Leadership Overview
Hibu has 9 executives leading key functions including strategy, technology, finance, human resources, sales, operations, and account management.
Focused on empowering local businesses through advanced digital marketing, Hibu delivers custom, integrated solutions that drive customer acquisition and retention across the United States.
Focused on empowering local businesses through advanced digital marketing, Hibu delivers custom, integrated solutions that drive customer acquisition and retention across the United States.
Leadership Roles at Hibu
Kevin Jasper - Chief Executive Officer
Kevin Jasper, the Chief Executive Officer at Hibu, directs the overarching corporate strategy and long-term vision for the organization. Jasper oversees the deployment of proprietary digital marketing platforms that automate cross-channel performance marketing for local businesses nationwide. By aligning internal resources with evolving market demands, the Chief Executive Officer ensures the company maintains a competitive edge in the digital services landscape. Kevin Jasper fosters a culture of innovation, pushing the organization to leverage decades of campaign data to maximize client return on investment. This leadership role involves constant collaboration with the board and senior management to refine the business model. Through rigorous oversight of corporate objectives, the Chief Executive Officer drives sustainable growth and operational excellence. Ultimately, Jasper secures the company's position as a premier provider of custom, integrated marketing solutions for diverse industries across the United States.

Mark Trivette - Chief Financial Officer
Mark Trivette, the Chief Financial Officer at Hibu, manages the financial health and fiscal strategy of the organization. Trivette oversees budgeting, financial planning, and capital allocation to support the company's growth in the digital marketing sector. By analyzing campaign data and operational costs, the Chief Financial Officer ensures that resources align with the goal of maximizing client return on investment. Mark Trivette collaborates with the executive team to evaluate market opportunities and maintain long-term financial stability. This leadership role involves rigorous monitoring of revenue streams and investment in marketing technology services. Through precise financial oversight, the Chief Financial Officer supports the company's mission to provide effective, custom-integrated solutions for local businesses. Trivette drives fiscal discipline, ensuring that the organization remains agile and capable of scaling operations to meet the needs of a diverse client base across the United States.

Brittany Drossos - Senior Account Executive & President, S Club Winner
Brittany Drossos, the Senior Account Executive & President, S Club Winner at Hibu, manages high-value client relationships and drives revenue growth within the local business sector. Drossos oversees the implementation of custom digital marketing solutions, ensuring that each client receives a tailored strategy designed to attract and retain customers. By leveraging the company's proprietary platform, the Senior Account Executive & President, S Club Winner optimizes campaign performance to deliver measurable ROI. Brittany Drossos collaborates with internal teams to ensure that service delivery aligns with the specific needs of clients across various industries. This role involves proactive account management and the identification of new opportunities for market expansion. Through a focus on client success, the Senior Account Executive & President, S Club Winner supports the company's reputation for excellence. Drossos drives consistent results, ensuring that local businesses achieve their marketing objectives through the company's comprehensive DIFM services.
Tom Susca - Account Executive & President, S Club
Tom Susca, the Account Executive & President, S Club at Hibu, manages client portfolios and executes digital marketing strategies for local businesses. Susca oversees the development of custom marketing plans that utilize the company's proprietary platform to drive customer engagement. By focusing on the specific needs of each client, the Account Executive & President, S Club ensures that marketing efforts are optimized for maximum return on investment. Tom Susca works closely with the operations team to ensure the seamless delivery of DIFM solutions. This role involves maintaining strong client relationships and providing ongoing support to ensure long-term satisfaction. Through a commitment to performance-based marketing, the Account Executive & President, S Club contributes to the company's growth in the US market. Susca drives client retention by consistently delivering value and adapting strategies to the evolving digital landscape, ensuring that local businesses remain competitive.
Patrick Rogers - Senior Account Executive & President, 2020 's Club Winner
Patrick Rogers, the Senior Account Executive & President, 2020 's Club Winner at Hibu, manages strategic client accounts and drives the adoption of digital marketing solutions. Rogers oversees the integration of cross-channel marketing services for local businesses, ensuring that each campaign is tailored to meet specific growth objectives. By utilizing the company's proprietary platform, the Senior Account Executive & President, 2020 's Club Winner optimizes marketing performance to maximize client ROI. Patrick Rogers collaborates with internal stakeholders to refine service offerings and improve client outcomes. This role involves identifying market trends and applying data-driven insights to enhance the effectiveness of DIFM solutions. Through a focus on delivering tangible results, the Senior Account Executive & President, 2020 's Club Winner supports the company's mission to empower local businesses. Rogers drives revenue growth by maintaining high standards of service and fostering long-term partnerships with clients across the United States.
Ira Klein - Chief Technology Officer
Ira Klein, the Chief Technology Officer at Hibu, architects the advanced proprietary digital marketing platform that powers all client services. Klein manages the development, integration, and optimization of marketing technology services designed to automate complex campaign management. Overseeing the engineering teams, the Chief Technology Officer ensures the infrastructure supports high-performance, cross-channel marketing initiatives for local businesses. Ira Klein drives the technical roadmap, incorporating data-driven insights to enhance the efficacy of DIFM solutions. This role requires constant coordination with operations to ensure seamless platform performance and scalability. By prioritizing technological advancement, the Chief Technology Officer enables the company to deliver superior marketing ROI. Klein maintains a focus on building robust, secure systems that adapt to the changing digital landscape, ensuring that the technological foundation remains a core differentiator for the business in the competitive US market.

Angie Corcoran - Chief Human Resources Officer
Angie Corcoran, the Chief Human Resources Officer at Hibu, directs the talent acquisition, organizational development, and employee engagement strategies. Corcoran oversees the cultivation of a workforce capable of delivering high-quality, DIFM digital marketing solutions to local businesses. By implementing training programs focused on marketing technology and client service, the Chief Human Resources Officer ensures that the team remains proficient in the latest industry trends. Angie Corcoran fosters a corporate culture that prioritizes innovation and performance, directly impacting the company's ability to retain top talent. This leadership role involves aligning human capital with the broader strategic goals of the organization. Through effective management of personnel policies and professional development, the Chief Human Resources Officer supports the company's operational scale. Corcoran drives initiatives that enhance employee productivity, ensuring that the organization maintains the expertise required to provide superior marketing services to clients across the United States.

Russ Michels - Chief Sales Officer
Russ Michels, the Chief Sales Officer at Hibu, directs the national sales strategy and revenue generation efforts. Michels oversees the sales force responsible for delivering custom, integrated digital marketing solutions to local businesses. By utilizing decades of campaign data, the Chief Sales Officer ensures that the sales team effectively communicates the value of DIFM solutions to prospective clients. Russ Michels manages the expansion of market reach, driving growth across diverse industries in the United States. This leadership role involves close collaboration with the marketing and operations teams to ensure that sales targets align with service delivery capabilities. Through the implementation of data-driven sales processes, the Chief Sales Officer maximizes client acquisition and retention. Michels maintains a focus on building strong, long-term relationships with local business owners, ensuring that the company remains the preferred partner for performance-based digital marketing services.

Marty Althoff - Chief Operations Officer
Marty Althoff, the Chief Operations Officer at Hibu, manages the day-to-day execution of digital marketing services and operational workflows. Althoff oversees the delivery of DIFM solutions, ensuring that client campaigns are managed and optimized through the company's proprietary platform. By streamlining internal processes, the Chief Operations Officer enhances the efficiency of cross-channel marketing services. Marty Althoff coordinates with the technology and sales departments to ensure that service delivery meets the high standards required for client retention. This leadership role involves monitoring operational performance metrics to drive continuous improvement across the organization. Through rigorous oversight of service fulfillment, the Chief Operations Officer supports the company's mission to provide effective marketing ROI for local businesses. Althoff drives operational excellence, ensuring that the company can scale its services to meet the needs of a broad client base throughout the United States.

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