Leadership Overview
Force Motors has 10 executives leading key functions including strategy, technology, finance, information technology, sales, marketing, manufacturing, engineering, and operations.
Driven by a commitment to automotive excellence, Force Motors is dedicated to designing, developing, and manufacturing high-quality automotive components, aggregates, and vehicles, impacting diverse market segments with its comprehensive product range.
Driven by a commitment to automotive excellence, Force Motors is dedicated to designing, developing, and manufacturing high-quality automotive components, aggregates, and vehicles, impacting diverse market segments with its comprehensive product range.
Leadership Roles at Force Motors
Makrem Jaoidi - Co-Chief Executive Officer
Makrem Jaoidi, the Co-Chief Executive Officer at Force Motors, directs the overarching strategic vision and operational execution for the company's diverse automotive portfolio. This leadership role involves guiding the integration of design, development, and manufacturing processes across all vehicle segments, from small commercial vehicles to sports utility vehicles and agricultural tractors. Jaoidi ensures that Force Motors maintains its vertical integration advantage, optimizing component and aggregate production to support vehicle assembly. The Co-Chief Executive Officer collaborates closely with functional heads to drive innovation and maintain market competitiveness. Makrem Jaoidi's focus remains on enhancing operational efficiency and expanding market reach, aligning all departments toward achieving the company's growth objectives and upholding its reputation for quality and reliability in the Indian automotive sector.
Rishi Luharuka - Group Chief Financial Officer
Rishi Luharuka, the Group Chief Financial Officer at Force Motors, manages the comprehensive financial strategy and fiscal operations of the organization. This executive position involves overseeing all aspects of financial planning, budgeting, accounting, and reporting, ensuring the fiscal health and stability of the company. Luharuka directs the financial management of Force Motors' vertically integrated operations, including the design, development, and manufacture of automotive components, aggregates, and vehicles. The Group Chief Financial Officer plays a pivotal role in capital allocation, investment decisions, and risk management, supporting the company's expansion into various vehicle segments like commercial vehicles, utility vehicles, and tractors. Rishi Luharuka's financial acumen is essential for driving profitability and sustainable growth across all business units, maintaining investor confidence and ensuring compliance with financial regulations.
Rakesh Maru - President, Sales & Marketing
Rakesh Maru, the President, Sales & Marketing at Force Motors, leads the strategic direction and execution of all sales and marketing initiatives for the company's automotive products. This executive role involves developing and implementing comprehensive go-to-market strategies to drive revenue growth and expand market share across all vehicle segments, including small commercial vehicles, multi-utility vehicles, light commercial vehicles, sports utility vehicles, and agricultural tractors. Maru oversees the sales force, distribution networks, and marketing campaigns designed to enhance brand visibility and customer engagement. The President, Sales & Marketing works closely with product development and manufacturing teams to ensure market alignment and customer satisfaction. Rakesh Maru's leadership is instrumental in identifying new market opportunities, managing customer relationships, and achieving sales targets, reinforcing Force Motors' position in the competitive automotive landscape.
Ajit Khirapate - President, Manufacturing Engg & Toolroom
Ajit Khirapate, the President, Manufacturing Engg & Toolroom at Force Motors, directs the engineering and operational excellence within the company's manufacturing facilities and toolroom operations. This senior leadership position is central to Force Motors' vertically integrated model, overseeing the design, development, and production of automotive components, aggregates, and vehicles. Khirapate is responsible for optimizing manufacturing processes, implementing advanced engineering techniques, and ensuring the highest standards of quality and efficiency in production. The President, Manufacturing Engg & Toolroom manages the toolroom's capabilities, ensuring the precision and reliability of tooling required for vehicle and component manufacturing. Ajit Khirapate's expertise drives continuous improvement in production output and cost-effectiveness, supporting the company's ability to deliver a wide range of vehicles, including commercial and utility vehicles, to the market.
Makarand Kanade - President, Engineering & Corporate Quality
Makarand Kanade, the President, Engineering & Corporate Quality at Force Motors, leads the company's engineering functions and upholds rigorous quality standards across all operations. This executive role is fundamental to Force Motors' commitment to design, development, and manufacture of high-quality automotive components, aggregates, and vehicles. Kanade oversees the engineering teams responsible for vehicle design, product innovation, and the integration of new technologies. Furthermore, the President, Engineering & Corporate Quality ensures that all products and manufacturing processes meet stringent quality benchmarks, from initial concept through to final assembly. Makarand Kanade's focus on engineering excellence and unwavering dedication to quality are critical for maintaining customer trust and enhancing the reputation of Force Motors' diverse product line, including its commercial vehicles and tractors.
Inamdar Prashant - President ( Operations )
Inamdar Prashant, the President ( Operations ) at Force Motors, oversees the day-to-day operational activities and ensures the efficient functioning of the company's manufacturing and assembly processes. This leadership role is vital for executing Force Motors' vertically integrated strategy, managing the production of automotive components, aggregates, and vehicles. Prashant directs operational teams to optimize production schedules, enhance workflow efficiency, and maintain high standards of safety and quality on the factory floor. The President ( Operations ) plays a key part in supply chain management and logistics, ensuring timely delivery of materials and finished goods. Inamdar Prashant's operational leadership is critical for achieving production targets and supporting the company's ability to manufacture and distribute its broad range of vehicles, including commercial vehicles and utility vehicles.
Praveen Karnavat - President
Praveen Karnavat, the President at Force Motors, holds a broad executive responsibility encompassing key strategic initiatives and operational oversight. This leadership position contributes significantly to the company's overall direction, focusing on driving growth and enhancing operational effectiveness across its diverse automotive business. Karnavat's purview likely includes the coordination of various departments to ensure seamless execution of Force Motors' vertically integrated model, which spans the design, development, and manufacture of automotive components, aggregates, and vehicles. The President works to align departmental goals with the company's mission, fostering an environment of innovation and efficiency. Praveen Karnavat's leadership supports the successful production and market delivery of Force Motors' extensive product line, including commercial vehicles, utility vehicles, and tractors.
Anuprita Navgire - Secretary To the President
Anuprita Navgire, the Secretary To the President at Force Motors, provides essential administrative and organizational support to the executive leadership, ensuring the smooth functioning of presidential office operations. This role is critical for managing schedules, coordinating communications, and facilitating the efficient workflow of the President, thereby supporting the broader strategic objectives of Force Motors. Navgire handles confidential information and plays a key part in maintaining effective communication channels between the President and other departments, including engineering, sales, marketing, and manufacturing. The Secretary To the President assists in preparing documentation and organizing meetings, contributing to the overall productivity and effectiveness of executive decision-making. Anuprita Navgire's diligent support is integral to the seamless operation of the President's office, aiding in the company's mission to design, develop, and manufacture quality automotive products.
Gopalan Venkataramanan - Chief Technology Officer
Gopalan Venkataramanan, the Chief Technology Officer at Force Motors, spearheads the technological advancement and innovation across the company's product development lifecycle. This critical role involves overseeing the research and development of new automotive technologies, ensuring that Force Motors remains at the forefront of design and engineering capabilities. Venkataramanan directs efforts to enhance the performance, efficiency, and safety of vehicles and their components, leveraging expertise in automotive aggregates and systems. The Chief Technology Officer champions the adoption of cutting-edge manufacturing techniques and materials, directly contributing to the company's vertically integrated model. Gopalan Venkataramanan's leadership ensures that technological strategies align with market demands and support the production of a wide range of vehicles, including commercial vehicles, utility vehicles, and tractors, reinforcing Force Motors' commitment to engineering excellence.
Anand Deodhar - Head Group Chief Information Officer, Information Technology
Anand Deodhar, the Head Group Chief Information Officer, Information Technology at Force Motors, directs the strategic implementation and management of the company's information technology infrastructure and systems. This leadership function is crucial for supporting Force Motors' vertically integrated operations, encompassing the design, development, and manufacture of automotive components, aggregates, and vehicles. Deodhar oversees the digital transformation initiatives, ensuring that IT systems enhance operational efficiency, streamline data management, and support decision-making across all departments, including product development and manufacturing. The Head Group Chief Information Officer, Information Technology is responsible for cybersecurity, data integrity, and the deployment of enterprise resource planning (ERP) solutions that integrate various business processes. Anand Deodhar's role ensures that technology effectively supports the production and distribution of Force Motors' diverse product range, including commercial vehicles, utility vehicles, and tractors.
Explore Leadership Teams in Manufacturing
Daimler India Commercial Vehicles (DICV) is a 100% subsidiary of Daimler AG, Stuttgart, Germany. DICV is a full-fledged commercial vehicle player in the Indian market. It currently produces and sells above 9 to 49 tons trucks for the Indian volume market, under the brand BharatBenz. BharatBenz stands for Indian engineering with German DNA, focused on total-cost-of ownership, safety, reliability and comfort. Under its bus division, the company produces and sells BharatBenz buses and Mercedes-Benz coaches. Trucks including knocked-down vehicle kits as well as buses and bus chassis produced for Daimler's FUSO, Mercedes-Benz and Freightliner brands are exported to more than 40 markets in the Middle East, Africa, Asia, and Latin America. The state-of-the-art production plant at Oragadam near Chennai, opened in 2012, spreads over 400 acres (160 hectares). The company's environmental and sustainability efforts cover various aspects of its operations. More than 70% of electrical power demand is already met from renewable sources, with 16% generated from photovoltaic installations on site. In 2017, DICV received the Golden Peacock Environmental Management Award. The site is also home to DICV's headquarters, its R&D operations as well as the company's Integrated Training Center and features a highly modern test track. DICV has made an overall investment of more than INR 5,000 crores.
Company Leadership SA
TS
MM
YK
Established in 1970, Mitsubishi Motors engineers and manufactures automobiles. Some of the vehicles they supply include sedans, motorcycles, SUV's, and more. This company is headquartered in Tokyo, Japan.
Company Leadership
MC
KM
TJ
The Audi Group, with its brands Audi, Ducati and Lamborghini, is one of the most successful manufacturers of automobiles and motorcycles in the premium segment. It is present in more than 100 markets worldwide and produces at 16 locations in twelve countries. 100 percent subsidiaries of AUDI AG include Audi Sport GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant'Agata Bolognese, Italy) and Ducati Motor Holding S.p.A. (Bologna, Italy). In 2017, the Audi Group delivered to customers about 1.878 million automobiles of the Audi brand, 3,815 sports cars of the Lamborghini brand and 55,900 motorcycles of the Ducati brand. In the 2017 fiscal year, AUDI AG achieved total revenue of ?60.1 billion and an operating profit of ?5.1 billion. At present, approximately 90,000 people work for the company all over the world, more than 60,000 of them in Germany. Audi focuses on sustainable products and technologies for the future of mobility.
Company Leadership EH
EF
RP
PACCAR Inc. is a global technology leader in the design, manufacture, and customer support of premium commercial vehicles. Headquartered in Bellevue, Washington, PACCAR is one of the largest manufacturers of medium- and heavy-duty trucks in the world, operating under renowned brand names including Kenworth, Peterbilt, and DAF Trucks. The company produces high-quality trucks that are sold and serviced through an extensive network of independent dealers across North America, Europe, Australia, and South America. Beyond truck manufacturing, PACCAR also provides financial services through PACCAR Financial Services, offering retail and wholesale financing, leasing, and insurance products to customers and dealers. The company manufactures diesel engines through PACCAR Powertrain and produces aftermarket parts through PACCAR Parts division, ensuring comprehensive support throughout the vehicle lifecycle. PACCAR is recognized for its commitment to innovation, quality, and environmental sustainability, continuously investing in advanced technologies including electric and hydrogen fuel cell powertrains, autonomous driving systems, and connected vehicle solutions. The company's reputation is built on delivering reliable, fuel-efficient vehicles with low operating costs and high resale values, making it a preferred choice among owner-operators and fleet customers worldwide.
Company Leadership
KZ
BP
TH
Frequently Asked Questions Regarding Force Motors Top Executives and Leadership Team
