Leadership Overview
Hasbro has 4 executives leading key functions including marketing, entertainment operations, financial administration, and commercial strategy.
Driven by a commitment to global play, Hasbro creates joy and community through iconic storytelling and immersive brand experiences that connect generations of fans across the world.
Driven by a commitment to global play, Hasbro creates joy and community through iconic storytelling and immersive brand experiences that connect generations of fans across the world.
Leadership Roles at Hasbro
Lila Sayre - Executive Associate To Chief Financial Officer and Chief Operating Officer
Lila Sayre, the Executive Associate To Chief Financial Officer and Chief Operating Officer at Hasbro, facilitates high-level coordination between financial planning and operational execution. Overseeing administrative workflows for the C-suite, the Executive Associate To Chief Financial Officer and Chief Operating Officer ensures that strategic directives receive proper support and tracking. This leadership role involves managing complex communication channels and data synthesis to assist the Chief Financial Officer and Chief Operating Officer in making informed decisions. By optimizing executive time and focus, Lila Sayre enables the leadership team to prioritize critical growth initiatives. The Executive Associate To Chief Financial Officer and Chief Operating Officer monitors departmental performance metrics to ensure alignment with corporate financial targets. Through meticulous organization of executive priorities, Sayre supports the company mission of delivering consistent value to stakeholders. Ultimately, the Executive Associate To Chief Financial Officer and Chief Operating Officer maintains the operational rhythm necessary for the company to thrive in the global toy and game market.
Marc Schaberg - Chief Operating Officer, Hasbro Entertainment
Marc Schaberg, the Chief Operating Officer, Hasbro Entertainment at Hasbro, manages the operational infrastructure supporting the company's entertainment and gaming divisions. Overseeing the production pipelines for DUNGEONS & DRAGONS and other media assets, the Chief Operating Officer, Hasbro Entertainment ensures seamless execution of complex content projects. This leadership role involves coordinating cross-functional teams to deliver high-quality entertainment experiences that align with the broader corporate strategy. By streamlining internal workflows, Marc Schaberg improves efficiency across the entertainment portfolio. The Chief Operating Officer, Hasbro Entertainment monitors production timelines and resource allocation to maintain consistent output quality. Through strategic oversight of media partnerships, Schaberg expands the footprint of intellectual property into new digital and physical formats. This operational rigor supports the company goal of creating joy through storytelling. Ultimately, the Chief Operating Officer, Hasbro Entertainment drives sustainable growth by balancing creative ambition with disciplined project management and operational excellence.
Elizabeth Gilbert - President, Commercial (Americas)
Elizabeth Gilbert, the President, Commercial (Americas) at Hasbro, directs all sales and distribution strategies across the North American market. Overseeing retail partnerships and channel management, the President, Commercial (Americas) ensures that iconic brands like MAGIC: THE GATHERING and PLAY-DOH reach consumers effectively. This leadership role involves architecting regional growth plans that capitalize on shifting consumer preferences and retail trends. By optimizing supply chain logistics and inventory management, Elizabeth Gilbert drives revenue growth and market share expansion. The President, Commercial (Americas) collaborates with marketing and product teams to execute seasonal launches and promotional events. Through strategic negotiation with major retail partners, Gilbert secures prime shelf space and digital visibility. This commercial focus supports the company mission to connect with fans through accessible and engaging products. Ultimately, the President, Commercial (Americas) secures the financial health of the regional business by maintaining strong relationships and operational agility in a fast-paced retail environment.
Jason Bunge - Chief Marketing Officer
Jason Bunge, the Chief Marketing Officer at Hasbro, directs global brand strategy for iconic portfolios like NERF and TRANSFORMERS. Overseeing consumer engagement initiatives, the Chief Marketing Officer ensures that marketing campaigns resonate with diverse audiences across international markets. This leadership role involves architecting digital-first brand experiences that amplify the exhilaration of play. By aligning creative vision with market data, Jason Bunge drives brand loyalty and expands the reach of core entertainment properties. The Chief Marketing Officer collaborates with product development teams to integrate storytelling into every consumer touchpoint. Through rigorous analysis of market trends, Bunge optimizes advertising spend to maximize return on investment. This strategic focus supports the company mission to connect generations through innovative play. Ultimately, the Chief Marketing Officer secures the long-term market position of the entire brand portfolio by maintaining high visibility and emotional resonance in a competitive global landscape.
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