Leadership Overview
Integrity has 10 executives leading key functions including strategy, finance, marketing, operations, legal, and expansion.
Dedicated to empowering individuals through comprehensive insurance solutions, Integrity drives market leadership by fostering a culture of innovation and client-centric service, significantly impacting the senior market landscape.
Dedicated to empowering individuals through comprehensive insurance solutions, Integrity drives market leadership by fostering a culture of innovation and client-centric service, significantly impacting the senior market landscape.
Leadership Roles at Integrity
Michelle Tukachinsky - Chief Executive Officer
Michelle Tukachinsky, the Chief Executive Officer at Integrity, directs the overarching strategic vision and operational execution for the company. This leadership role involves guiding all departments to align with Integrity's mission of serving the Senior Market with life and health insurance products. Tukachinsky ensures that the company's growth initiatives are sustainable and that client needs remain paramount in all business decisions. The Chief Executive Officer's responsibilities extend to fostering key partnerships and driving innovation within the insurance distribution sector. By overseeing the entire organizational structure, Michelle Tukachinsky guarantees that Integrity maintains its position as an independent distributor focused on client well-being and market expansion across the United States.
Joseph Skodny - Chief Executive Officer & Owner
Joseph Skodny, the Chief Executive Officer & Owner at Integrity, holds ultimate accountability for the company's strategic direction and ownership directives. This executive guides the firm's long-term vision, ensuring alignment with its core business of distributing life and health insurance products within the Senior Market. Skodny's leadership focuses on cultivating a robust organizational culture and driving profitable growth. The Chief Executive Officer & Owner's purview includes evaluating market opportunities and making critical decisions that shape Integrity's operational framework and financial health. Through strategic oversight, Joseph Skodny champions the company's commitment to serving its client base effectively and maintaining its status as a leading independent distributor.
Bryan Adams - Co-Founder & Chief Executive Officer
Bryan Adams, the Co-Founder & Chief Executive Officer at Integrity, spearheads the company's strategic initiatives and foundational principles. This executive drives the vision for Integrity's role as an independent distributor of life and health insurance products, with a specific focus on the Senior Market. Adams' leadership ensures that the company's operational framework supports its mission of client empowerment and market penetration. The Co-Founder & Chief Executive Officer's responsibilities encompass fostering innovation, building strategic alliances, and guiding the organization toward sustained growth and market leadership. Through dedicated oversight, Bryan Adams reinforces Integrity's commitment to excellence and its impact on the insurance industry.

Andrew Brownfield - Chief Financial Officer
Andrew Brownfield, the Chief Financial Officer at Integrity, directs all financial operations and fiscal strategy for the organization. This executive manages budgeting, financial planning, and risk management, ensuring the company's financial health and stability. Brownfield's oversight extends to optimizing financial performance and supporting strategic growth initiatives within the life and health insurance distribution sector. The Chief Financial Officer plays a crucial role in capital allocation, investor relations, and ensuring compliance with all financial regulations. By meticulously managing financial resources, Andrew Brownfield enables Integrity to effectively serve the Senior Market and maintain its position as a leading independent distributor.
Said Taiym - Chief Operating Officer
Said Taiym, the Chief Operating Officer at Integrity, oversees the day-to-day operational functions and efficiency of the company. This executive ensures that all business processes are streamlined and effective, supporting Integrity's mission to distribute life and health insurance products to the Senior Market. Taiym's responsibilities include managing operational infrastructure, implementing best practices, and driving continuous improvement across all departments. The Chief Operating Officer plays a vital part in scaling the company's operations to meet growing market demand and maintaining high standards of service delivery. By optimizing operational workflows, Said Taiym directly contributes to Integrity's ability to serve its clients and expand its reach as an independent distributor.

Cameron Williams - President of Expansion
Cameron Williams, the President of Expansion at Integrity, drives the strategic growth and market penetration initiatives for the company. This executive focuses on identifying and capitalizing on new opportunities to extend Integrity's reach within the life and health insurance sector, particularly targeting the Senior Market. Williams' leadership involves developing and implementing expansion strategies, forging new partnerships, and overseeing the integration of acquired entities. The President of Expansion works closely with other executive leaders to ensure that growth plans are aligned with the company's overall mission and financial objectives. Through dedicated efforts, Cameron Williams fuels Integrity's continuous development and strengthens its position as a leading independent distributor.
Craig Walling - President, Integrity Wealth
Craig Walling, the President, Integrity Wealth at Integrity, leads the strategic direction and operational management of the company's wealth management division. This executive focuses on developing and delivering comprehensive financial solutions tailored to clients, including those within the Senior Market. Walling's responsibilities encompass overseeing investment strategies, client advisory services, and ensuring the seamless integration of wealth management offerings with Integrity's core insurance products. The President, Integrity Wealth collaborates with cross-functional teams to drive innovation and enhance client value. By guiding the Integrity Wealth division, Craig Walling contributes significantly to the company's holistic approach to client financial well-being and its expansion in the financial services landscape.
LaVonne Wagenbach - President
LaVonne Wagenbach, the President at Integrity, directs key strategic initiatives and operational oversight across designated areas of the company. This executive focuses on enhancing the effectiveness of Integrity's life and health insurance product distribution, with a particular emphasis on serving the Senior Market. Wagenbach's leadership involves fostering strong internal collaboration and ensuring that operational processes align with the company's commitment to client satisfaction and market growth. The President works closely with the executive team to implement strategic plans and drive performance improvements. Through dedicated management, LaVonne Wagenbach supports Integrity's mission to provide essential financial solutions and maintain its standing as a leading independent distributor.
Anne Wood - Chief Marketing Officer
Anne Wood, the Chief Marketing Officer at Integrity, leads all marketing and brand strategy initiatives for the company. This executive is responsible for developing and executing campaigns that enhance Integrity's market presence and drive client acquisition within the Senior Market. Wood's role involves overseeing market research, digital marketing, and brand communications to ensure consistent messaging and effective outreach. The Chief Marketing Officer collaborates closely with sales and product development teams to align marketing efforts with business objectives. By crafting compelling narratives and targeted strategies, Anne Wood ensures that Integrity's value proposition resonates with its intended audience, solidifying its status as a premier independent distributor of life and health insurance products.
Jayne Rothman - Chief Legal Officer
Jayne Rothman, the Chief Legal Officer at Integrity, provides comprehensive legal counsel and oversees all legal affairs for the organization. This executive ensures that Integrity operates in full compliance with all relevant laws and regulations governing the insurance industry, particularly concerning the Senior Market. Rothman's purview includes managing corporate governance, contract review, and mitigating legal risks associated with the distribution of life and health insurance products. The Chief Legal Officer plays a critical role in safeguarding the company's interests and upholding its ethical standards. By providing expert legal guidance, Jayne Rothman supports Integrity's strategic objectives and reinforces its commitment to integrity and client protection.
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