HelmsBriscoe Executive and Leadership Team

Roger Helms, the Founder & Chief Executive Officer at HelmsBriscoe, directs the overarching vision and strategic trajectory of the organization. By leveraging extensive industry relationships, the Founder & Chief Executive Officer ensures the company maintains a dominant position in the global site selection market. Roger Helms architects high-level partnerships that allow the firm to manage complex venue research and RFP processes for diverse client portfolios. This leadership role involves constant evaluation of market trends to refine the service model and enhance client value. Through the oversight of long-term growth initiatives, the Founder & Chief Executive Officer secures the firm's reputation for excellence in hospitality management. By fostering a culture of professional accountability, the executive drives the entire organization toward sustained operational success while maintaining the core mission of simplifying meeting planning for every client.

Samir Kanuga, the Chief Financial Officer at HelmsBriscoe, manages the fiscal health and economic strategy of the organization. The Chief Financial Officer oversees all financial reporting, budgeting, and resource allocation to ensure the firm remains agile in a competitive hospitality landscape. Samir Kanuga architects robust financial models that support the company's growth and long-term stability. By analyzing revenue streams and operational costs, the Chief Financial Officer provides the data-driven insights necessary for executive decision-making. This role involves maintaining strict compliance with financial regulations while optimizing internal processes for maximum efficiency. Through the management of capital investments, the executive ensures that the firm possesses the necessary infrastructure to support global operations. Kanuga drives fiscal discipline across all departments, ensuring that the company continues to provide high-value, cost-effective site selection services to clients without compromising financial integrity.

Greg Malark, the Chief Operating Officer at HelmsBriscoe, directs the daily operational functions and internal systems that support the firm's global meeting planning services. The Chief Operating Officer optimizes the technological infrastructure used for researching and evaluating venues, ensuring that associates have the tools required for peak performance. Greg Malark architects scalable workflows that streamline the RFP process and enhance communication between hotels and clients. By monitoring operational throughput, the Chief Operating Officer identifies bottlenecks and implements solutions to improve service delivery speed. This leadership role involves coordinating cross-departmental efforts to maintain consistency in service quality across all regions. Through the oversight of internal processes, the executive ensures that the company remains responsive to the evolving needs of the hospitality industry. Malark drives operational excellence, allowing the firm to manage high volumes of site selection requests with precision and reliability.

Deanne Vigil, the Managing Director at HelmsBriscoe, oversees regional operational excellence and drives performance across North American markets. The Managing Director coordinates with internal teams to ensure the seamless execution of venue sourcing and site selection tasks. Deanne Vigil optimizes the RFP management process, ensuring that client requirements meet precise hotel standards. By monitoring service delivery metrics, the Managing Director maintains high levels of client satisfaction and operational efficiency. This role involves mentoring associates to uphold the firm's standards for research and follow-up. Through the implementation of strategic workflows, the Managing Director enhances the speed and accuracy of venue evaluations. Vigil ensures that all regional operations align with the broader corporate objectives, ultimately supporting the firm's goal of providing comprehensive, cost-free meeting planning solutions to a wide array of global organizations.

Debbie Donze, the Managing Director at HelmsBriscoe, focuses on expanding international market reach and strengthening global hospitality partnerships. The Managing Director manages complex site selection projects, ensuring that venue evaluations meet the specific needs of multinational clients. Debbie Donze architects strategies to improve the efficiency of hotel communications and RFP responses on a global scale. By analyzing international travel trends, the Managing Director identifies new opportunities for service expansion and operational growth. This leadership position requires close collaboration with hotel partners to secure favorable terms for clients. Through the rigorous application of industry expertise, the Managing Director ensures that every event planning process remains streamlined and effective. Donze drives the firm's commitment to quality by overseeing the implementation of standardized service protocols across all international accounts, thereby reinforcing the company's status as a leader in global meeting management.