Haas Automation Executive and Leadership Team

Larry White, the Chief Financial Officer at Haas Automation, directs all financial planning, accounting, and reporting functions. White manages the company's fiscal health, ensuring robust financial controls and strategic resource allocation to support manufacturing operations and expansion initiatives. This leadership role involves optimizing capital structure and driving profitability through meticulous budget management and investment analysis. Overseeing treasury operations, White ensures liquidity and manages financial risks inherent in the industrial machinery sector. The Chief Financial Officer's strategic insights guide investment decisions, particularly concerning the development and production of Haas Automation's diverse range of CNC machines and specialty equipment. By maintaining stringent financial discipline, Larry White directly supports the company's ongoing commitment to innovation and market leadership in Oxnard, California.

Rudy Stroobant, the Chief Operating Officer at Haas Automation, oversees all manufacturing processes and operational efficiency across the company's production facilities. Stroobant directs the seamless integration of advanced CNC technology into the manufacturing workflow, ensuring the high-quality output of vertical machining centers, horizontal machining centers, and CNC lathes. This critical role involves optimizing supply chain logistics, managing production schedules, and implementing lean manufacturing principles to enhance output and reduce costs. The Chief Operating Officer's focus extends to driving continuous improvement in the assembly of specialty machines, including 5-axis centers and gantry routers. By ensuring operational excellence, Rudy Stroobant directly supports Haas Automation's capacity to deliver innovative and reliable industrial machinery to a global market. Stroobant's leadership ensures the company's manufacturing capabilities align with its reputation for precision and durability.

Jerry Haasl, the President at Haas Automation, directs the strategic vision and overall business operations of the company. Haasl guides the expansion of product lines, including specialized machining centers for mold making and toolroom applications, ensuring alignment with market demands and technological innovation. This executive leadership role involves fostering cross-functional collaboration between engineering, manufacturing, and sales to drive product development and market penetration. The President's oversight ensures that Haas Automation maintains its competitive edge in the global machine tool industry. By championing operational excellence and strategic growth initiatives, Jerry Haasl directly supports the company's mission to provide high-quality, reliable CNC equipment. Haasl's leadership ensures the continued success and evolution of Haas Automation's manufacturing capabilities.

Christopher Haas, the President & Owner at Haas Automation, provides ultimate strategic direction and ownership oversight for the company's global operations. Haas drives the long-term vision for Haas Automation, focusing on sustained innovation in CNC vertical machining centers, horizontal machining centers, and CNC lathes. This leadership role encompasses guiding the company's expansion into new markets and product categories, including gantry routers and specialty machines. The President & Owner's commitment to quality and customer satisfaction underpins the company's reputation for excellence in the industrial machinery sector. By ensuring robust investment in research and development, Christopher Haas directly fuels the company's ability to deliver cutting-edge manufacturing solutions. Haas's ownership ensures a deep commitment to the company's founding principles and future growth trajectory.

Cheryl Johnston, the Chief Human Resources Officer at Haas Automation, leads all human capital strategies and organizational development initiatives. Johnston cultivates a high-performance culture, ensuring the attraction, retention, and development of skilled talent essential for designing and manufacturing complex CNC machinery. This leadership position involves shaping employee relations, implementing comprehensive compensation and benefits programs, and fostering a safe and productive work environment at the Oxnard headquarters. The Chief Human Resources Officer's strategic direction supports the company's growth by aligning workforce capabilities with technological advancements in machining centers and rotary products. By championing employee engagement and professional growth, Cheryl Johnston directly contributes to Haas Automation's sustained success and its ability to innovate within the industrial machinery sector. Johnston's expertise ensures a robust talent pipeline for all operational and engineering functions.