Leadership Overview
Goodwill Industries International has 8 executives leading key functions including organizational strategy, operational scaling, financial oversight, and community marketing.
Committed to empowering individuals through workforce development, Goodwill Industries International drives sustainable economic mobility by providing essential job training and employment placement services across diverse North American communities.
Committed to empowering individuals through workforce development, Goodwill Industries International drives sustainable economic mobility by providing essential job training and employment placement services across diverse North American communities.
Leadership Roles at Goodwill Industries International
Vicki Holschuh - President & Chief Executive Officer
Vicki Holschuh, the President & Chief Executive Officer at Goodwill Industries International, directs the overarching mission of workforce development and community empowerment. Holschuh architects high-level strategies to expand job training programs, ensuring that individuals facing employment barriers gain access to sustainable career pathways. By collaborating with regional affiliates, the President & Chief Executive Officer aligns national objectives with local service delivery models. This leadership role involves managing complex stakeholder relationships to secure funding and public support for nonprofit initiatives. Vicki Holschuh monitors the efficacy of employment placement services, adjusting operational frameworks to meet evolving labor market demands. Through rigorous oversight of organizational performance, the President & Chief Executive Officer maintains the integrity of the mission. Holschuh drives long-term growth by fostering partnerships that enhance the reach of community-based programs, ultimately securing the financial and social stability of the organization across the United States.
Dennis Pastrana - President & Chief Executive Officer
Dennis Pastrana, the President & Chief Executive Officer at Goodwill Industries International, focuses on the optimization of internal governance and the expansion of social enterprise models. Pastrana drives the development of innovative training curricula designed to address specific skill gaps within the modern workforce. By analyzing national employment trends, the President & Chief Executive Officer identifies new opportunities for service integration, ensuring that community programs remain relevant and impactful. This leadership role requires constant coordination with the Board to refine the strategic vision and operational priorities. Dennis Pastrana manages the allocation of resources to maximize the social return on investment for every program participant. Through the implementation of data-driven performance metrics, the President & Chief Executive Officer evaluates the success of regional initiatives. Pastrana secures the future of the organization by championing inclusive hiring practices and advocating for policies that support workforce accessibility on a national scale.
Steven Preston - President & Chief Executive Officer
Steven Preston, the President & Chief Executive Officer at Goodwill Industries International, leads the organization in scaling its impact through strategic advocacy and operational excellence. Preston architects initiatives that bridge the gap between job seekers and employers, facilitating meaningful employment opportunities for marginalized populations. By engaging with national policymakers, the President & Chief Executive Officer influences the landscape of workforce development to better serve community needs. This leadership role involves overseeing the broad administrative functions that support the nonprofit mission, ensuring that every affiliate operates with efficiency and transparency. Steven Preston evaluates the long-term sustainability of service models, adapting strategies to reflect changing economic conditions. Through the promotion of collaborative partnerships, the President & Chief Executive Officer strengthens the network of support available to program participants. Preston drives the organization toward achieving its core objectives, consistently enhancing the quality and accessibility of vocational training programs across the country.

Catalina Serna-Valencia - Chief Financial Officer
Catalina Serna-Valencia, the Chief Financial Officer at Goodwill Industries International, oversees the fiscal health and long-term financial planning of the organization. Serna-Valencia architects robust budgeting processes that ensure the availability of funds for critical job training and employment placement services. By managing financial reporting and compliance, the Chief Financial Officer maintains the transparency and accountability required of a major nonprofit entity. This leadership role involves analyzing revenue streams and expenditure patterns to optimize resource allocation across all departments. Catalina Serna-Valencia collaborates with the executive team to evaluate the financial feasibility of new initiatives and expansion projects. Through the implementation of rigorous internal controls, the Chief Financial Officer mitigates financial risk and protects the assets of the organization. Serna-Valencia drives fiscal sustainability by identifying opportunities for cost-efficiency and revenue growth, ensuring that the mission of supporting individuals with employment barriers remains fully funded and operational.
David Brinza - Chief Operating Officer
David Brinza, the Chief Operating Officer at Goodwill Industries International, manages the daily execution of internal processes and the standardization of service delivery across the network. Brinza architects scalable operational frameworks that allow regional affiliates to implement job training programs with consistency and precision. By streamlining administrative workflows, the Chief Operating Officer improves the efficiency of employment placement services, ensuring that resources reach participants without delay. This leadership role involves coordinating with regional directors to resolve logistical challenges and optimize the use of community-based facilities. David Brinza monitors operational performance metrics to identify areas for improvement, implementing corrective measures that enhance service quality. Through the oversight of internal systems, the Chief Operating Officer supports the broader mission of workforce development. Brinza drives operational excellence by fostering a culture of accountability and continuous improvement, ensuring that the organization maintains its capacity to serve diverse populations effectively.
David Eagles - Executive VP & Chief Operating Officer
David Eagles, the Executive VP & Chief Operating Officer at Goodwill Industries International, focuses on the strategic integration of supply chain logistics and operational infrastructure. Eagles architects systems that support the movement of goods and services, which are essential to the nonprofit's retail-based funding model. By overseeing the operational capacity of regional centers, the Executive VP & Chief Operating Officer ensures that facilities are equipped to provide high-quality job training and employment placement services. This leadership role involves managing cross-functional teams to streamline processes and improve the overall effectiveness of community programs. David Eagles evaluates the performance of operational units, implementing improvements that enhance service delivery and participant outcomes. Through the coordination of large-scale initiatives, the Executive VP & Chief Operating Officer supports the organization's growth and market reach. Eagles drives operational stability by aligning internal resources with the strategic goals of the organization, ensuring consistent service quality across all regions.

Onney Crawley - Chief Marketing Officer
Onney Crawley, the Chief Marketing Officer at Goodwill Industries International, directs the brand strategy and public engagement efforts that amplify the organization's mission. Crawley architects comprehensive communication campaigns to raise awareness about the value of job training and employment placement services. By leveraging digital platforms and traditional media, the Chief Marketing Officer connects with potential donors, corporate partners, and program participants. This leadership role involves managing the brand identity to ensure consistent messaging across all regional affiliates. Onney Crawley analyzes market research to tailor outreach strategies, effectively communicating the impact of community-based programs to diverse audiences. Through the development of compelling narratives, the Chief Marketing Officer drives public support and increases participation in vocational initiatives. Crawley secures the organization's reputation as a leader in workforce development by highlighting success stories and demonstrating the tangible benefits of the services provided to individuals facing employment barriers.

Meghann Garrett - Chief Legal Officer & General Counsel
Meghann Garrett, the Chief Legal Officer & General Counsel at Goodwill Industries International, manages the legal framework and regulatory compliance for the entire organization. Garrett architects policies that protect the nonprofit's interests while ensuring adherence to labor laws and charitable regulations. By providing expert legal guidance to the executive team, the Chief Legal Officer & General Counsel mitigates risk and supports the ethical execution of all community-based programs. This leadership role involves overseeing contract negotiations, intellectual property management, and governance matters. Meghann Garrett monitors changes in the legal landscape to ensure that the organization remains compliant with evolving standards in workforce development and employment services. Through the proactive management of legal affairs, the Chief Legal Officer & General Counsel safeguards the reputation and operational integrity of the organization. Garrett drives organizational stability by resolving complex legal challenges and fostering a culture of compliance, allowing the team to focus on the core mission of helping individuals overcome employment barriers.
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