Leadership Overview
GeBBS Consulting has 9 executives leading key functions including strategy, operations, marketing, technology, and market expansion.
Driven by innovation, GeBBS Consulting is dedicated to enhancing healthcare financial performance through advanced RCM and Risk Adjustment solutions, impacting organizations across the United States and globally.
Driven by innovation, GeBBS Consulting is dedicated to enhancing healthcare financial performance through advanced RCM and Risk Adjustment solutions, impacting organizations across the United States and globally.
Leadership Roles at GeBBS Consulting
Pawan Shetty - Chief Executive Officer
Pawan Shetty, the Chief Executive Officer at GeBBS Consulting, directs the overarching corporate strategy and market positioning for the global provider of technology-enabled Revenue Cycle Management (RCM) and Risk Adjustment solutions. Shetty's leadership focuses on driving financial performance improvements for hospitals, health systems, physician practices, and insurance companies by optimizing revenue cycle processes and ensuring accurate coding and billing. This executive guides the expansion of GeBBS's comprehensive suite of services, which spans the entire RCM value chain, including medical coding, billing, health information management (HIM), clinical documentation improvement (CDI), and denial management. Under Shetty's direction, GeBBS leverages AI-enabled technology and a substantial global workforce across the United States, India, the Dominican Republic, and the Philippines to deliver HITRUST CSF certified and SOC 2 Type 2 compliant services. Pawan Shetty ensures the company maintains its status as a KLAS-rated provider and a top-ranked RCM firm, solidifying GeBBS's position as a leading outsourced RCM provider in the United States.
Archana Tulaskar - Executive Assistant To Chief Human Resources Officer, CRCO and Chief Financial Officer
Archana Tulaskar, the Executive Assistant To Chief Human Resources Officer, CRCO and Chief Financial Officer at GeBBS Consulting, provides critical administrative and operational support to key executive functions driving the company's human capital, compliance, and financial health. Tulaskar manages complex scheduling, coordinates executive communications, and facilitates the flow of information between these vital departments and other areas of the organization. This role is essential for ensuring the smooth operation of strategic initiatives related to workforce management, regulatory adherence, and financial planning within the Revenue Cycle Management (RCM) and Risk Adjustment sectors. Archana Tulaskar's support enables the Chief Human Resources Officer, Chief Compliance and Risk Officer (CRCO), and Chief Financial Officer to effectively lead their respective domains, contributing to GeBBS's overall stability and growth. The efficient execution of duties by Archana Tulaskar underpins the effective governance and strategic direction of GeBBS Consulting.
Hoshi Mistry - Chief Operating Officer
Hoshi Mistry, the Chief Operating Officer at GeBBS Consulting, oversees the operational execution of the company's extensive Revenue Cycle Management (RCM) and Risk Adjustment services. Mistry's responsibilities encompass managing the global workforce and ensuring the seamless delivery of solutions that enhance financial performance for healthcare organizations. This executive drives efficiency across front, middle, and back-end RCM processes, including medical coding, billing, health information management (HIM), and denial management. Hoshi Mistry also directs the operational aspects of Risk Adjustment solutions, such as HCC coding and auditing for healthcare payers. By integrating AI-enabled technology with a large, distributed team across the United States, India, the Dominican Republic, and the Philippines, Mistry ensures adherence to HITRUST CSF certification and SOC 2 Type 2 compliance. The operational strategies implemented by Hoshi Mistry support GeBBS's reputation as a KLAS-rated provider and a significant player among the largest RCM firms in the United States.

Chirag Agarwala - Chief Operating Officer Office
Chirag Agarwala, the Chief Operating Officer Office at GeBBS Consulting, supports the strategic operational initiatives and execution across the company's global Revenue Cycle Management (RCM) and Risk Adjustment services. Agarwala's role involves facilitating the seamless integration of technology and workforce operations to optimize financial performance for healthcare clients. This executive contributes to the oversight of RCM processes, including medical coding, billing, health information management (HIM), and denial management, ensuring alignment with GeBBS's commitment to accuracy and compliance. Chirag Agarwala also assists in managing the operational aspects of Risk Adjustment solutions, supporting healthcare payers with HCC coding and auditing services. By working closely with the operational leadership, Agarwala helps maintain GeBBS's adherence to HITRUST CSF certification and SOC 2 Type 2 compliance. The contributions of Chirag Agarwala are vital to sustaining GeBBS's reputation as a leading outsourced RCM provider in the United States.
Stephen Russell - Chief Operating Officer (US)
Stephen Russell, the Chief Operating Officer (US) at GeBBS Consulting, directs the operational strategy and execution specifically for the United States market, focusing on enhancing Revenue Cycle Management (RCM) and Risk Adjustment solutions for domestic healthcare organizations. Russell's leadership ensures the effective delivery of services aimed at optimizing financial performance for hospitals, health systems, and physician practices across the nation. This executive oversees the implementation of RCM processes, including medical coding, billing, health information management (HIM), and denial management, tailored to the U.S. regulatory landscape. Stephen Russell also guides the operational deployment of Risk Adjustment solutions, supporting U.S. healthcare payers with HCC coding and auditing services. By focusing on the unique demands of the U.S. market, Russell ensures GeBBS maintains its standing as a premier outsourced RCM provider, upholding HITRUST CSF certification and SOC 2 Type 2 compliance. Stephen Russell's dedicated oversight strengthens GeBBS's operational excellence within the United States.
Zack Tscheulin - President
Zack Tscheulin, the President at GeBBS Consulting, drives strategic growth and market expansion initiatives for the company's technology-enabled Revenue Cycle Management (RCM) and Risk Adjustment solutions. Tscheulin's leadership focuses on identifying new opportunities and strengthening client relationships within the healthcare industry, aiming to improve financial performance for hospitals, health systems, and insurance companies. This executive plays a key role in articulating the value of GeBBS's comprehensive RCM services, which encompass medical coding, billing, HIM, and denial management, as well as specialized Risk Adjustment services for payers. Zack Tscheulin champions the integration of AI-enabled technology and a global workforce to deliver compliant and efficient solutions, reinforcing GeBBS's position as a leading outsourced RCM provider in the United States. The strategic vision set forth by Zack Tscheulin propels GeBBS Consulting's market presence and commitment to innovation.
Paul Tuma - President, GeBBS Consulting
Paul Tuma, the President, GeBBS Consulting, leads strategic initiatives focused on advancing the company's market position and service offerings in Revenue Cycle Management (RCM) and Risk Adjustment solutions. Tuma's leadership emphasizes enhancing the financial performance of healthcare organizations through optimized RCM processes and accurate risk adjustment methodologies. This executive oversees the strategic direction for GeBBS's comprehensive suite of services, including medical coding, billing, health information management (HIM), and denial management, alongside specialized Risk Adjustment services for healthcare payers. Paul Tuma drives the adoption of AI-enabled technology and the effective deployment of a global workforce to ensure adherence to HITRUST CSF certification and SOC 2 Type 2 compliance. By focusing on strategic partnerships and market development, Paul Tuma reinforces GeBBS Consulting's reputation as a top-tier outsourced RCM provider in the United States and a KLAS-rated entity.
Ashu Gupta - Chief Marketing Officer
Ashu Gupta, the Chief Marketing Officer at GeBBS Consulting, architects and executes the global marketing strategies designed to elevate the company's brand and drive market penetration for its Revenue Cycle Management (RCM) and Risk Adjustment solutions. Gupta's focus is on communicating the value proposition of GeBBS's technology-enabled services to hospitals, health systems, physician practices, and insurance companies. This executive leads initiatives that highlight GeBBS's expertise in optimizing financial performance through comprehensive RCM services, including medical coding, billing, HIM, and denial management, as well as specialized Risk Adjustment solutions like HCC coding. Ashu Gupta oversees market research, lead generation, and brand positioning efforts, ensuring GeBBS is recognized as a leading outsourced RCM provider in the United States and a KLAS-rated entity. The marketing campaigns directed by Ashu Gupta underscore the company's commitment to innovation, HITRUST CSF certification, and SOC 2 Type 2 compliance, reinforcing GeBBS's market leadership.
Joshua Wilfred - Chief Technology Officer
Joshua Wilfred, the Chief Technology Officer at GeBBS Consulting, spearheads the technological innovation and infrastructure supporting the company's global Revenue Cycle Management (RCM) and Risk Adjustment solutions. Wilfred's mandate involves developing and implementing AI-enabled technologies that enhance the efficiency and accuracy of RCM processes for healthcare organizations. This executive oversees the integration of advanced systems for medical coding, billing, health information management (HIM), and denial management, ensuring robust data security and compliance with HITRUST CSF certification and SOC 2 Type 2 standards. Joshua Wilfred also directs the technological advancements for Risk Adjustment solutions, including HCC coding and auditing services for payers. By leveraging cutting-edge technology across GeBBS's operations in the United States, India, the Dominican Republic, and the Philippines, Wilfred ensures the company remains at the forefront of RCM innovation. Joshua Wilfred's strategic technology vision solidifies GeBBS's position as a technologically advanced and reliable partner in the healthcare industry.
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