Leadership Overview
GeBBS Consulting has 10 executives leading key functions including strategy, finance, marketing, operations, technology, human resources, and market expansion.
Driven by innovation, GeBBS Consulting is dedicated to transforming healthcare revenue cycle management through advanced technology and global expertise, enhancing financial performance for healthcare organizations worldwide.
Driven by innovation, GeBBS Consulting is dedicated to transforming healthcare revenue cycle management through advanced technology and global expertise, enhancing financial performance for healthcare organizations worldwide.
Leadership Roles at GeBBS Consulting
Pawan Shetty - Chief Executive Officer
Pawan Shetty, the Chief Executive Officer at GeBBS Consulting, directs the overarching corporate strategy and global operations. Shetty guides the company's expansion into new markets and ensures alignment with its mission to optimize revenue cycle management for healthcare providers. This leadership role involves fostering innovation in AI-enabled technology and managing the extensive global workforce across the United States, India, the Dominican Republic, and the Philippines. Pawan Shetty drives the company's commitment to delivering exceptional financial performance improvements for hospitals, health systems, and physician practices. The CEO's vision ensures GeBBS maintains its position as a leading outsourced RCM provider, upholding HITRUST CSF certification and SOC 2 Type 2 compliance.
Chandra Sekhar - Chief Financial Officer
Chandra Sekhar, the Chief Financial Officer at GeBBS Consulting, oversees all financial planning, reporting, and fiscal management. Sekhar ensures robust financial health and strategic resource allocation to support the company's growth initiatives in revenue cycle management and risk adjustment solutions. This critical function involves managing investments in AI-enabled technology and optimizing the financial performance of operations spanning the United States, India, the Dominican Republic, and the Philippines. Chandra Sekhar's expertise is vital for maintaining the company's strong financial standing and supporting its broad client base of hospitals, health systems, and insurance companies. The CFO's stewardship guarantees adherence to stringent compliance standards and drives profitability.
Archana Tulaskar - Executive Assistant To Chief Human Resources Officer, CRCO and Chief Financial Officer
Archana Tulaskar, the Executive Assistant To Chief Human Resources Officer, CRCO and Chief Financial Officer at GeBBS Consulting, provides critical administrative and operational support to key executive functions. Tulaskar facilitates communication and workflow between the HR, Compliance, Risk, and Finance departments, ensuring efficient coordination of strategic initiatives. This role is instrumental in managing schedules, coordinating meetings, and preparing essential documentation for these high-level leaders. Archana Tulaskar's organizational skills and attention to detail are vital for the smooth operation of these critical departments, supporting GeBBS's mission to optimize revenue cycle management and financial performance for healthcare clients.
Hoshi Mistry - Chief Operating Officer
Hoshi Mistry, the Chief Operating Officer at GeBBS Consulting, directs the operational execution of the company's comprehensive RCM and Risk Adjustment services. Mistry optimizes the efficiency and effectiveness of the global workforce, ensuring seamless delivery of front, middle, and back-end RCM solutions. This involves overseeing medical coding, billing, HIM, CDI, and denial management processes across the United States, India, the Dominican Republic, and the Philippines. Hoshi Mistry's focus is on enhancing client financial performance through meticulous process management and the strategic deployment of AI-enabled technology. The COO's leadership ensures GeBBS maintains its high standards of service delivery and operational excellence.

Stephen Russell - Chief Operating Officer (US)
Stephen Russell, the Chief Operating Officer (US) at GeBBS Consulting, directs the operational strategy and execution specifically within the United States market. Russell focuses on optimizing the delivery of Revenue Cycle Management (RCM) and Risk Adjustment solutions to US-based hospitals, health systems, and physician practices. This leadership position involves enhancing front, middle, and back-end RCM processes, including medical coding, billing, and denial management, tailored to the US healthcare landscape. Stephen Russell's oversight ensures compliance with domestic regulations and drives operational efficiency to improve client financial performance. The COO (US)'s role is pivotal in strengthening GeBBS's market presence and service delivery across the nation.
Paul Tuma - President, GeBBS Consulting
Paul Tuma, the President, GeBBS Consulting, drives strategic growth and market development for the company's comprehensive RCM and Risk Adjustment services. Tuma focuses on expanding GeBBS's reach within the healthcare industry, forging key partnerships and enhancing client relationships. This leadership role involves overseeing business development initiatives and ensuring the company's solutions effectively address the financial performance challenges faced by hospitals, health systems, and insurance companies. Paul Tuma's strategic direction supports the integration of AI-enabled technology and the optimization of global operations. The President's vision propels GeBBS's expansion and reinforces its position as a leading outsourced RCM provider.
Zack Tscheulin - President
Zack Tscheulin, the President at GeBBS Consulting, spearheads strategic initiatives aimed at enhancing the company's market leadership in Revenue Cycle Management (RCM) and Risk Adjustment solutions. Tscheulin focuses on driving innovation and operational excellence across GeBBS's global footprint, ensuring superior service delivery to healthcare organizations. This role involves cultivating strong client partnerships and identifying new opportunities for growth within the healthcare sector. Zack Tscheulin's leadership supports the effective deployment of AI-enabled technology and the optimization of RCM processes, from front-end patient access to back-end denial management. The President's strategic oversight reinforces GeBBS's commitment to improving financial performance for its clients.
Ashu Gupta - Chief Marketing Officer
Ashu Gupta, the Chief Marketing Officer at GeBBS Consulting, architects and executes the global marketing strategy. Gupta drives brand awareness and market penetration for GeBBS's technology-enabled Revenue Cycle Management (RCM) and Risk Adjustment solutions. This role focuses on communicating the company's value proposition to hospitals, health systems, physician practices, and insurance companies across its operational geographies. Ashu Gupta's initiatives highlight GeBBS's expertise in optimizing financial performance through advanced coding, billing, and compliance auditing. The CMO's leadership ensures effective engagement with healthcare payers and providers, reinforcing GeBBS's reputation as a KLAS-rated provider and a top RCM firm.
Joshua Wilfred - Chief Technology Officer
Joshua Wilfred, the Chief Technology Officer at GeBBS Consulting, spearheads the development and implementation of innovative technology solutions for Revenue Cycle Management (RCM) and Risk Adjustment. Wilfred drives the integration of AI-enabled platforms to enhance efficiency and accuracy in coding, billing, and compliance auditing for healthcare organizations. This role is crucial for maintaining GeBBS's technological edge and ensuring its services meet the evolving needs of hospitals, health systems, and insurance companies. Joshua Wilfred's strategic vision guides the technological infrastructure supporting the company's global operations across the United States, India, the Dominican Republic, and the Philippines. The CTO's expertise ensures GeBBS remains at the forefront of RCM technology.
Aparna Prabhakar - Chief Human Resources Officer
Aparna Prabhakar, the Chief Human Resources Officer at GeBBS Consulting, leads the strategic development and implementation of human capital initiatives across the global organization. Prabhakar oversees talent acquisition, employee development, and HR policy to support GeBBS's mission of delivering advanced Revenue Cycle Management (RCM) and Risk Adjustment solutions. This role is essential for managing the large, diverse workforce operating in the United States, India, the Dominican Republic, and the Philippines. Aparna Prabhakar's focus is on fostering a high-performance culture that drives operational excellence and client satisfaction. The CHRO's leadership ensures GeBBS attracts and retains top talent, crucial for its continued success in the healthcare technology sector.
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