American Apparel Executive and Leadership Team

July, 2026

Leadership Overview

American Apparel has 10 executives leading key functions including strategy, operations, finance, and staff coordination.

Driven by a commitment to design and manufacturing, American Apparel operates as a key brand within Gildan Activewear SRL, focusing on delivering quality apparel to a broad market.

Leadership Roles at American Apparel

  • Chief Executive Officer - Jeffery Johnson
  • Principal Chief Executive Officer - Jordan Rodriguez
  • Private Entrepreneurs Chief Executive Officer - Amanda Su
  • Interim Chief Executive Officer - Rakesh Soni
  • Co-Chief Executive Officer - Jenna Martin
  • Group Chief Executive Officer - Fred Mackoghny
  • Deputy Chief Executive Officer - Harkanwal Bhangoo
  • Deputy Chief Financial Officer - Aylin Schmidt
  • Deputy Chief Financial Officer - Margarete Schmidt
  • Chief of Staff - Ashley Bailey
  • Jeffery Johnson - Chief Executive Officer

    Jeffery Johnson, the Chief Executive Officer at American Apparel, directs the overarching strategic vision and operational execution for the brand. Johnson's leadership focuses on optimizing the company's design, manufacturing, and distribution processes to align with market demands and Gildan Activewear SRL's corporate objectives. This role involves steering the company through evolving retail landscapes and ensuring sustained growth. Jeffery Johnson's responsibilities extend to fostering innovation within the product development cycle and enhancing the brand's market presence. The Chief Executive Officer's mandate includes driving profitability and operational efficiency across all departments. Johnson's strategic direction ensures the brand maintains its competitive edge in the apparel industry.

    Jordan Rodriguez - Principal Chief Executive Officer

    Jordan Rodriguez, the Principal Chief Executive Officer at American Apparel, spearheads critical strategic initiatives and guides the company's long-term development. Rodriguez's focus centers on enhancing the brand's core competencies in design and manufacturing, ensuring alignment with the broader goals of Gildan Activewear SRL. This executive role involves navigating complex market dynamics and identifying new avenues for expansion. Jordan Rodriguez's leadership ensures the brand's operational framework supports robust product innovation and efficient distribution. The Principal Chief Executive Officer's oversight extends to key performance indicators that drive business success. Rodriguez's strategic insights are vital for maintaining American Apparel's position in the competitive apparel sector.

    Amanda Su - Private Entrepreneurs Chief Executive Officer

    Amanda Su, the Private Entrepreneurs Chief Executive Officer at American Apparel, drives the strategic direction and operational framework for entrepreneurial ventures associated with the brand. Su's leadership emphasizes fostering innovation and market penetration for specialized apparel lines. This executive position involves identifying and capitalizing on emerging market opportunities, ensuring the brand's adaptability and growth. Amanda Su's responsibilities include overseeing the development and execution of business strategies that resonate with niche markets. The Private Entrepreneurs Chief Executive Officer's role is crucial for expanding the brand's reach and diversifying its product offerings. Su's strategic acumen supports the brand's evolution within the apparel industry.

    Rakesh Soni - Interim Chief Executive Officer

    Rakesh Soni, the Interim Chief Executive Officer at American Apparel, provides critical leadership during a transitional phase, ensuring continuity in strategic operations and market engagement. Soni's immediate focus involves maintaining operational stability and driving key business objectives for the brand. This role requires swift decision-making and effective management of resources to support the company's ongoing success. Rakesh Soni's leadership ensures that the brand's manufacturing and distribution channels continue to function optimally. The Interim Chief Executive Officer's mandate is to uphold the brand's standards and performance metrics. Soni's guidance is essential for navigating immediate challenges and preparing for future leadership.

    Jenna Martin - Co-Chief Executive Officer

    Jenna Martin, the Co-Chief Executive Officer at American Apparel, collaborates to define and execute the company's strategic roadmap and operational priorities. Martin's role involves shared leadership in steering the brand's growth, focusing on enhancing its design capabilities and market responsiveness. This position requires close coordination with other executive leaders to ensure cohesive strategy implementation. Jenna Martin's contributions are vital for driving innovation in apparel manufacturing and distribution. The Co-Chief Executive Officer's partnership ensures a unified approach to business challenges and opportunities. Martin's leadership supports the brand's ongoing commitment to quality and market relevance.

    Fred Mackoghny - Group Chief Executive Officer

    Fred Mackoghny, the Group Chief Executive Officer at American Apparel, oversees the strategic direction and performance of the brand within the broader Gildan Activewear SRL structure. Mackoghny's leadership focuses on maximizing the brand's contribution to the group's overall objectives, emphasizing innovation in design and manufacturing. This executive role involves aligning American Apparel's operations with group-wide strategies to enhance market position and profitability. Fred Mackoghny's responsibilities include driving operational excellence and fostering synergies across different business units. The Group Chief Executive Officer's vision guides the brand's long-term development and market impact. Mackoghny's strategic oversight ensures sustained growth and competitive advantage.

    Harkanwal Bhangoo - Deputy Chief Executive Officer

    Harkanwal Bhangoo, the Deputy Chief Executive Officer at American Apparel, assists in directing the company's strategic operations and market development. Bhangoo's role involves supporting the Chief Executive Officer in executing key initiatives, focusing on enhancing the brand's manufacturing and design capabilities. This position requires a deep understanding of the apparel industry's dynamics. Harkanwal Bhangoo's responsibilities include overseeing operational efficiencies and driving projects that contribute to the brand's growth. The Deputy Chief Executive Officer's collaboration is essential for achieving strategic objectives. Bhangoo's leadership supports the brand's commitment to quality and market responsiveness.

    Aylin Schmidt - Deputy Chief Financial Officer

    Aylin Schmidt, the Deputy Chief Financial Officer at American Apparel, supports the financial strategy and operational oversight of the company. Schmidt's focus involves managing financial planning, analysis, and reporting to ensure fiscal health and support strategic growth initiatives. This role requires meticulous attention to financial data and market trends. Aylin Schmidt's responsibilities include contributing to budget management and resource allocation to optimize profitability. The Deputy Chief Financial Officer's expertise is crucial for maintaining financial stability and driving informed business decisions. Schmidt's work underpins the brand's ability to invest in innovation and expansion.

    Margarete Schmidt - Deputy Chief Financial Officer

    Margarete Schmidt, the Deputy Chief Financial Officer at American Apparel, contributes to the financial management and strategic planning of the organization. Schmidt's responsibilities include supporting financial operations, risk assessment, and the implementation of fiscal policies to ensure the brand's economic viability. This role demands a thorough grasp of financial markets and corporate finance principles. Margarete Schmidt's work aids in optimizing financial performance and resource allocation. The Deputy Chief Financial Officer's insights are vital for guiding the company's financial trajectory. Schmidt's efforts support American Apparel's sustained operational success and future investments.

    Ashley Bailey - Chief of Staff

    Ashley Bailey, the Chief of Staff at American Apparel, provides strategic support and operational coordination across executive functions. Bailey's role involves facilitating communication and ensuring alignment between different departments, enhancing the efficiency of leadership initiatives. This position requires a comprehensive understanding of the brand's operations, from design to distribution. Ashley Bailey's responsibilities include managing key projects and driving strategic priorities to successful completion. The Chief of Staff's oversight ensures that executive decisions are effectively implemented. Bailey's support is critical for optimizing the brand's performance and achieving its business objectives.

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    Frequently Asked Questions Regarding American Apparel Top Executives and Leadership Team

    Who leads American Apparel?
    American Apparel is led by Jeffery Johnson (Chief Executive Officer), along with executives such as Jordan Rodriguez (Principal Chief Executive Officer) and Amanda Su (Private Entrepreneurs Chief Executive Officer).
    Who is part of American Apparel’s executive team?
    The executive team of American Apparel includes leaders such as Jeffery Johnson (Chief Executive Officer), Jordan Rodriguez (Principal Chief Executive Officer), Amanda Su (Private Entrepreneurs Chief Executive Officer) and other senior executives.
    How many executives does American Apparel have?
    American Apparel has 10 executives leading key business areas.
    What roles are included in American Apparel’s leadership team?
    The leadership team of American Apparel includes roles such as Chief Executive Officer, Principal Chief Executive Officer, Private Entrepreneurs Chief Executive Officer, Interim Chief Executive Officer, Co-Chief Executive Officer.