Macy's Executive and Leadership Team

August, 2026

Leadership Overview

Macy's has 10 executives leading key functions including marketing, team leadership, and corporate strategy.

Focused on delivering seamless omnichannel retail experiences, Macy's integrates physical stores with digital platforms to adapt to modern consumer preferences across the United States.

Leadership Roles at Macy's

  • President - Marshall Macy
  • Chief Marketing Officer - Sharon Otterman
  • Team Captain - Sarah Bettis
  • Team Captain - Zulisha Alyan
  • Team Captain - Joseph Frederick
  • Team Captain - Christopher Steele
  • Team Captain - Matthew Kirk
  • Team Captain - Vibha Pradeep
  • Team Captain - Cassandra Epperson
  • Team Captain - Jesse Brooks
  • Marshall Macy - President

    Marshall Macy, the President at Macy's, directs the overarching strategic vision and operational execution for the entire retail organization. Macy architects long-term growth plans that integrate physical store networks with advanced digital platforms to serve a modern customer base. By focusing on market expansion and brand evolution, the President ensures that the company remains a leader in the American retail landscape. This role involves high-level coordination with the board and executive leadership to align business objectives with changing consumer preferences. Marshall Macy drives the transformation of store formats to better reflect current retail trends and improve the overall shopping experience. The President oversees the performance of key departments, including apparel, beauty, and home furnishings, to ensure consistent profitability. Through strategic decision-making, the President secures the company's position as a premier omnichannel retailer. This leadership role is essential for navigating the complexities of the modern market and maintaining the company's legacy of excellence in the retail industry.

    Sharon Otterman - Chief Marketing Officer

    Sharon Otterman, the Chief Marketing Officer at Macy's, directs all brand positioning and customer engagement initiatives across the omnichannel retail landscape. Otterman architects comprehensive marketing campaigns that bridge the gap between physical department store experiences and robust digital platforms. By analyzing consumer data, the Chief Marketing Officer optimizes promotional strategies to drive traffic toward both brick-and-mortar locations and e-commerce channels. This leadership role involves close collaboration with merchandising teams to ensure brand consistency across apparel, beauty, and home furnishing categories. Sharon Otterman maintains a sharp focus on modernizing the customer journey to capture market share in a competitive retail environment. Through data-driven insights, the Chief Marketing Officer enhances brand loyalty and elevates the overall shopping experience for diverse consumer segments nationwide. Otterman secures long-term growth by aligning marketing investments with evolving retail trends and shifting consumer preferences.
    Sharon Otterman

    Sarah Bettis - Team Captain

    Sarah Bettis, the Team Captain at Macy's, manages internal operational workflows to ensure high-performance standards within the retail network. Bettis coordinates cross-functional teams to streamline inventory management and store-level execution. By focusing on operational efficiency, the Team Captain supports the broader mission of providing seamless access to apparel and consumer goods. This role requires constant monitoring of store performance metrics to identify areas for process improvement. Sarah Bettis drives initiatives that simplify daily tasks for store associates, thereby improving the quality of service delivered to customers. The Team Captain collaborates with regional leadership to implement standardized procedures that maintain the iconic status of the brand. Through rigorous oversight of daily operations, Bettis ensures that physical retail environments remain aligned with the company's digital-first strategy. This leadership position directly impacts the bottom line by reducing friction in the supply chain and enhancing the overall efficiency of the retail workforce.

    Zulisha Alyan - Team Captain

    Zulisha Alyan, the Team Captain at Macy's, oversees the implementation of customer-centric service protocols across the nationwide store network. Alyan architects training programs that empower staff to deliver exceptional experiences in beauty and home furnishing departments. By focusing on service excellence, the Team Captain ensures that every interaction reflects the premium standards of the company. This role involves analyzing customer feedback to refine service delivery models and improve satisfaction scores. Zulisha Alyan drives the adoption of new mobile-integrated tools that allow associates to assist shoppers more effectively. The Team Captain works alongside store managers to foster a culture of accountability and high performance. Through consistent coaching and performance tracking, Alyan maintains a high standard of excellence in every department. This leadership role supports the company's goal of blending physical retail with digital convenience by ensuring that human touchpoints remain a core competitive advantage in the modern retail landscape.

    Joseph Frederick - Team Captain

    Joseph Frederick, the Team Captain at Macy's, manages the logistics of merchandising and inventory placement to maximize sales potential. Frederick architects strategies for floor layout optimization, ensuring that apparel and accessories are displayed to attract maximum consumer interest. By focusing on visual merchandising, the Team Captain enhances the aesthetic appeal of physical retail spaces. This role requires constant coordination with supply chain teams to ensure that high-demand products are always available for customers. Joseph Frederick drives the execution of seasonal campaigns that align with broader corporate marketing efforts. The Team Captain monitors inventory turnover rates to minimize waste and improve profitability across various product categories. Through meticulous attention to detail, Frederick ensures that store environments remain dynamic and responsive to changing fashion trends. This leadership position supports the company's omnichannel strategy by creating a cohesive and inviting atmosphere that encourages repeat visits and strengthens the overall brand presence in the retail market.

    Christopher Steele - Team Captain

    Christopher Steele, the Team Captain at Macy's, oversees the integration of digital tools into the physical store environment to enhance the omnichannel shopping experience. Steele architects workflows that allow store associates to leverage mobile platforms for inventory lookup and customer assistance. By focusing on technological adoption, the Team Captain ensures that the retail network remains at the forefront of modern shopping trends. This role involves training staff on new software systems that bridge the gap between online and offline sales. Christopher Steele drives the implementation of click-and-collect services, ensuring that customers enjoy a seamless transition from digital browsing to physical pickup. The Team Captain collaborates with IT and operations teams to troubleshoot technical issues and optimize system performance. Through consistent monitoring of digital adoption rates, Steele ensures that technology serves as a catalyst for growth. This leadership role supports the company's mission by making the shopping experience more convenient and efficient for every customer.

    Matthew Kirk - Team Captain

    Matthew Kirk, the Team Captain at Macy's, manages regional performance metrics to ensure that store-level operations align with corporate growth objectives. Kirk architects strategies for labor allocation and scheduling to optimize productivity during peak shopping seasons. By focusing on workforce management, the Team Captain ensures that stores are adequately staffed to handle high customer volume. This role involves analyzing sales data to identify regional trends and adjust operational tactics accordingly. Matthew Kirk drives the execution of corporate initiatives that promote brand consistency across diverse geographic markets. The Team Captain works closely with store managers to address operational challenges and implement best practices. Through rigorous performance reviews, Kirk maintains a high standard of operational excellence. This leadership position supports the company's broader strategy by ensuring that every store contributes effectively to the overall revenue goals. By optimizing labor and resources, the Team Captain plays a vital role in maintaining the company's competitive edge in the retail sector.

    Vibha Pradeep - Team Captain

    Vibha Pradeep, the Team Captain at Macy's, oversees the quality control and presentation standards for beauty and accessory departments. Pradeep architects merchandising plans that highlight premium products and drive higher average transaction values. By focusing on product presentation, the Team Captain ensures that the retail environment remains attractive and engaging for shoppers. This role involves coordinating with brand partners to ensure that product displays meet corporate guidelines. Vibha Pradeep drives the implementation of promotional events that showcase new beauty collections and seasonal accessories. The Team Captain monitors sales performance in specific categories to identify opportunities for growth and inventory adjustment. Through consistent oversight of department aesthetics, Pradeep maintains the high-end reputation of the brand. This leadership role supports the company's mission by creating a curated shopping experience that differentiates the company from competitors. By focusing on the details of product display and customer interaction, the Team Captain ensures that the brand remains a top destination for beauty and fashion.

    Cassandra Epperson - Team Captain

    Cassandra Epperson, the Team Captain at Macy's, manages the implementation of sustainability and corporate responsibility initiatives within the retail environment. Epperson architects programs that reduce waste and promote eco-friendly practices across store operations. By focusing on environmental impact, the Team Captain ensures that the company aligns with the values of modern, conscious consumers. This role involves coordinating with supply chain teams to source sustainable products and improve packaging efficiency. Cassandra Epperson drives the adoption of energy-saving measures in physical stores to lower the company's carbon footprint. The Team Captain works with store teams to educate staff and customers about these initiatives. Through consistent monitoring of sustainability metrics, Epperson ensures that the company meets its corporate responsibility goals. This leadership role supports the company's mission by fostering a culture of sustainability that enhances brand reputation and appeals to a growing segment of environmentally aware shoppers. By integrating these practices, the Team Captain contributes to the long-term viability of the business.

    Jesse Brooks - Team Captain

    Jesse Brooks, the Team Captain at Macy's, oversees the development and execution of local community engagement strategies to strengthen brand loyalty. Brooks architects partnerships with local organizations to host events that drive foot traffic and increase store visibility. By focusing on community relations, the Team Captain ensures that the company remains a relevant and active participant in the regions where it operates. This role involves coordinating with store managers to identify opportunities for local outreach and charitable involvement. Jesse Brooks drives the implementation of marketing campaigns that resonate with local demographics and highlight the company's commitment to the community. The Team Captain monitors the impact of these initiatives on store performance and customer sentiment. Through consistent engagement, Brooks builds strong relationships that translate into repeat business and brand advocacy. This leadership role supports the company's mission by creating a localized approach to retail that complements the broader national strategy and fosters deep connections with the customer base.

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    Frequently Asked Questions Regarding Macy's Top Executives and Leadership Team

    Who leads Macy's?
    Macy's is led by Marshall Macy (President), along with executives such as Sharon Otterman (Chief Marketing Officer) and Sarah Bettis (Team Captain).
    Who is part of Macy's’s executive team?
    The executive team of Macy's includes leaders such as Marshall Macy (President), Sharon Otterman (Chief Marketing Officer), Sarah Bettis (Team Captain) and other senior executives.
    How many executives does Macy's have?
    Macy's has 10 executives leading key business areas.
    What roles are included in Macy's’s leadership team?
    The leadership team of Macy's includes roles such as President, Chief Marketing Officer, Team Captain, Team Captain, Team Captain.