Home Instead Executive and Leadership Team

Geneva Labate, the Chief Executive Officer at Home Instead, directs the overarching strategy and operational execution for the global non-medical home care provider. Labate's leadership focuses on expanding personalized in-home support services, ensuring older adults remain safe and independent in their residences. This role involves guiding the franchise network to deliver comprehensive care, including companionship, personal care, meal preparation, and specialized support for conditions like Alzheimer's and dementia. Geneva Labate drives initiatives that enhance the company's mission of providing peace of mind to families worldwide. The Chief Executive Officer's responsibilities extend to fostering innovation within the care delivery model and maintaining Home Instead's position as a leader in senior care services, aligning operations with Honor's broader home care platform objectives. This executive ensures consistent quality and service delivery across thousands of caregivers globally.

Susan Witting, the Chief Executive Officer & Owner at Home Instead, spearheads the strategic direction and ownership oversight for the company's mission-driven approach to senior care. Witting's leadership emphasizes the delivery of personalized, non-medical in-home support, enabling older adults to maintain independence and comfort within their own homes. This executive guides the franchise network in providing essential services such as companionship, meal preparation, and transportation, alongside specialized care for conditions like dementia. Susan Witting's role is critical in ensuring families receive peace of mind through reliable and compassionate care solutions. The Chief Executive Officer & Owner's focus includes cultivating a strong network of franchisees and caregivers dedicated to upholding Home Instead's commitment to quality and service excellence across its global operations.

Cheryl Hernandez, the Chief Executive Officer & Managing Partner at Home Instead, directs the strategic vision and operational management for the organization's extensive network of home care services. Hernandez's leadership prioritizes the delivery of compassionate, non-medical support designed to help seniors live independently and safely in their own homes. This executive oversees the franchise operations, ensuring high standards in companionship, personal care, meal preparation, and specialized care for conditions such as Alzheimer's and dementia. Cheryl Hernandez is instrumental in fostering a culture of excellence and peace of mind for families relying on Home Instead's services. The Chief Executive Officer & Managing Partner's responsibilities include driving growth, enhancing service offerings, and maintaining the company's reputation as a premier provider of senior care solutions worldwide.

Austin Kelly, the Chief Executive Officer & Etc Chief Operating Officer & Chief Financial Officer at Home Instead, holds a multifaceted leadership position overseeing strategic direction, operational execution, and financial management. Kelly's comprehensive oversight ensures the effective delivery of non-medical home care services, supporting older adults' independence and comfort in their own residences. This executive guides the integration of operational efficiencies with sound financial practices to sustain and grow the franchise network. Austin Kelly's role is pivotal in maintaining the company's mission to provide peace of mind to families through reliable and high-quality senior care. The combined responsibilities of Chief Executive Officer, Chief Operating Officer, and Chief Financial Officer underscore a commitment to holistic leadership and robust organizational performance.

James Nooyen, the Chief Financial Officer at Home Instead, manages the company's financial strategy, planning, and reporting to support its global operations and growth initiatives. Nooyen's responsibilities include overseeing all financial aspects of the non-medical home care services, ensuring fiscal health and sustainability across the franchise network. This executive guides financial operations related to service delivery, including budgeting, forecasting, and resource allocation for companionship, personal care, and specialized care programs. James Nooyen plays a key role in maintaining the financial stability that allows Home Instead to provide peace of mind to families and support for older adults. The Chief Financial Officer's oversight ensures compliance, drives profitability, and supports strategic investments aimed at expanding the company's reach and impact in the senior care market.

Valerie Topp, the Chief Operating Officer at Home Instead, oversees the day-to-day operations and service delivery across the company's global franchise network. Topp's focus is on ensuring the consistent provision of high-quality, non-medical in-home care services that enable older adults to remain safe and independent in their residences. This executive manages the operational frameworks supporting companionship, personal care, meal preparation, and specialized care for conditions like Alzheimer's and dementia. Valerie Topp drives efficiency and effectiveness within the operational model, aiming to provide families with reliable peace of mind. The Chief Operating Officer's role involves optimizing processes, supporting franchise partners, and ensuring that Home Instead's mission is executed with excellence across all markets, contributing to the company's standing as a leading provider in senior care.

Chris Loftus, the Vice President - Chief Operating Officer at Home Instead, directs operational strategies and execution to enhance the delivery of non-medical home care services. Loftus's leadership focuses on optimizing the support provided to older adults, ensuring they can live safely and independently within their own homes. This executive oversees the operational aspects of companionship, personal care, meal preparation, and specialized care for conditions such as Alzheimer's and dementia, ensuring consistency and quality across the franchise network. Chris Loftus drives operational improvements that contribute to families receiving peace of mind through reliable care. The Vice President - Chief Operating Officer's role involves enhancing service delivery models and supporting franchise partners in achieving operational excellence and expanding market presence.

Hunter Thomson, the President at Home Instead, leads the strategic initiatives and overall business development for the global provider of non-medical home care services. Thomson's focus is on advancing the company's mission to help seniors remain safe, independent, and comfortable in their own homes, thereby offering families invaluable peace of mind. This executive guides the expansion and enhancement of personalized in-home support, encompassing companionship, personal care, meal preparation, and specialized care for conditions like Alzheimer's and dementia. Hunter Thomson drives the strategic vision for the franchise network, ensuring consistent quality and service delivery worldwide. The President's role involves fostering strong relationships with franchisees and stakeholders to uphold Home Instead's reputation as a leader in senior care.

Christopher Capobianco, the President & Owner at Home Instead, directs the strategic vision and operational oversight for the company's commitment to providing exceptional non-medical home care services. Capobianco's leadership emphasizes enabling older adults to maintain their independence and comfort within their own residences, offering families significant peace of mind. This executive guides the franchise network in delivering comprehensive support, including companionship, personal care, meal preparation, and specialized care for conditions such as Alzheimer's and dementia. Christopher Capobianco's ownership perspective ensures a deep commitment to the company's mission and values. The President & Owner's role is crucial in driving growth, maintaining service quality, and reinforcing Home Instead's position as a trusted provider in the senior care sector.

Nancy Allen, the Owner and President at Home Instead, leads the strategic direction and operational management of the company's extensive non-medical home care services. Allen's focus is on empowering older adults to live safely and independently in their own homes, providing essential support and peace of mind to their families. This executive oversees the delivery of personalized in-home care, including companionship, personal care, meal preparation, and specialized services for conditions like Alzheimer's and dementia. Nancy Allen's ownership ensures a dedicated approach to upholding Home Instead's mission and values across its global operations. The Owner and President's responsibilities include driving service excellence, fostering franchise success, and maintaining the company's reputation as a premier provider of senior care solutions.