Ferrari Executive and Leadership Team

August, 2026

Leadership Overview

Ferrari has 6 executives leading key functions including global strategy, regional market expansion, financial oversight, and automotive operations.

Driven by a commitment to high-performance engineering and iconic Italian design, Ferrari maintains a legendary status in the luxury automotive sector while pushing the boundaries of speed and precision in global motorsports.

Leadership Roles at Ferrari

  • Chief Executive Officer - Pengwei Yu
  • Chief Executive Officer Ferrari Australasia - Herbert Appleroth
  • President, Greater (China) - Jan Voss
  • President & Owner - Garrett Hayim
  • President - Donato Romaniello
  • Fd - Lucas Benjamin
  • Pengwei Yu - Chief Executive Officer

    Pengwei Yu, the Chief Executive Officer at Ferrari, directs the overarching strategic vision for the luxury automobile manufacturer. By aligning cutting-edge engineering with the brand's heritage of Italian craftsmanship, the Chief Executive Officer ensures the company maintains a dominant position in the high-performance sports car market. Pengwei Yu oversees the integration of advanced automotive technology with iconic design, fostering innovation across all production lines. This leadership role involves constant collaboration with the Board to drive long-term growth and market share. By prioritizing precision and speed, the Chief Executive Officer secures the company's reputation for excellence. Through rigorous management of global operations, the Chief Executive Officer optimizes manufacturing efficiency. Ultimately, Pengwei Yu sustains the brand's legendary status, ensuring that every vehicle reflects the core values of performance and style that define the organization's worldwide impact.

    Herbert Appleroth - Chief Executive Officer Ferrari Australasia

    Herbert Appleroth, the Chief Executive Officer Ferrari Australasia at Ferrari, manages all commercial activities and brand positioning across the Australasian region. By tailoring the luxury vehicle portfolio to meet the specific demands of this high-growth market, the Chief Executive Officer Ferrari Australasia drives regional sales performance and customer engagement. Herbert Appleroth oversees the expansion of the dealer network, ensuring that the brand's commitment to automotive excellence remains consistent with global standards. This leadership role requires close coordination with the headquarters in Maranello to align regional initiatives with the broader corporate strategy. By fostering strong relationships with local collectors and enthusiasts, the Chief Executive Officer Ferrari Australasia strengthens the brand's presence in the competitive luxury sector. Through strategic marketing and event execution, the Chief Executive Officer Ferrari Australasia elevates the profile of the company's high-performance sports cars, securing significant market penetration and long-term brand loyalty.

    Jan Voss - President, Greater (China)

    Jan Voss, the President, Greater (China) at Ferrari, architects the strategic growth and operational footprint within the critical Chinese market. By navigating complex regulatory environments and evolving consumer preferences, the President, Greater (China) ensures the brand remains the premier choice for luxury automotive enthusiasts. Jan Voss oversees the development of bespoke client experiences and the expansion of the retail network to capture emerging demand. This leadership role involves constant interaction with global leadership to synchronize regional product launches with international cycles. By emphasizing the unique blend of speed and Italian craftsmanship, the President, Greater (China) drives significant revenue growth and brand prestige. Through the implementation of localized marketing campaigns, the President, Greater (China) strengthens the company's market position. Ultimately, Voss secures the long-term viability of the brand in this vital region by maintaining the highest standards of service and performance.
    Jan Voss

    Garrett Hayim - President & Owner

    Garrett Hayim, the President & Owner at Ferrari, directs the high-level operational strategy and ownership interests within the company's ecosystem. By focusing on the preservation of the brand's heritage and the advancement of its luxury market position, the President & Owner ensures that every business unit aligns with the core mission of automotive excellence. Garrett Hayim oversees the strategic direction of key partnerships and high-value client relations, fostering a culture of exclusivity and performance. This leadership role involves active participation in long-term planning to ensure the company remains at the forefront of the sports car industry. By leveraging deep industry expertise, the President & Owner drives initiatives that enhance the brand's global reputation. Through the careful management of assets and strategic investments, the President & Owner secures the company's future. Ultimately, Hayim maintains the standard of quality and innovation that defines the organization's worldwide presence.

    Donato Romaniello - President

    Donato Romaniello, the President at Ferrari, oversees the execution of operational excellence and the delivery of high-performance vehicles to the global market. By managing the intersection of manufacturing capabilities and customer demand, the President ensures that the company's production processes reflect the highest standards of precision. Donato Romaniello directs the coordination between engineering teams and commercial departments to streamline the delivery of new models. This leadership role involves constant monitoring of operational performance metrics to identify opportunities for efficiency and innovation. By fostering a culture of excellence, the President supports the company's commitment to speed and style. Through the oversight of key operational workflows, the President ensures that the brand's legendary status is upheld in every vehicle produced. Ultimately, Romaniello drives the operational success of the company, ensuring that the organization remains a leader in the luxury automotive sector through consistent performance and quality.

    Lucas Benjamin - Fd

    Lucas Benjamin, the Fd at Ferrari, manages the financial health and fiscal integrity of the organization. By overseeing capital allocation and budgetary planning, the Fd ensures that the company possesses the necessary resources to fund research and development for high-performance sports cars. Lucas Benjamin directs financial reporting and risk management, providing the transparency required for sustained investor confidence. This leadership role involves close collaboration with the executive team to evaluate the profitability of new automotive projects and motorsports investments. By optimizing cost structures and improving operational efficiency, the Fd supports the company's ability to innovate while maintaining luxury margins. Through rigorous analysis of global market trends, the Fd provides the data-driven insights needed to guide strategic decision-making. Ultimately, Benjamin secures the financial stability of the company, allowing the brand to continue its legacy of automotive excellence and precision engineering on a global scale.

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    Frequently Asked Questions Regarding Ferrari Top Executives and Leadership Team

    Who leads Ferrari?
    Ferrari is led by Pengwei Yu (Chief Executive Officer), along with executives such as Herbert Appleroth (Chief Executive Officer Ferrari Australasia) and Jan Voss (President, Greater (China)).
    Who is part of Ferrari’s executive team?
    The executive team of Ferrari includes leaders such as Pengwei Yu (Chief Executive Officer), Herbert Appleroth (Chief Executive Officer Ferrari Australasia), Jan Voss (President, Greater (China)) and other senior executives.
    How many executives does Ferrari have?
    Ferrari has 6 executives leading key business areas.
    What roles are included in Ferrari’s leadership team?
    The leadership team of Ferrari includes roles such as Chief Executive Officer, Chief Executive Officer Ferrari Australasia, President, Greater (China), President & Owner, President.