Leadership Overview
Greater Philadelphia Health Action has 5 executives leading key functions including strategy, financial oversight, operational management, information security, and clinical excellence.
Committed to accessible community wellness, Greater Philadelphia Health Action delivers comprehensive outpatient treatment and specialized behavioral therapy services to improve regional health outcomes through evidence-based care models.
Committed to accessible community wellness, Greater Philadelphia Health Action delivers comprehensive outpatient treatment and specialized behavioral therapy services to improve regional health outcomes through evidence-based care models.
Leadership Roles at Greater Philadelphia Health Action
Brian Clark - Chief Executive Officer
Brian Clark, the Chief Executive Officer at Greater Philadelphia Health Action, directs the overarching strategic vision for all outpatient and intensive outpatient treatment programs. By aligning organizational resources with community health needs, Clark ensures the delivery of high-quality cognitive and behavioral therapy services across the Philadelphia region. This leadership role involves constant collaboration with the Board to maintain fiscal health while expanding access to trauma-related counseling. Brian Clark monitors the efficacy of substance abuse counseling approaches to guarantee that clinical standards meet rigorous industry benchmarks. Through the implementation of rational emotive behavioral therapy frameworks, the Chief Executive Officer drives continuous improvement in patient care delivery. By fostering partnerships with local stakeholders, Clark strengthens the market position of the organization. Ultimately, the Chief Executive Officer secures the long-term sustainability of these vital medical services through proactive governance and a focus on patient-centered outcomes.
Kern Haynes - Chief Financial Officer
Kern Haynes, the Chief Financial Officer at Greater Philadelphia Health Action, manages the fiscal health and resource allocation for all outpatient medical service lines. Overseeing the financial planning for dialectical behavioral therapy and substance abuse counseling programs, the Chief Financial Officer ensures operational efficiency across the entire organization. This role requires meticulous budget management to support the expansion of trauma-related counseling services throughout the regional market. Kern Haynes analyzes revenue cycles to optimize the funding of cognitive and behavioral therapy initiatives. By maintaining strict compliance with healthcare financial regulations, the Chief Financial Officer protects the economic stability of the institution. Haynes coordinates with other executive leaders to prioritize investments in clinical infrastructure. Through rigorous financial modeling and cost-control measures, the Chief Financial Officer sustains the ability of the organization to provide essential care to the community while maintaining a robust balance sheet.
Burnette Vidal - Chief Operating Officer
Burnette Vidal, the Chief Operating Officer at Greater Philadelphia Health Action, executes the daily operational workflows for all outpatient and intensive outpatient treatment facilities. Managing the logistics of clinical service delivery, the Chief Operating Officer ensures that cognitive and behavioral therapy programs function at peak capacity. This leadership role involves streamlining patient intake processes for substance abuse counseling and trauma-related counseling to reduce wait times. Burnette Vidal coordinates with department heads to maintain high standards of care across all treatment modalities. By optimizing facility utilization, the Chief Operating Officer supports the mission of providing accessible healthcare to the Philadelphia community. Vidal monitors operational metrics to identify areas for process improvement and resource reallocation. Through the implementation of standardized clinical protocols, the Chief Operating Officer drives consistency in patient experiences. Ultimately, Vidal ensures that the operational infrastructure remains resilient and capable of meeting the evolving demands of the regional healthcare landscape.

Zel Negassa - Chief Information Officer, Privacy & Security Officer
Zel Negassa, the Chief Information Officer, Privacy & Security Officer at Greater Philadelphia Health Action, architects the digital infrastructure and data protection frameworks for all outpatient medical records. Overseeing the security of sensitive patient information related to dialectical behavioral therapy and substance abuse counseling, the Chief Information Officer, Privacy & Security Officer ensures full compliance with healthcare privacy regulations. This role involves implementing robust cybersecurity measures to safeguard the integrity of trauma-related counseling data. Zel Negassa manages the integration of electronic health records to facilitate seamless communication between clinical teams. By directing the technological strategy, the Chief Information Officer, Privacy & Security Officer enables efficient data retrieval for cognitive and behavioral therapy practitioners. Negassa mitigates digital risks to maintain the trust of the patient population. Through the continuous monitoring of network vulnerabilities, the Chief Information Officer, Privacy & Security Officer secures the technological foundation necessary for delivering high-quality, confidential medical services.
Janet Young - Chief Medical Officer
Janet Young, the Chief Medical Officer at Greater Philadelphia Health Action, directs the clinical standards and treatment methodologies for all outpatient and intensive outpatient services. Overseeing the implementation of cognitive and behavioral therapy, dialectical behavioral therapy, and rational emotive behavioral therapy, the Chief Medical Officer ensures that every patient receives evidence-based care. This leadership role involves supervising the clinical staff to maintain excellence in substance abuse counseling and trauma-related counseling. Janet Young collaborates with the executive team to integrate new medical research into existing treatment protocols. By establishing rigorous quality assurance metrics, the Chief Medical Officer drives superior health outcomes for the community. Young mentors clinical practitioners to foster a culture of continuous learning and professional development. Through the oversight of medical policies, the Chief Medical Officer guarantees that all services align with the mission of the organization. Ultimately, Young ensures that clinical excellence remains the cornerstone of the patient experience.
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