Fecovita Executive and Leadership Team

August, 2026

Leadership Overview

Fecovita has 4 executives leading key functions including strategy, human resources, operational governance, and regional talent management.

Focused on sustainable viticulture and global market expansion, Fecovita drives technological advancement across 25,000 hectares of vineyards to ensure quality production for thousands of producer families.

Leadership Roles at Fecovita

  • President - Rubén Panella
  • President - Eduardo Sancho
  • Jefe De Personal - Leonel Bunader
  • Gestion De Personas San Juan - Natalia Avila
  • Rubén Panella - President

    Rubén Panella, the President at Fecovita, directs the overarching strategic vision for the organization. Panella oversees the integration of 29 cooperatives to maintain consistent quality across millions of liters of wine production. By prioritizing sustainable development, the President ensures that the 5,000 producers receive genuine investment and technological support. This leadership role involves navigating complex international markets to enhance the global projection of iconic wine brands. Rubén Panella manages high-level partnerships with wineries and industry stakeholders to foster a collaborative environment. Through rigorous oversight of viticulture operations, the President secures long-term growth for the entire cooperative network. Panella drives initiatives that modernize vineyard management practices while maintaining the heritage of the Mendoza region. Ultimately, the President aligns corporate objectives with the needs of the producer families to guarantee economic stability and continued excellence in the competitive global wine industry.
    Rubén Panella

    Eduardo Sancho - President

    Eduardo Sancho, the President at Fecovita, governs the operational infrastructure and supply chain logistics for the viticulture group. Sancho focuses on the expansion of market reach, ensuring that the products from the 25,000 hectares of vineyards achieve maximum international visibility. The President manages the financial health of the cooperatives by optimizing production costs and resource allocation. Eduardo Sancho drives the implementation of advanced agricultural technologies to improve yield quality and sustainability. This leadership role requires constant interaction with the board to refine the long-term business model. By overseeing the distribution networks, the President ensures that the wine reaches global consumers efficiently. Sancho maintains a strong commitment to the collaborative spirit of the organization, balancing the needs of individual producers with the requirements of the larger corporate entity. Through decisive action, the President secures the competitive position of the company in the global market.

    Leonel Bunader - Jefe De Personal

    Leonel Bunader, the Jefe De Personal at Fecovita, manages the comprehensive human capital strategy for the entire organization. Bunader architects internal policies that support the workforce across the 29 cooperatives. Overseeing organizational development, the Jefe De Personal ensures that labor practices align with the sustainable mission of the group. This role involves coordinating training programs to improve technical skills among staff members. Leonel Bunader maintains a focus on employee engagement to foster a productive environment for the thousands of producers involved in the viticulture process. By optimizing administrative workflows, the Jefe De Personal increases operational efficiency across the various wineries. Bunader monitors compliance with labor regulations to protect the interests of the workforce. Through strategic talent management, the Jefe De Personal supports the broader goals of the company, ensuring that human resources remain a core pillar of the ongoing success within the Argentine wine sector.

    Natalia Avila - Gestion De Personas San Juan

    Natalia Avila, the Gestion De Personas San Juan at Fecovita, directs regional talent initiatives within the San Juan area. Avila oversees the recruitment and retention of skilled personnel necessary for maintaining high-quality viticulture standards. By focusing on local workforce development, the Gestion De Personas San Juan ensures that the specific needs of the regional cooperatives are met with precision. Natalia Avila implements training programs that emphasize sustainable farming techniques and technological proficiency. This role involves coordinating with the central human resources department to maintain consistency in corporate culture and operational standards. Avila manages the daily interactions between the regional staff and the broader organizational goals. Through effective leadership, the Gestion De Personas San Juan fosters a collaborative environment that supports the growth of the local producer base. Avila drives initiatives that enhance productivity and ensure that the regional operations contribute effectively to the overall success of the company.

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    Frequently Asked Questions Regarding Fecovita Top Executives and Leadership Team

    Who leads Fecovita?
    Fecovita is led by Rubén Panella (President), along with executives such as Eduardo Sancho (President) and Leonel Bunader (Jefe De Personal).
    Who is part of Fecovita’s executive team?
    The executive team of Fecovita includes leaders such as Rubén Panella (President), Eduardo Sancho (President), Leonel Bunader (Jefe De Personal) and other senior executives.
    How many executives does Fecovita have?
    Fecovita has 4 executives leading key business areas.
    What roles are included in Fecovita’s leadership team?
    The leadership team of Fecovita includes roles such as President, President, Jefe De Personal, Gestion De Personas San Juan.