Leadership Overview
Gomex has 4 executives leading key functions including strategy, operations, commercial activities, and marketing.
Driven by a commitment to consumer value, Gomex operates over 200 retail locations across Serbia, adhering to European standards for service and pricing. The company prioritizes employee development through continuous education, fostering potential and enhancing business skills for its workforce.
Driven by a commitment to consumer value, Gomex operates over 200 retail locations across Serbia, adhering to European standards for service and pricing. The company prioritizes employee development through continuous education, fostering potential and enhancing business skills for its workforce.
Leadership Roles at Gomex
Dimitrije Stojanovic - Chief Executive Officer
Dimitrije Stojanovic, the Chief Executive Officer at Gomex, directs the overarching strategy and long-term vision for the retail chain. Stojanovic guides the company's expansion across Serbia, ensuring over 200 retail facilities operate efficiently and align with European standards for consumer service and pricing. This leadership role involves setting the strategic direction for market positioning and competitive advantage within the Serbian retail landscape. By focusing on sustainable growth, Dimitrije Stojanovic ensures the company's continued success and adaptation to evolving market demands. The Chief Executive Officer's mandate includes fostering a culture of excellence and driving operational improvements across all facets of the business. Stojanovic's strategic oversight is crucial for maintaining Gomex's reputation for affordability and quality.
Bojan Ivetić - Deputy Chief Executive Officer
Bojan Ivetić, the Deputy Chief Executive Officer at Gomex, supports the Chief Executive Officer in executing strategic initiatives and managing daily operations. Ivetić plays a critical part in overseeing the company's extensive network of over 200 retail stores throughout Serbia, ensuring consistent service delivery and adherence to high operational standards. This role involves close collaboration with various department heads to optimize business processes and enhance customer satisfaction. Bojan Ivetić's responsibilities extend to supporting the strategic investment in employee development, particularly through the Gomex Training Center in Zrenjanin. By ensuring smooth operational workflows, Ivetić contributes directly to the company's ability to offer competitive prices and a wide selection of goods. The Deputy Chief Executive Officer's focus is on maintaining operational integrity and driving efficiency across the retail chain.
Jelena Jevremovic - Chief Operating Officer
Jelena Jevremovic, the Chief Operating Officer at Gomex, directs the day-to-day operational activities across the company's extensive retail network. Jevremovic oversees the management of over 200 retail facilities, ensuring efficient store operations, inventory management, and supply chain logistics throughout Serbia. This leadership position involves implementing and maintaining the latest European standards to guarantee the best possible service for consumers, from product selection to checkout. Jelena Jevremovic is instrumental in optimizing store layouts and operational procedures to maximize efficiency and customer experience within the average 250m² store size. The Chief Operating Officer's focus is on driving operational excellence and ensuring the seamless functioning of all retail points. By managing resources effectively, Jevremovic supports Gomex's commitment to affordable prices and high-quality service delivery.
Nikola Unkovic - Commercial Chief (Cco) & Marketing Officer & Chief Marketing Officer
Nikola Unkovic, the Commercial Chief (Cco) & Marketing Officer & Chief Marketing Officer at Gomex, spearheads all commercial strategies and marketing initiatives for the retail chain. Unkovic directs the development and execution of campaigns aimed at enhancing brand visibility and driving consumer engagement across Serbia. This multifaceted role involves managing product assortment, pricing strategies, and promotional activities to ensure competitive market positioning and maximize sales. Nikola Unkovic oversees the commercial relationships with suppliers and partners, ensuring a robust and appealing product offering for over 200 retail locations. The Commercial Chief (Cco) & Marketing Officer & Chief Marketing Officer's responsibilities include analyzing market trends and consumer behavior to inform strategic decisions. By aligning commercial objectives with marketing efforts, Unkovic ensures Gomex maintains its appeal and market share.
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