American Apparel Executive and Leadership Team

May, 2026

Leadership Overview

American Apparel has 10 executives leading key functions including strategy, operations, finance, and human resources.

Driven by a commitment to design and manufacturing excellence, American Apparel focuses on delivering quality apparel while maintaining a strong market presence through its integrated business model.

Leadership Roles at American Apparel

  • Chief Executive Officer - Jeffery Johnson
  • Co-Chief Executive Officer - Jenna Martin
  • Group Chief Executive Officer - Fred Mackoghny
  • Private Entrepreneurs Chief Executive Officer - Amanda Su
  • Interim Chief Executive Officer - Rakesh Soni
  • Principal Chief Executive Officer - Jordan Rodriguez
  • Deputy Chief Executive Officer - Harkanwal Bhangoo
  • Deputy Chief Financial Officer - Margarete Schmidt
  • Chief of Staff - Ashley Bailey
  • Executive Assistant To Chief Human Resources Officer - Lauren Wells
  • Jeffery Johnson - Chief Executive Officer

    Jeffery Johnson, the Chief Executive Officer at American Apparel, directs the overarching corporate strategy and operational execution. Johnson's leadership guides the company's market positioning and long-term growth initiatives, ensuring alignment with the brand's core values of design and manufacturing. This executive role involves critical decision-making regarding product development, supply chain management, and market expansion. By fostering innovation and operational efficiency, Jeffery Johnson drives the company's performance and competitive edge within the apparel industry. The Chief Executive Officer's responsibilities extend to overseeing all departmental functions and ensuring robust financial health. Johnson's strategic vision shapes the future direction of American Apparel, solidifying its status as a key brand under Gildan Activewear SRL. This leadership position demands a comprehensive understanding of market dynamics and consumer trends to maintain brand relevance and profitability.

    Jenna Martin - Co-Chief Executive Officer

    Jenna Martin, the Co-Chief Executive Officer at American Apparel, shares responsibility for the company's strategic direction and operational oversight. Martin's focus centers on enhancing brand equity and driving market penetration through innovative marketing and sales strategies. This executive position involves close collaboration with other C-suite leaders to ensure cohesive execution of corporate objectives. The Co-Chief Executive Officer plays a vital role in identifying new business opportunities and optimizing existing revenue streams. By championing customer-centric initiatives, Jenna Martin contributes significantly to the brand's sustained growth and market leadership. Martin's leadership ensures that American Apparel remains responsive to evolving consumer demands and industry trends. This dual leadership role requires a dynamic approach to management, fostering a culture of excellence and accountability across all business units.

    Fred Mackoghny - Group Chief Executive Officer

    Fred Mackoghny, the Group Chief Executive Officer at American Apparel, oversees the strategic integration and performance of the brand within the broader Gildan Activewear SRL portfolio. Mackoghny's mandate includes maximizing synergies across different business units and ensuring consistent brand messaging and operational standards. This senior executive role demands a keen understanding of global market dynamics and inter-company collaboration. The Group Chief Executive Officer is instrumental in setting high-level financial targets and driving operational excellence across all regions. By fostering strategic partnerships and optimizing resource allocation, Fred Mackoghny enhances the overall value and market impact of American Apparel. Mackoghny's leadership ensures that the brand contributes effectively to the parent company's strategic goals. This position requires a forward-thinking approach to leadership, focusing on sustainable growth and competitive advantage.

    Amanda Su - Private Entrepreneurs Chief Executive Officer

    Amanda Su, the Private Entrepreneurs Chief Executive Officer at American Apparel, spearheads initiatives focused on cultivating and supporting entrepreneurial ventures aligned with the company's brand ethos. Su's role involves identifying and nurturing strategic partnerships with independent designers and emerging brands, fostering innovation and expanding the company's reach. This executive position requires a deep understanding of market trends and a proactive approach to business development. The Private Entrepreneurs Chief Executive Officer champions initiatives that drive growth through unique collaborations and market diversification. By leveraging entrepreneurial spirit, Amanda Su contributes to the dynamic evolution of American Apparel's product offerings and market engagement. Su's leadership cultivates an environment where creativity and business acumen converge to create new opportunities. This role is critical for maintaining the brand's connection to contemporary culture and emerging fashion movements.

    Rakesh Soni - Interim Chief Executive Officer

    Rakesh Soni, the Interim Chief Executive Officer at American Apparel, provides critical leadership during a transitional period, ensuring continuity in operations and strategic execution. Soni's immediate focus is on maintaining business momentum and upholding the company's commitment to quality and design. This executive role involves overseeing day-to-day operations and guiding key departmental functions to meet immediate objectives. The Interim Chief Executive Officer works closely with the leadership team to navigate current challenges and capitalize on emerging opportunities. By providing stable leadership, Rakesh Soni ensures that American Apparel continues to serve its customers effectively and maintain its market position. Soni's temporary leadership is vital for preserving operational integrity and stakeholder confidence. This position demands adaptability and a strong focus on immediate business needs.

    Jordan Rodriguez - Principal Chief Executive Officer

    Jordan Rodriguez, the Principal Chief Executive Officer at American Apparel, establishes and directs the core strategic principles that govern the company's operations and market approach. Rodriguez's leadership is foundational, setting the tone for innovation, quality, and brand integrity. This executive role involves making pivotal decisions that shape the company's long-term vision and competitive strategy. The Principal Chief Executive Officer ensures that all business activities align with the foundational mission of American Apparel. By championing core values and driving strategic initiatives, Jordan Rodriguez reinforces the brand's identity and market relevance. Rodriguez's oversight is crucial for maintaining the company's commitment to excellence in design and manufacturing. This leadership position requires a profound understanding of the apparel industry and a commitment to sustainable business practices.

    Harkanwal Bhangoo - Deputy Chief Executive Officer

    Harkanwal Bhangoo, the Deputy Chief Executive Officer at American Apparel, supports the Chief Executive Officer in directing the company's strategic and operational endeavors. Bhangoo's responsibilities include overseeing specific business units and driving performance improvements across various functional areas. This executive role involves translating high-level strategies into actionable plans and ensuring their effective implementation. The Deputy Chief Executive Officer plays a crucial part in managing day-to-day operations and fostering a culture of accountability. By collaborating closely with the CEO and other leaders, Harkanwal Bhangoo contributes to the company's sustained growth and market competitiveness. Bhangoo's leadership ensures operational continuity and the achievement of key business objectives. This position requires a strong analytical mindset and a commitment to driving results.

    Margarete Schmidt - Deputy Chief Financial Officer

    Margarete Schmidt, the Deputy Chief Financial Officer at American Apparel, assists the Chief Financial Officer in managing the company's financial health and strategic fiscal planning. Schmidt's duties encompass financial reporting, budgeting, forecasting, and ensuring compliance with financial regulations. This executive role is critical for maintaining fiscal discipline and supporting informed business decisions. The Deputy Chief Financial Officer works to optimize financial performance, manage risk, and identify opportunities for cost savings and revenue enhancement. By providing accurate financial insights, Margarete Schmidt enables strategic resource allocation and investment planning. Schmidt's expertise is vital for the company's financial stability and long-term economic viability. This position requires meticulous attention to detail and a comprehensive understanding of financial markets.

    Ashley Bailey - Chief of Staff

    Ashley Bailey, the Chief of Staff at American Apparel, provides strategic support and operational coordination across executive functions. Bailey's role involves streamlining communication, managing key projects, and ensuring the efficient execution of leadership directives. This position requires a broad understanding of the company's operations and strategic priorities. The Chief of Staff acts as a key liaison between departments, facilitating collaboration and driving alignment on critical initiatives. By optimizing workflows and managing executive priorities, Ashley Bailey enhances overall organizational effectiveness. Bailey's support is essential for the leadership team to focus on high-level strategic planning and decision-making. This role demands exceptional organizational skills and a proactive approach to problem-solving.

    Lauren Wells - Executive Assistant To Chief Human Resources Officer

    Lauren Wells, the Executive Assistant To Chief Human Resources Officer at American Apparel, provides comprehensive administrative and operational support to the Chief Human Resources Officer. Wells manages scheduling, coordinates meetings, prepares reports, and facilitates communication within the HR department and across the organization. This role is essential for ensuring the smooth functioning of HR operations and supporting strategic human capital initiatives. The Executive Assistant plays a key part in maintaining confidentiality and efficiently handling sensitive information. By organizing and prioritizing tasks, Lauren Wells enables the Chief Human Resources Officer to focus on strategic leadership and employee development. Wells's support is critical for the effective management of human resources functions. This position requires exceptional organizational skills and a proactive approach to supporting executive needs.

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    Frequently Asked Questions Regarding American Apparel Top Executives and Leadership Team

    Who leads American Apparel?
    American Apparel is led by Jeffery Johnson (Chief Executive Officer), along with executives such as Jenna Martin (Co-Chief Executive Officer) and Fred Mackoghny (Group Chief Executive Officer).
    Who is part of American Apparel’s executive team?
    The executive team of American Apparel includes leaders such as Jeffery Johnson (Chief Executive Officer), Jenna Martin (Co-Chief Executive Officer), Fred Mackoghny (Group Chief Executive Officer) and other senior executives.
    How many executives does American Apparel have?
    American Apparel has 10 executives leading key business areas.
    What roles are included in American Apparel’s leadership team?
    The leadership team of American Apparel includes roles such as Chief Executive Officer, Co-Chief Executive Officer, Group Chief Executive Officer, Private Entrepreneurs Chief Executive Officer, Interim Chief Executive Officer.