Leadership Overview
Horizon Media has 10 executives leading key functions including strategy, marketing, operations, technology, and finance.
Driven by data-informed insights, Horizon Media delivers comprehensive advertising and marketing services, focusing on target market exploration and direct marketing strategies to maximize client impact.
Driven by data-informed insights, Horizon Media delivers comprehensive advertising and marketing services, focusing on target market exploration and direct marketing strategies to maximize client impact.
Leadership Roles at Horizon Media
Blucher Starrin - Chief Executive Officer
Blucher Starrin, the Chief Executive Officer at Horizon Media, directs the overarching corporate strategy and business development initiatives. Starrin guides the company's expansion into new markets and service offerings, ensuring alignment with the evolving advertising and marketing landscape. This leadership role involves fostering innovation across all departments, from marketing analytics to direct marketing strategies. Starrin's focus remains on driving sustainable growth and enhancing the company's competitive position. The Chief Executive Officer ensures that Horizon Media consistently delivers exceptional value to its diverse client base, leveraging advanced analytics and market exploration techniques. Starrin's strategic vision shapes the company's direction, solidifying its reputation for impactful marketing solutions.
Vincent O'Toole - Executive Vice President & Chief Operating Officer & Chief Financial Officer
Vincent O'Toole, the Executive Vice President & Chief Operating Officer & Chief Financial Officer at Horizon Media, holds a dual mandate overseeing both operational execution and financial health. O'Toole manages the company's financial planning, budgeting, and reporting, ensuring fiscal responsibility across all initiatives, including marketing analytics and direct marketing strategies. Concurrently, this executive drives operational improvements and efficiency, aligning business processes with strategic objectives. Vincent O'Toole's comprehensive oversight ensures that financial resources are effectively deployed to support growth and innovation in target market exploration. The combined role emphasizes a holistic approach to business management, integrating financial discipline with operational excellence. O'Toole's leadership ensures Horizon Media maintains a strong financial foundation while optimizing its service delivery.
Bhavana Smith - Chief Operating Officer
Bhavana Smith, the Chief Operating Officer at Horizon Media, manages the day-to-day operational efficiency and service delivery across all departments. Smith optimizes internal processes to ensure the seamless execution of marketing analytics, direct marketing strategies, and target market exploration projects. Overseeing resource allocation and workflow management, the Chief Operating Officer ensures that client needs are met with precision and timeliness. Bhavana Smith's leadership focuses on enhancing operational scalability and fostering a culture of continuous improvement. This role is vital for maintaining the high standards of service Horizon Media provides, directly impacting client satisfaction and project success. Smith drives operational excellence, ensuring the company's infrastructure supports its ambitious growth objectives.
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Henry Molner - Chief of Staff & President, Office of
Henry Molner, the Chief of Staff & President, Office of at Horizon Media, serves as a key strategic advisor and operational liaison across executive functions. Molner facilitates communication and coordination between departments, ensuring that initiatives in marketing analytics, direct marketing strategies, and target market exploration align with corporate goals. This role involves managing special projects and driving cross-functional collaboration to enhance overall business performance. Henry Molner's responsibilities include supporting the Chief Executive Officer in strategic planning and execution, ensuring efficient operations within the executive office. The Chief of Staff plays an integral part in streamlining decision-making processes and implementing key organizational changes. Molner's efforts contribute to the cohesive and effective functioning of Horizon Media's leadership team.
Robert Jenkyn - President, Horizon Media (Canada)
Robert Jenkyn, the President, Horizon Media (Canada), directs the company's operations and strategic growth within the Canadian market. Jenkyn oversees the adaptation and implementation of Horizon Media's core services, including marketing analytics and direct marketing strategies, to meet regional demands. This leadership position involves building and managing client relationships across Canada, ensuring localized success for advertising and marketing initiatives. Robert Jenkyn's focus is on expanding Horizon Media's footprint and market share in Canada, leveraging insights from target market exploration specific to the region. The President of Horizon Media (Canada) ensures that Canadian clients receive the same high level of service and innovative solutions provided globally. Jenkyn drives regional business development and operational excellence.
Peggy Blue - President, Blue Horizon Media Public Relations & Marketing
Peggy Blue, the President, Blue Horizon Media Public Relations & Marketing, leads specialized public relations and integrated marketing communications efforts. Blue directs strategies that enhance brand reputation and market visibility for clients, complementing Horizon Media's broader advertising and marketing services. This role involves developing comprehensive PR campaigns and managing media relations to achieve strategic communication objectives. Peggy Blue's expertise is crucial for clients seeking to build strong public profiles and engage effectively with their target markets. The President of Blue Horizon Media Public Relations & Marketing ensures that public relations initiatives are seamlessly integrated with overall marketing analytics and direct marketing strategies. Blue drives impactful communication campaigns that support client growth.
Katy Ferguson - President (Horizon Media East)
Katy Ferguson, the President (Horizon Media East), oversees the strategic direction and operational performance of Horizon Media's eastern regional operations. Ferguson guides the implementation of marketing analytics, direct marketing strategies, and target market exploration initiatives tailored to the eastern market landscape. This executive role involves fostering strong client partnerships and driving business development throughout the region. Katy Ferguson's leadership ensures that Horizon Media's innovative advertising and marketing services effectively serve clients across the eastern United States. The President (Horizon Media East) is instrumental in expanding the company's reach and impact within this key geographic area. Ferguson focuses on regional growth and client success.

Crystal Park - Chief Marketing Officer
Crystal Park, the Chief Marketing Officer at Horizon Media, spearheads all external marketing efforts and brand positioning. Park develops and executes comprehensive marketing campaigns that highlight Horizon Media's expertise in marketing analytics and direct marketing strategies. Overseeing market research and target market exploration, the Chief Marketing Officer ensures that all client-facing communications resonate with intended audiences. Park's responsibilities include managing the company's digital presence and public relations initiatives. This role is critical in communicating the value proposition of Horizon Media's advertising and marketing services. Crystal Park drives initiatives to attract new clients and strengthen relationships with existing partners, ensuring the company's message of innovation and effectiveness is consistently delivered.

Cliff Cree - Executive Vice President & Chief Information Officer
Cliff Cree, the Executive Vice President & Chief Information Officer at Horizon Media, directs the company's technology infrastructure and information systems strategy. Cree oversees the development and implementation of advanced technological solutions that support marketing analytics and data management. This leadership position involves ensuring the security and integrity of all company data, crucial for direct marketing strategies and target market exploration. Cliff Cree's responsibilities extend to evaluating and adopting new technologies that enhance operational efficiency and client service delivery. The Chief Information Officer plays a pivotal role in leveraging technology to drive innovation and maintain Horizon Media's competitive edge in the advertising and marketing services sector. Cree ensures robust IT systems are in place to support all business functions.

Richard Arenaro - Executive Vice President & Chief Technology Officer & Chief Information Security Officer
Richard Arenaro, the Executive Vice President & Chief Technology Officer & Chief Information Security Officer at Horizon Media, leads the company's technological innovation and cybersecurity efforts. Arenaro drives the development and deployment of cutting-edge technologies that enhance Horizon Media's marketing analytics capabilities and direct marketing strategies. This critical role ensures the robust protection of sensitive client data and company intellectual property, safeguarding against cyber threats. Richard Arenaro's expertise is central to maintaining the integrity and security of the company's digital assets and operational platforms. The Chief Technology Officer and Chief Information Security Officer work in tandem to foster a secure and advanced technological environment, supporting all aspects of target market exploration and service delivery. Arenaro champions technological advancement while upholding the highest security standards.
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