Leadership Overview
HEAD has 5 executives leading key functions including strategy, brand development, marketing, financial oversight, and operational management.
Committed to engineering excellence, HEAD delivers high-performance sports equipment to athletes worldwide while maintaining a relentless focus on innovation, quality, and market-leading performance across winter, racquet, and aquatic sports divisions.
Committed to engineering excellence, HEAD delivers high-performance sports equipment to athletes worldwide while maintaining a relentless focus on innovation, quality, and market-leading performance across winter, racquet, and aquatic sports divisions.
Leadership Roles at HEAD
Heinz Kiss - Chief Executive Officer
Heinz Kiss, the Chief Executive Officer at HEAD, directs the overarching corporate strategy and global manufacturing operations. Overseeing the integration of winter sports and racquet sports divisions, the Chief Executive Officer ensures that product development cycles align with the demands of professional athletes. This leadership role involves managing complex supply chains across international markets to maintain the premium status of the brand. By optimizing production efficiency, Heinz Kiss directly impacts the competitive positioning of the company within the global sports equipment sector. The Chief Executive Officer also coordinates with the board to drive long-term growth initiatives and sustainable market expansion. Through rigorous oversight of manufacturing standards, the Chief Executive Officer guarantees that every piece of equipment meets the high-performance requirements expected by elite competitors. Ultimately, Kiss secures the financial health and operational excellence of the organization.
Darren Boey - Founder & Chief Executive Officer
Darren Boey, the Founder & Chief Executive Officer at HEAD, architects the long-term vision and innovation roadmap for the entire organization. Focusing on the evolution of high-performance sports technology, the Founder & Chief Executive Officer drives the research and development agenda to ensure the brand remains at the forefront of the industry. This leadership role involves fostering partnerships with top-tier professional athletes to refine product design and functionality. By championing a culture of continuous improvement, Darren Boey directly influences the market impact of the company across diverse categories like diving and sportswear. The Founder & Chief Executive Officer also manages high-level stakeholder relations to support the strategic growth of the business. Through constant evaluation of emerging sports trends, the Founder & Chief Executive Officer positions the company to capture new market share. Ultimately, Boey maintains the core values and competitive edge of the brand.
Ashlie Lykins - Interim Chief Financial Officer
Ashlie Lykins, the Interim Chief Financial Officer at HEAD, directs the financial planning, reporting, and capital allocation strategies for the company. Overseeing the fiscal health of the organization, the Interim Chief Financial Officer ensures that resources are effectively distributed across winter sports, racquet sports, and diving divisions. This leadership role involves managing budgetary controls and financial risk to support the company's ambitious growth objectives. By providing data-driven insights to the executive team, Ashlie Lykins directly impacts the strategic decision-making process regarding global manufacturing and distribution. The Interim Chief Financial Officer also monitors economic conditions in key regions to safeguard the company's profitability. Through rigorous financial analysis and cost management, the Interim Chief Financial Officer maintains the stability required for sustained investment in innovation and product development. Ultimately, Lykins secures the financial foundation necessary for the company to thrive in a competitive global market.
Sara Tremblay - President
Sara Tremblay, the President at HEAD, directs the day-to-day operational execution and cross-functional alignment across all business units. Overseeing the implementation of corporate policies, the President ensures that the manufacturing and marketing teams work in harmony to deliver high-performance products. This leadership role involves managing internal processes to improve efficiency and product quality across the global supply chain. By coordinating between regional offices and headquarters, Sara Tremblay directly impacts the operational scale and responsiveness of the company. The President also facilitates communication between the board and the various department heads to ensure that strategic goals are met on schedule. Through the optimization of internal workflows, the President supports the company's mission to provide top-tier equipment to athletes worldwide. Ultimately, Tremblay drives operational excellence and ensures that the organization remains agile in the face of evolving market demands and industry challenges.
Stephen Bobby - Chief Marketing Officer
Stephen Bobby, the Chief Marketing Officer at HEAD, directs all global brand positioning and consumer engagement strategies. Overseeing the promotion of premium sports equipment and apparel, the Chief Marketing Officer ensures that marketing campaigns resonate with athletes at every skill level. This leadership role involves managing digital presence and retail partnerships to maximize brand visibility in key international markets. By analyzing consumer behavior and market trends, Stephen Bobby directly impacts the growth of the sportswear and equipment divisions. The Chief Marketing Officer also collaborates with product teams to launch new gear that aligns with the company's reputation for quality and performance. Through the execution of targeted advertising and sponsorship programs, the Chief Marketing Officer strengthens the connection between the brand and the global sports community. Ultimately, Bobby drives brand loyalty and market penetration through strategic communication and creative outreach.
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