintaining a commitment to excellence across the professional beauty industry.
Focused on empowering salon professionals through advanced product development, Matrix delivers high-performance haircare solutions while maintaining a commitment to excellence across the professional beauty industry.
Leadership Roles at Matrix
Moti Gutman - Chief Executive Officer
Moti Gutman, the Chief Executive Officer at Matrix, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the integration of professional haircare solutions into the broader L'Oréal ecosystem, the Chief Executive Officer ensures alignment between product innovation and market demand. Moti Gutman drives operational excellence by fostering partnerships with salon professionals across the United States. This leadership role involves managing complex business units to maintain a competitive edge in the beauty sector. By prioritizing the development of brands like COLORGRAPHICS and Total Results, the Chief Executive Officer secures consistent growth and market relevance. Through rigorous oversight of organizational performance, the Chief Executive Officer optimizes resource allocation to support the company's mission. Ultimately, Gutman maintains the high standards required to sustain a leading position within the professional products division.

Lior Blik - Chief Executive Officer, Matrix (USA)
Lior Blik, the Chief Executive Officer, Matrix (USA) at Matrix, manages all domestic operations and regional market expansion. Focusing on the United States professional haircare landscape, the Chief Executive Officer, Matrix (USA) executes strategies that elevate brand visibility for product lines such as COLORINSIDER and Oil Wonders. Lior Blik coordinates with internal teams to ensure that salon-focused initiatives meet the specific needs of the North American market. This leadership role requires constant monitoring of industry trends to adapt service offerings effectively. By streamlining distribution channels and enhancing professional support, the Chief Executive Officer, Matrix (USA) strengthens the company's footprint in the competitive beauty industry. Blik drives revenue growth through targeted engagement with salon partners. Through consistent focus on operational efficiency, the Chief Executive Officer, Matrix (USA) ensures that the organization remains a primary resource for professional hair color and care solutions.
Scott Feamster - President
Scott Feamster, the President at Matrix, leads the overall business operations and strategic direction of the organization. Overseeing the execution of corporate objectives, the President ensures that the company maintains its status as a leader in the professional haircare industry. Scott Feamster drives the expansion of market reach by fostering strong relationships with salon professionals and distributors. This leadership role involves coordinating with the executive team to align product development with the company's mission. By prioritizing customer satisfaction and brand loyalty, the President strengthens the company's position in the competitive beauty market. Feamster manages the implementation of growth strategies that support the company's commitment to salon excellence. Through consistent focus on operational performance and market impact, the President ensures that the organization continues to deliver high-quality products and services. Ultimately, Feamster secures the long-term success of the company within the professional products division.
Sigal Nissim - Chief of Staff
Sigal Nissim, the Chief of Staff at Matrix, coordinates cross-functional initiatives and facilitates communication between executive leadership and operational departments. Overseeing the execution of strategic projects, the Chief of Staff ensures that organizational goals align with the broader mission of supporting salon professionals. Sigal Nissim manages internal workflows to improve efficiency across the development of product lines like Style Link and SOCOLOR. This leadership role involves synthesizing data from various business units to provide actionable insights for the executive team. By streamlining administrative processes and fostering collaboration, the Chief of Staff supports the company's commitment to innovation. Nissim drives the implementation of corporate policies that enhance productivity and professional development. Through meticulous planning and oversight, the Chief of Staff maintains the structural integrity of the organization, ensuring that all departments contribute effectively to the success of the professional products division.
Ranit Zexer - Chief Technology Officer
Ranit Zexer, the Chief Technology Officer at Matrix, architects the digital infrastructure supporting the company's professional haircare and color business. Overseeing the technological roadmap, the Chief Technology Officer ensures that digital tools enhance the experience for salon professionals using products like Logics and SOBOOST. Ranit Zexer drives the integration of advanced systems to optimize supply chain visibility and product distribution. This leadership role involves collaborating with other C-suite members to align technical capabilities with market-driven growth objectives. By implementing scalable software solutions, the Chief Technology Officer supports the company's commitment to innovation in the beauty sector. Zexer manages the deployment of new technologies that streamline internal operations and improve service delivery. Through continuous evaluation of emerging digital trends, the Chief Technology Officer maintains a robust technological foundation that enables the organization to adapt quickly to changing industry requirements.

Itay Rosenboim - Division Chief Technology Officer, ITSM Matrix, Software Products
Itay Rosenboim, the Division Chief Technology Officer, ITSM Matrix, Software Products at Matrix, directs the development and maintenance of specialized software solutions. Overseeing the ITSM framework, the Division Chief Technology Officer, ITSM Matrix, Software Products ensures that internal systems support the high-performance requirements of the professional products division. Itay Rosenboim drives the creation of software tools that facilitate the management of product portfolios like Color Sync. This leadership role involves optimizing IT service management to improve operational reliability across the organization. By focusing on software product lifecycle management, the Division Chief Technology Officer, ITSM Matrix, Software Products enhances the efficiency of technical teams. Rosenboim manages the integration of new software features that support the company's mission of professional excellence. Through rigorous technical oversight, the Division Chief Technology Officer, ITSM Matrix, Software Products ensures that all software assets remain aligned with the company's strategic goals.
Oren Assayag - Chief Technology Officer, Matrix Research Development Services, Talpiot & Offshore
Oren Assayag, the Chief Technology Officer, Matrix Research Development Services, Talpiot & Offshore at Matrix, leads research and development initiatives across global offshore operations. Overseeing the technical innovation pipeline, the Chief Technology Officer, Matrix Research Development Services, Talpiot & Offshore ensures that research efforts translate into tangible improvements for haircare products. Oren Assayag drives the collaboration between offshore development teams and domestic business units to accelerate product time-to-market. This leadership role involves managing complex R&D projects that support the company's diverse product range. By fostering a culture of technical excellence, the Chief Technology Officer, Matrix Research Development Services, Talpiot & Offshore enhances the company's ability to innovate within the professional beauty space. Assayag manages the strategic deployment of resources to maximize the impact of research activities. Through consistent focus on technical advancement, the Chief Technology Officer, Matrix Research Development Services, Talpiot & Offshore supports the company's long-term growth.
Roy Leonov - Operations of Tafnit ERP Chief Technology Officer & Head of IT
Roy Leonov, the Operations of Tafnit ERP Chief Technology Officer & Head of IT at Matrix, manages the enterprise resource planning systems and overall information technology infrastructure. Overseeing the integration of ERP platforms, the Operations of Tafnit ERP Chief Technology Officer & Head of IT ensures that data flows seamlessly across all business functions. Roy Leonov drives the optimization of IT systems to support the distribution of professional haircare products. This leadership role involves maintaining the security and reliability of the company's digital backbone. By streamlining ERP processes, the Operations of Tafnit ERP Chief Technology Officer & Head of IT improves operational efficiency and decision-making capabilities. Leonov manages the IT team to ensure that all technical requirements for the business are met with precision. Through consistent focus on system performance, the Operations of Tafnit ERP Chief Technology Officer & Head of IT supports the company's commitment to operational excellence.
Alexey Brook - Chief Technology Officer, Java & Integration Solutions Subdivision
Alexey Brook, the Chief Technology Officer, Java & Integration Solutions Subdivision at Matrix, directs the development of Java-based applications and system integration strategies. Overseeing the technical architecture for the integration subdivision, the Chief Technology Officer, Java & Integration Solutions Subdivision ensures that disparate systems communicate effectively to support business operations. Alexey Brook drives the implementation of robust integration solutions that enhance the functionality of the company's professional product management tools. This leadership role involves managing the technical lifecycle of Java applications to ensure scalability and performance. By focusing on seamless system connectivity, the Chief Technology Officer, Java & Integration Solutions Subdivision supports the company's mission of providing high-quality professional haircare solutions. Brook manages the technical team to deliver innovative integration projects that meet the company's evolving needs. Through rigorous technical oversight, the Chief Technology Officer, Java & Integration Solutions Subdivision maintains the integrity of the company's digital ecosystem.
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