Life Is Good Executive and Leadership Team

Sue Erps, the Chief Executive Officer at Life Is Good, directs the overarching strategic vision for the apparel and accessories brand. Erps manages the alignment of design, manufacturing, and marketing initiatives to ensure consistent market growth across the United States and the Caribbean. By overseeing the executive leadership team, the Chief Executive Officer maintains focus on the core mission of spreading optimism through retail products. Erps drives operational efficiency by streamlining supply chain processes and enhancing brand visibility in competitive markets. This leadership role involves constant collaboration with the Board to secure long-term financial health and brand integrity. Sue Erps monitors consumer trends to adapt product lines for men, women, and girls, ensuring the company remains a leader in the lifestyle apparel sector. Through rigorous oversight of corporate goals, Erps secures the future trajectory of the organization.

Vanessa Farino, the Office of the Chief Executive Officer and Co-Founder, Bert Jacobs at Life Is Good, coordinates high-level strategic initiatives and organizational culture. Farino facilitates communication between the executive office and internal departments to ensure the brand mission remains central to all operations. By managing the Office of the Chief Executive Officer and Co-Founder, Bert Jacobs, Farino supports the execution of long-term growth strategies within the apparel manufacturing sector. This role involves overseeing cross-functional projects that bridge the gap between creative design and commercial distribution in the Caribbean and domestic markets. Vanessa Farino drives operational excellence by aligning daily activities with the broader corporate philosophy of optimism. Through meticulous planning and stakeholder engagement, Farino ensures the company maintains its unique market position while scaling production capabilities for diverse consumer segments.

Aurora Barnes, the Entrepreneur Chief Executive Officer of Life at Life Is Good, architects innovative business models to expand the reach of the company's apparel and accessories. Barnes focuses on entrepreneurial growth strategies that penetrate new demographics within the United States and the Caribbean. As the Entrepreneur Chief Executive Officer of Life, Barnes identifies emerging market opportunities and directs the development of new product lines that resonate with the brand's core values. This leadership position requires constant evaluation of manufacturing processes to optimize quality and cost-effectiveness. Aurora Barnes collaborates with design teams to translate creative concepts into tangible retail success. By fostering an environment of agility and innovation, Barnes ensures the company adapts to shifting consumer preferences. Through strategic market analysis and operational oversight, Barnes drives the expansion of the brand's footprint in the competitive lifestyle apparel industry.

Robert Carlos, the Executive Vice President & Chief Financial Officer at Life Is Good, manages the financial health and fiscal strategy of the organization. Carlos oversees capital allocation, budgeting, and financial reporting to support the manufacturing and marketing of apparel across the United States and the Caribbean. As the Executive Vice President & Chief Financial Officer, Carlos ensures that all business units operate within defined financial parameters while maximizing profitability. This role involves analyzing market data to inform investment decisions and risk management strategies. Robert Carlos collaborates with other executives to align financial resources with the company's long-term growth objectives. By optimizing cash flow and maintaining strong relationships with financial partners, Carlos secures the necessary capital for operational expansion. Through rigorous financial oversight, Carlos provides the stability required for the company to continue designing and selling high-quality accessories and clothing.

Paul Audet, the President at Life Is Good, directs the day-to-day operations and execution of the company's business model. Audet oversees the integration of manufacturing and sales functions to ensure seamless delivery of apparel and accessories to customers in the United States and the Caribbean. As the President, Audet drives the implementation of operational policies that enhance productivity and product quality. This leadership role involves coordinating with department heads to resolve logistical challenges and improve supply chain efficiency. Paul Audet monitors performance metrics to ensure that all divisions meet their quarterly targets and contribute to the overall success of the brand. By fostering a culture of accountability and excellence, Audet ensures that the company maintains its reputation for quality. Through strategic oversight of internal processes, Audet supports the company's mission to provide meaningful products to a wide consumer base.

Tom Hassell, the President at Life Is Good, focuses on the strategic expansion of the brand's retail presence and market penetration. Hassell oversees the development of sales channels and distribution networks that serve customers throughout the United States and the Caribbean. As the President, Hassell drives initiatives to increase brand awareness and customer engagement through targeted marketing and retail partnerships. This role involves analyzing regional market dynamics to tailor product offerings for men, women, and girls. Tom Hassell collaborates with the design and manufacturing teams to ensure that inventory levels align with consumer demand. By optimizing the retail experience, Hassell contributes to the company's growth and financial performance. Through consistent leadership and market-focused strategies, Hassell ensures that the brand remains a preferred choice for lifestyle apparel, effectively scaling operations to meet the needs of a diverse and growing customer base.

Bernhard Hausberger, the President at Life Is Good, manages the technical and manufacturing aspects of the apparel production cycle. Hausberger oversees the sourcing of materials and the optimization of manufacturing facilities to ensure high-quality standards for all clothing and accessories. As the President, Hausberger drives the adoption of sustainable and efficient production practices that align with the company's values. This role involves managing relationships with suppliers and logistics partners to ensure a reliable supply chain across the United States and the Caribbean. Bernhard Hausberger collaborates with the design team to ensure that product specifications are met with precision. By focusing on operational excellence and quality control, Hausberger supports the brand's commitment to delivering durable and stylish products. Through meticulous oversight of the manufacturing process, Hausberger ensures that the company maintains its competitive edge in the lifestyle apparel market.

Eric Knight, the President at Life Is Good, oversees the digital transformation and e-commerce strategy for the company. Knight directs the development of online platforms that facilitate the sale of apparel and accessories to a broad audience across the United States and the Caribbean. As the President, Knight drives the integration of technology into the customer experience to enhance engagement and conversion rates. This role involves managing digital marketing campaigns and data analytics to understand consumer behavior and preferences. Eric Knight collaborates with the IT and marketing teams to ensure that the digital infrastructure supports the company's growth objectives. By optimizing the online retail environment, Knight ensures that the brand remains accessible and competitive in the digital age. Through strategic oversight of digital operations, Knight contributes to the overall success and modernization of the company's business model.

Clark Schlee, the Life Member at Life Is Good, provides long-term strategic guidance and historical context to the executive leadership team. Schlee supports the preservation of the company's core mission and values while advising on major organizational shifts. As the Life Member, Schlee contributes to the continuity of the brand's identity as it navigates the apparel and accessories market in the United States and the Caribbean. This role involves mentoring emerging leaders and ensuring that the company's foundational philosophy remains integrated into modern business practices. Clark Schlee participates in high-level discussions regarding the future direction of the organization and its impact on the community. By offering deep institutional knowledge, Schlee helps the executive team make informed decisions that honor the company's heritage. Through ongoing engagement and strategic counsel, Schlee ensures the long-term sustainability and cultural relevance of the brand.