Leadership Overview
Hand & Stone has 7 executives leading key functions including strategy, operations, franchise development, and regional market expansion.
Committed to wellness and professional care, Hand & Stone delivers high-quality massage, facial, and hair removal services through a robust franchise network that prioritizes client relaxation and physical health across North American markets.
Committed to wellness and professional care, Hand & Stone delivers high-quality massage, facial, and hair removal services through a robust franchise network that prioritizes client relaxation and physical health across North American markets.
Leadership Roles at Hand & Stone
Henry Mandell - Owner & Chief Executive Officer
Henry Mandell, the Owner & Chief Executive Officer at Hand & Stone, directs the overarching strategic vision for the entire massage and facial spa franchise network. Mandell architects long-term growth initiatives while ensuring brand consistency across all locations. By overseeing the executive leadership team, the Chief Executive Officer maintains alignment with the core mission of providing accessible wellness services. This leadership role involves evaluating market trends to refine service offerings and enhance the customer experience. Henry Mandell drives operational excellence by fostering strong relationships with franchisees and corporate partners. Through rigorous oversight of financial performance and brand standards, the Chief Executive Officer secures the competitive position of the company within the consumer services industry. Mandell prioritizes sustainable expansion and innovation in spa technology to meet evolving client needs, ultimately strengthening the market presence of the organization across diverse regional territories.

Zdenka Olic - Chief Operating Officer and FGG Spas, LLC
Zdenka Olic, the Chief Operating Officer and FGG Spas, LLC at Hand & Stone, manages the daily operational workflows and service delivery standards across the franchise network. Olic optimizes internal processes to ensure that every spa location maintains high-quality massage and facial service protocols. By coordinating with regional managers, the Chief Operating Officer and FGG Spas, LLC implements efficiency measures that support franchise profitability and operational scalability. This role involves monitoring service quality metrics and addressing logistical challenges to uphold the reputation of the brand. Zdenka Olic drives the execution of corporate policies at the unit level, ensuring that all staff members adhere to established wellness standards. Through the systematic application of operational best practices, the Chief Operating Officer and FGG Spas, LLC enhances the overall client experience. Olic focuses on streamlining supply chain management for spa products, thereby supporting consistent service delivery across the entire North American footprint.
Kevin Byrne - President
Kevin Byrne, the President at Hand & Stone, oversees the strategic execution of business development and market growth initiatives. Byrne directs the expansion of the franchise footprint by identifying new opportunities for service delivery and brand penetration. As the President, Byrne collaborates with the executive team to align corporate objectives with the needs of individual spa owners. This leadership role involves managing high-level partnerships and driving revenue growth through effective marketing and operational strategies. Kevin Byrne ensures that the company maintains a strong competitive advantage in the massage and facial spa sector. By analyzing market data and consumer behavior, the President shapes the future direction of the organization. Byrne focuses on scaling the business model to reach broader demographics while maintaining the quality of care that defines the brand. Through consistent leadership, the President supports the long-term viability and success of the entire franchise network across various regional markets.
Jp Blaise - President & Owner
Jp Blaise, the President & Owner at Hand & Stone, manages the strategic direction and ownership interests within the franchise ecosystem. Blaise directs the implementation of service standards and business growth strategies tailored to specific regional markets. As the President & Owner, Blaise ensures that individual spa locations operate in accordance with the core mission of providing premium massage and facial treatments. This role involves balancing operational oversight with the pursuit of new business opportunities to increase market share. Jp Blaise drives performance improvements by mentoring management teams and optimizing local service delivery models. Through the application of industry expertise, the President & Owner enhances the profitability and sustainability of the spa units. Blaise focuses on building strong client loyalty through consistent service excellence and professional care. By maintaining a deep understanding of the consumer services landscape, the President & Owner contributes to the overall success and expansion of the brand.
Penny Patterson-Smith - President & Echo Unlimited, Inc & Multi-Unit Owner
Penny Patterson-Smith, the President & Echo Unlimited, Inc & Multi-Unit Owner at Hand & Stone, oversees the management and performance of multiple spa locations within the franchise network. Patterson-Smith directs the operational activities of these units to ensure adherence to brand standards and service quality. As the President & Echo Unlimited, Inc & Multi-Unit Owner, Patterson-Smith coordinates staffing, inventory, and client relations to maximize efficiency and revenue. This role involves scaling successful business practices across several locations to drive consistent growth. Penny Patterson-Smith drives the implementation of corporate initiatives at the local level, ensuring that every spa provides a high-quality experience for clients. Through strategic planning and hands-on management, the President & Echo Unlimited, Inc & Multi-Unit Owner enhances the operational effectiveness of the multi-unit portfolio. Patterson-Smith focuses on fostering a culture of excellence and professional development among staff, ultimately supporting the broader success of the organization.
Lega Lauren - President & Co-Owner
Lega Lauren, the President & Co-Owner at Hand & Stone, manages the strategic operations and ownership responsibilities for specific franchise segments. Lauren directs the development of local market strategies to increase the reach of massage and facial services. As the President & Co-Owner, Lauren ensures that all operational activities align with the overarching goals of the brand. This role involves overseeing financial performance, managing team dynamics, and maintaining high standards of client care. Lega Lauren drives growth by identifying and capitalizing on regional market opportunities. Through the application of effective leadership techniques, the President & Co-Owner optimizes the performance of the spa units. Lauren focuses on enhancing the customer experience through service innovation and operational efficiency. By collaborating with other leaders, the President & Co-Owner contributes to the stability and expansion of the franchise network, ensuring that the company remains a leader in the consumer services industry.
Chad Foster - President & Owner
Chad Foster, the President & Owner at Hand & Stone, directs the operational and strategic functions of the franchise units under personal management. Foster architects business plans that focus on increasing service volume and improving client retention rates. As the President & Owner, Foster ensures that the spa locations deliver consistent, high-quality massage and facial treatments. This role involves managing the day-to-day business operations while also planning for long-term growth and market expansion. Chad Foster drives revenue through effective marketing and the optimization of service delivery processes. Through rigorous oversight of operational metrics, the President & Owner maintains the high standards expected by the brand. Foster focuses on building a strong team of professionals to provide exceptional care to clients. By leveraging industry knowledge and strategic insight, the President & Owner supports the continued success and competitive standing of the organization within the wellness sector.
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