Hotel Equities Executive and Leadership Team

May, 2026

Leadership Overview

Hotel Equities has 7 executives leading key functions including strategy, operations, finance, and development.

Driven by a commitment to excellence, Hotel Equities is dedicated to providing comprehensive management services across diverse hotel segments, fostering growth and delivering exceptional guest experiences.

Leadership Roles at Hotel Equities

  • Chief Executive Officer - Benjamin Rafter
  • Chief Financial Officer - Eric McCarthy
  • Chief Operating Officer - Albert Smith
  • Founder & President - Gregory Smith
  • Division President, Focused Service - David Rosenberg
  • President, Full Service At Hotel Equities - Peter Tziahanas
  • President - Robbie Robinson
  • Benjamin Rafter - Chief Executive Officer

    Benjamin Rafter, the Chief Executive Officer at Hotel Equities, directs the company's overall strategic vision and operational execution. Rafter guides the executive team in expanding the company's portfolio across full-service, select-service, boutique, independent, and lifestyle hotel segments. Overseeing all facets of the business, Benjamin Rafter ensures alignment with the company's mission to deliver superior returns for owners and exceptional experiences for guests. This leadership role involves driving innovation in management practices and identifying new opportunities for growth within the hospitality sector. Rafter's strategic direction is crucial for maintaining Hotel Equities' position as a leader in third-party management, opportunity zone investing, financing, portfolio acquisitions, and development services. The Chief Executive Officer's focus remains on sustainable growth and operational excellence across all managed properties.

    Eric McCarthy - Chief Financial Officer

    Eric McCarthy, the Chief Financial Officer at Hotel Equities, directs the company's financial strategy, planning, and reporting. McCarthy manages all financial aspects of the organization, including budgeting, forecasting, and capital allocation across the full-service, select-service, and boutique hotel segments. Eric McCarthy's oversight extends to financing, portfolio acquisitions, and opportunity zone investing, ensuring fiscal responsibility and maximizing shareholder value. The Chief Financial Officer plays a pivotal role in evaluating new development projects and acquisition opportunities, providing critical financial analysis. Eric McCarthy's expertise is essential for maintaining the financial health of Hotel Equities and supporting its expansion initiatives. This leadership position ensures robust financial controls and strategic financial decision-making to drive sustainable growth.
    Eric McCarthy

    Albert Smith - Chief Operating Officer

    Albert Smith, the Chief Operating Officer at Hotel Equities, oversees the day-to-day operational performance of the company's diverse hotel portfolio. Smith directs the implementation of best practices in hotel management, ensuring consistent service delivery and operational efficiency across select-service, boutique, independent, and lifestyle properties. Albert Smith's responsibilities include optimizing property-level operations, driving guest satisfaction scores, and managing operational budgets to maximize profitability. The Chief Operating Officer works closely with property general managers to foster a culture of excellence and continuous improvement. Albert Smith's leadership ensures that Hotel Equities' operational standards meet and exceed industry benchmarks, supporting the company's growth in third-party management and development services. This role is critical for maintaining the high standards expected by owners and guests.

    Gregory Smith - Founder & President

    Gregory Smith, the Founder & President at Hotel Equities, provides foundational leadership and strategic direction for the company's long-term vision. Smith's role encompasses guiding the company's growth trajectory and upholding its core values since its inception. Gregory Smith's extensive experience informs the company's approach to third-party management, opportunity zone investing, and portfolio acquisitions. The Founder & President works to foster strong relationships with owners, investors, and industry partners, ensuring the continued success of Hotel Equities. Gregory Smith's leadership is instrumental in shaping the company's culture and its commitment to excellence across all hotel segments. This position ensures continuity and strategic foresight for the organization.

    David Rosenberg - Division President, Focused Service

    David Rosenberg, the Division President, Focused Service at Hotel Equities, leads the operational and strategic initiatives for the company's focused-service hotel portfolio. Rosenberg directs the management teams responsible for optimizing performance, enhancing guest satisfaction, and driving revenue growth within this specific segment. David Rosenberg's focus is on ensuring operational excellence and brand consistency across all focused-service properties. This leadership role involves close collaboration with property-level management to implement effective operational strategies and financial controls. David Rosenberg's expertise contributes significantly to Hotel Equities' ability to manage a diverse range of hotel types effectively. The Division President ensures that the focused-service division meets its performance targets and contributes to the overall success of the company.

    Peter Tziahanas - President, Full Service At Hotel Equities

    Peter Tziahanas, the President, Full Service At Hotel Equities, directs the strategic management and operational oversight of the company's full-service hotel properties. Tziahanas leads the teams responsible for delivering exceptional guest experiences and maximizing financial performance within this segment. Peter Tziahanas's responsibilities include driving revenue initiatives, managing operational budgets, and ensuring adherence to brand standards across the full-service portfolio. The President, Full Service At Hotel Equities collaborates with owners and stakeholders to achieve optimal asset performance and growth. Peter Tziahanas's leadership is critical for maintaining Hotel Equities' reputation in managing complex, full-service operations. This role ensures the strategic alignment and operational success of the full-service division.

    Robbie Robinson - President

    Robbie Robinson, the President at Hotel Equities, contributes to the company's overarching strategic direction and operational effectiveness. Robinson oversees key initiatives aimed at enhancing the company's service offerings and expanding its market presence. Robbie Robinson's leadership supports the company's diverse portfolio, ensuring operational excellence across various hotel segments. The President works to foster strong internal collaboration and drive performance improvements throughout the organization. Robbie Robinson's role is vital in maintaining Hotel Equities' commitment to quality management and owner satisfaction. This executive leadership ensures the continued growth and success of the company's managed properties.

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    Frequently Asked Questions Regarding Hotel Equities Top Executives and Leadership Team

    Who leads Hotel Equities?
    Hotel Equities is led by Benjamin Rafter (Chief Executive Officer), along with executives such as Eric McCarthy (Chief Financial Officer) and Albert Smith (Chief Operating Officer).
    Who is part of Hotel Equities’s executive team?
    The executive team of Hotel Equities includes leaders such as Benjamin Rafter (Chief Executive Officer), Eric McCarthy (Chief Financial Officer), Albert Smith (Chief Operating Officer) and other senior executives.
    How many executives does Hotel Equities have?
    Hotel Equities has 7 executives leading key business areas.
    What roles are included in Hotel Equities’s leadership team?
    The leadership team of Hotel Equities includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Founder & President, Division President, Focused Service.