Gildemeister Executive and Leadership Team

June, 2026

Leadership Overview

Gildemeister has 5 executives leading key functions including strategy, finance, technology, operations, and human resources.

Driven by a commitment to automotive excellence, Gildemeister is dedicated to providing superior vehicle sales and service, shaping the Peruvian automotive market through strategic brand representation and customer-centric operations.

Leadership Roles at Gildemeister

  • Chief Executive Officer - Marcello Marchese
  • Chief Financial Officer - Rodrigo Masek
  • Chief Information Officer - Felipe Pascual
  • Chief of Staff - Nicolas Barra
  • Jefe De Personal - Nicolas Avaria
  • Marcello Marchese - Chief Executive Officer

    Marcello Marchese, the Chief Executive Officer at Gildemeister, directs the overall strategic vision and operational execution for the automobile merchant wholesaler. Overseeing the distribution of Hyundai, Semi Nuevos, and Mini Cooper brands across Peru, Marchese ensures alignment with market demands and corporate objectives. This leadership role involves driving growth initiatives and maintaining the company's competitive edge in the automotive retail sector. By optimizing sales channels and fostering strong brand partnerships, Marcello Marchese directly impacts Gildemeister's market penetration and revenue generation. The Chief Executive Officer's purview extends to cultivating a high-performance culture and ensuring sustained financial health through astute business decisions.

    Rodrigo Masek - Chief Financial Officer

    Rodrigo Masek, the Chief Financial Officer at Gildemeister, manages all financial operations and fiscal strategy for the automobile merchant wholesaler. Overseeing budgeting, forecasting, and financial reporting, Masek ensures the fiscal integrity of the company's operations involving Hyundai, Semi Nuevos, and Mini Cooper sales. This critical role involves optimizing capital allocation and managing financial risks to support Gildemeister's expansion and profitability goals. By implementing robust financial controls and driving cost-efficiency measures, Rodrigo Masek directly contributes to the company's long-term economic stability. The Chief Financial Officer's responsibilities include advising the executive team on financial implications of strategic decisions and securing funding for operational needs.

    Felipe Pascual - Chief Information Officer

    Felipe Pascual, the Chief Information Officer at Gildemeister, architects and oversees the company's technology infrastructure and digital transformation initiatives. Managing all IT operations, Pascual ensures the seamless integration of technology solutions that support the sales and service of Hyundai, Semi Nuevos, and Mini Cooper vehicles. This role is pivotal in enhancing operational efficiency and customer experience through innovative digital platforms. By driving the adoption of advanced IT systems and data analytics, Felipe Pascual directly supports Gildemeister's strategic objectives and competitive positioning. The Chief Information Officer's focus includes cybersecurity, system scalability, and leveraging technology to optimize inventory management and sales processes.

    Nicolas Barra - Chief of Staff

    Nicolas Barra, the Chief of Staff at Gildemeister, facilitates strategic execution and operational alignment across the automobile merchant wholesaler's departments. Overseeing key projects and ensuring effective communication between executive leadership and operational teams, Barra supports the efficient distribution of Hyundai, Semi Nuevos, and Mini Cooper brands. This position is crucial for translating strategic directives into actionable plans and monitoring progress towards company goals. By streamlining internal processes and enhancing cross-functional collaboration, Nicolas Barra directly contributes to Gildemeister's overall operational effectiveness. The Chief of Staff's responsibilities include managing special initiatives and providing analytical support to the executive team.

    Nicolas Avaria - Jefe De Personal

    Nicolas Avaria, the Jefe De Personal at Gildemeister, directs human resource management and talent development for the automobile merchant wholesaler. Overseeing recruitment, employee relations, and compensation strategies, Avaria ensures a skilled and motivated workforce to support the sales of Hyundai, Semi Nuevos, and Mini Cooper vehicles. This role is fundamental in fostering a positive work environment and aligning HR policies with Gildemeister's business objectives. By implementing effective talent acquisition and retention programs, Nicolas Avaria directly enhances organizational capacity and employee engagement. The Jefe De Personal's focus includes compliance with labor laws and developing programs that support employee growth and well-being.

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    Frequently Asked Questions Regarding Gildemeister Top Executives and Leadership Team

    Who leads Gildemeister?
    Gildemeister is led by Marcello Marchese (Chief Executive Officer), along with executives such as Rodrigo Masek (Chief Financial Officer) and Felipe Pascual (Chief Information Officer).
    Who is part of Gildemeister’s executive team?
    The executive team of Gildemeister includes leaders such as Marcello Marchese (Chief Executive Officer), Rodrigo Masek (Chief Financial Officer), Felipe Pascual (Chief Information Officer) and other senior executives.
    How many executives does Gildemeister have?
    Gildemeister has 5 executives leading key business areas.
    What roles are included in Gildemeister’s leadership team?
    The leadership team of Gildemeister includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Information Officer, Chief of Staff, Jefe De Personal.