Leadership Overview
Levi Strauss has 5 executives leading key functions including strategy, technology, financial oversight, regional finance, and corporate communications.
Focused on global apparel innovation, Levi Strauss delivers iconic denim and lifestyle products while maintaining a commitment to sustainable manufacturing and direct-to-consumer retail excellence across diverse international markets.
Focused on global apparel innovation, Levi Strauss delivers iconic denim and lifestyle products while maintaining a commitment to sustainable manufacturing and direct-to-consumer retail excellence across diverse international markets.
Leadership Roles at Levi Strauss
Michelle Gass - President & Chief Executive Officer
Michelle Gass, the President & Chief Executive Officer at Levi Strauss, directs the overarching global strategy for the iconic denim brand. Overseeing the expansion of the Levi's, Dockers, and Beyond Yoga portfolios, the President & Chief Executive Officer ensures alignment between product design and evolving consumer preferences. This leadership role involves driving digital transformation across company-operated e-commerce sites and optimizing the retail footprint in mainline and outlet stores. By prioritizing sustainable growth and brand equity, Michelle Gass shapes the long-term trajectory of the organization. The President & Chief Executive Officer manages complex relationships with the Board to maintain market leadership. Through rigorous focus on operational efficiency and brand relevance, Gass secures the competitive position of the company within the global apparel industry, ensuring consistent value delivery to shareholders and customers alike.

Lisa Stirling - Vice President, Finance (US) & Chief Financial Officer (Local, Canada)
Lisa Stirling, the Vice President, Finance (US) & Chief Financial Officer (Local, Canada) at Levi Strauss, manages fiscal planning and capital allocation across North American markets. Overseeing financial reporting and budgetary compliance, the Vice President, Finance (US) & Chief Financial Officer (Local, Canada) ensures the accuracy of regional revenue streams. This leadership role involves analyzing market trends to support strategic investment in retail expansion and inventory management. By optimizing cost structures, Lisa Stirling drives profitability within the US and Canadian divisions. The Vice President, Finance (US) & Chief Financial Officer (Local, Canada) coordinates with corporate leadership to align regional financial performance with global objectives. Through meticulous oversight of financial operations, Stirling maintains the fiscal health of the organization, enabling sustained investment in brand-dedicated stores and shop-in-shops throughout the North American region.

Oliver Cloete - Chief Financial Officer & Head of Finance & Sub-Saharan Africa (South Africa)
Oliver Cloete, the Chief Financial Officer & Head of Finance & Sub-Saharan Africa (South Africa) at Levi Strauss, directs financial strategy and operational oversight within the African market. Overseeing regional capital deployment and risk management, the Chief Financial Officer & Head of Finance & Sub-Saharan Africa (South Africa) ensures fiscal stability across diverse retail landscapes. This leadership role involves managing local partnerships and optimizing supply chain costs to support brand growth. By implementing rigorous financial controls, Oliver Cloete drives sustainable revenue generation in the Sub-Saharan region. The Chief Financial Officer & Head of Finance & Sub-Saharan Africa (South Africa) collaborates with global finance teams to ensure consistency in reporting and strategic execution. Through strategic financial planning, Cloete strengthens the market position of the company, facilitating the expansion of apparel sales and brand presence throughout the African continent.
Robert Hoffmann - Chief Technology Officer
Robert Hoffmann, the Chief Technology Officer at Levi Strauss, architects the digital infrastructure supporting global apparel operations. Overseeing the integration of advanced data analytics into supply chain management, the Chief Technology Officer ensures seamless connectivity between manufacturing facilities and retail channels. This leadership role involves modernizing the e-commerce platforms to enhance the direct-to-consumer shopping experience. By implementing scalable cloud solutions, Robert Hoffmann drives technological agility across the enterprise. The Chief Technology Officer collaborates with regional teams to secure data integrity and optimize inventory tracking systems. Through the deployment of innovative software tools, Hoffmann improves operational efficiency and supports the broader digital strategy of the organization. This focus on technological advancement allows the company to maintain a robust presence in both physical and digital retail environments worldwide.
Kelly McGinnis - Senior VP & Chief Communications Officer
Kelly McGinnis, the Senior VP & Chief Communications Officer at Levi Strauss, architects the global narrative and corporate reputation for the organization. Overseeing internal and external communications, the Senior VP & Chief Communications Officer ensures alignment between brand messaging and corporate values. This leadership role involves managing public relations strategies that highlight the company's commitment to sustainability and social responsibility. By crafting compelling stories around the Levi's and Dockers brands, Kelly McGinnis drives consumer engagement and brand loyalty. The Senior VP & Chief Communications Officer collaborates with executive leadership to maintain transparency and trust with stakeholders. Through strategic media outreach and corporate storytelling, McGinnis enhances the public perception of the company, supporting its mission to lead the apparel industry with integrity and purpose across all global markets.

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