Eureka Forbes Executive and Leadership Team

October, 2026

Leadership Overview

Eureka Forbes has 10 executives leading key functions including strategy, operations, revenue, marketing, finance, human resources, and sales.

Committed to enhancing home health and safety, Eureka Forbes delivers advanced water purification, air cleaning, and security solutions to improve consumer well-being across diverse markets.

Leadership Roles at Eureka Forbes

  • Chief Executive Officer - Sampurna Nand
  • Escalation Management Officer & Chief Executive Officer, Office - Garima Sharma
  • Managing Director & Chief Executive Officer - Pratik Pota
  • Escalation Management Officer & Chief Executive Officer, Office - Vivek Yadav
  • Chief Financial Officer - Gaurav Khandelwal
  • Chief Operating Officer - Ajit Dheer
  • Chief Revenue Officer - Abrar Khan
  • Chief Marketing Officer - Praveen Raikwar
  • Chief Human Resources Officer - Mahnaz Shaikh
  • Chief Sales Officer - Rakesh Moza
  • Sampurna Nand - Chief Executive Officer

    Sampurna Nand, the Chief Executive Officer at Eureka Forbes, directs the overarching corporate strategy for the consumer goods portfolio. Nand oversees the integration of water purification and home security technologies to maintain market leadership. By aligning departmental goals with long-term growth objectives, the Chief Executive Officer ensures consistent operational excellence. This leadership role involves constant evaluation of market trends to refine product offerings. Sampurna Nand drives the expansion of home health solutions across the Indian subcontinent. Through rigorous oversight of product development cycles, the Chief Executive Officer maintains high standards for quality and consumer satisfaction. Strategic planning remains a core focus, enabling the company to navigate competitive landscapes effectively. By fostering innovation within the appliance sector, Nand secures the future trajectory of the organization. Ultimately, the Chief Executive Officer optimizes internal processes to support sustainable business scaling.

    Garima Sharma - Escalation Management Officer & Chief Executive Officer, Office

    Garima Sharma, the Escalation Management Officer & Chief Executive Officer, Office at Eureka Forbes, manages critical resolution protocols for complex consumer issues. Sharma architects robust frameworks to address high-priority service challenges, ensuring rapid response times across the national footprint. The Escalation Management Officer & Chief Executive Officer, Office monitors performance metrics to identify systemic bottlenecks in the customer support chain. By streamlining communication between technical teams and end-users, Garima Sharma improves overall service reliability. This role requires constant coordination with regional managers to mitigate operational risks. The Escalation Management Officer & Chief Executive Officer, Office implements proactive measures to enhance brand trust and consumer loyalty. Through data-driven analysis of service logs, Sharma identifies opportunities for process improvement. Maintaining high standards for resolution efficiency remains a primary objective. Ultimately, the Escalation Management Officer & Chief Executive Officer, Office stabilizes service delivery to protect the reputation of the company.

    Pratik Pota - Managing Director & Chief Executive Officer

    Pratik Pota, the Managing Director & Chief Executive Officer at Eureka Forbes, governs the strategic direction and operational execution of the entire enterprise. Pota drives the company mission to provide advanced home health solutions through water and air purification systems. The Managing Director & Chief Executive Officer oversees the alignment of manufacturing capabilities with evolving consumer demands. By fostering a culture of performance, Pratik Pota ensures that all business units contribute to revenue growth and market penetration. This leadership position involves frequent engagement with the Board to define long-term investment priorities. The Managing Director & Chief Executive Officer monitors the competitive landscape to identify strategic partnerships and expansion opportunities. Through disciplined management of resources, Pota maintains the financial health of the organization. By prioritizing technological advancement in home appliances, the Managing Director & Chief Executive Officer secures a dominant position in the consumer goods industry.

    Vivek Yadav - Escalation Management Officer & Chief Executive Officer, Office

    Vivek Yadav, the Escalation Management Officer & Chief Executive Officer, Office at Eureka Forbes, directs the resolution of complex operational disputes and service-related bottlenecks. Yadav architects specialized workflows to handle high-stakes consumer inquiries, ensuring that service quality remains consistent across all product lines. The Escalation Management Officer & Chief Executive Officer, Office analyzes service data to pinpoint recurring issues within the vacuum and air purification segments. By coordinating with cross-functional teams, Vivek Yadav implements corrective actions that enhance the overall consumer experience. This role involves managing sensitive escalations that require immediate executive attention. The Escalation Management Officer & Chief Executive Officer, Office drives improvements in support infrastructure to reduce resolution times. Through rigorous oversight of service protocols, Yadav maintains operational integrity. Ultimately, the Escalation Management Officer & Chief Executive Officer, Office ensures that service delivery aligns with the high standards expected of the brand.

    Gaurav Khandelwal - Chief Financial Officer

    Gaurav Khandelwal, the Chief Financial Officer at Eureka Forbes, directs the financial planning, reporting, and capital allocation strategies for the organization. Khandelwal oversees the budgeting process to ensure that resources are directed toward high-growth areas like home security and purification systems. The Chief Financial Officer architects financial controls that maintain fiscal discipline across all departments. By managing investor relations and financial audits, Gaurav Khandelwal ensures transparency and compliance with regulatory standards. This leadership role involves analyzing the financial impact of operational decisions to support sustainable growth. The Chief Financial Officer drives cost-optimization programs to improve profit margins. Through rigorous cash flow management, Khandelwal maintains the liquidity necessary for strategic investments. By providing actionable financial insights, the Chief Financial Officer enables the executive team to make informed decisions. Ultimately, Khandelwal secures the long-term financial health and stability of the company.

    Ajit Dheer - Chief Operating Officer

    Ajit Dheer, the Chief Operating Officer at Eureka Forbes, manages the end-to-end supply chain and manufacturing operations for the company. Dheer oversees the production of water purification and home security products, ensuring efficiency across all regional facilities. The Chief Operating Officer architects scalable logistics solutions to meet fluctuating market demand. By optimizing inventory management and distribution networks, Ajit Dheer reduces operational costs while maintaining product availability. This leadership role involves close collaboration with procurement teams to secure high-quality raw materials. The Chief Operating Officer drives continuous improvement initiatives to enhance manufacturing throughput. Through the implementation of advanced production technologies, Dheer ensures that the company remains competitive in the appliance sector. By monitoring operational KPIs, the Chief Operating Officer identifies and resolves bottlenecks in the assembly process. Ultimately, Dheer supports the company's growth by maintaining a robust and responsive operational foundation.

    Abrar Khan - Chief Revenue Officer

    Abrar Khan, the Chief Revenue Officer at Eureka Forbes, directs all commercial strategies to maximize market share and profitability. Khan oversees the integration of sales and marketing efforts to drive revenue growth across the water and air purification portfolios. The Chief Revenue Officer architects pricing models that reflect the value of home health solutions in diverse consumer segments. By analyzing market data, Abrar Khan identifies new revenue streams and expansion opportunities. This leadership role involves managing high-level client relationships and overseeing the performance of regional sales teams. The Chief Revenue Officer drives the adoption of digital sales channels to reach a broader customer base. Through strategic forecasting, Khan ensures that revenue targets align with corporate objectives. By fostering a performance-oriented culture, the Chief Revenue Officer optimizes the sales funnel. Ultimately, Khan secures the financial stability of the organization through consistent revenue generation.

    Praveen Raikwar - Chief Marketing Officer

    Praveen Raikwar, the Chief Marketing Officer at Eureka Forbes, manages the brand identity and consumer engagement strategies for the entire product range. Raikwar oversees the development of marketing campaigns that highlight the benefits of water and air purification technologies. The Chief Marketing Officer architects brand positioning to differentiate the company in a crowded consumer goods market. By leveraging data analytics, Praveen Raikwar optimizes advertising spend across digital and traditional media channels. This leadership role involves coordinating with product teams to ensure that marketing messaging aligns with new feature launches. The Chief Marketing Officer drives initiatives to increase brand awareness and customer loyalty. Through market research, Raikwar identifies emerging consumer preferences and adapts communication strategies accordingly. By fostering strong connections with the target audience, the Chief Marketing Officer supports long-term brand equity. Ultimately, Raikwar ensures that the company remains top-of-mind for health-conscious consumers.

    Mahnaz Shaikh - Chief Human Resources Officer

    Mahnaz Shaikh, the Chief Human Resources Officer at Eureka Forbes, manages the talent acquisition, development, and organizational culture strategies. Shaikh oversees the implementation of training programs that equip employees with the skills needed to support the company's appliance portfolio. The Chief Human Resources Officer architects performance management systems that align individual contributions with corporate goals. By fostering an inclusive and high-performance work environment, Mahnaz Shaikh drives employee engagement and retention. This leadership role involves managing compensation and benefits structures to attract top talent in the competitive consumer goods sector. The Chief Human Resources Officer leads organizational change initiatives to support business transformation. Through strategic workforce planning, Shaikh ensures that the company has the right talent to meet future operational demands. By prioritizing leadership development, the Chief Human Resources Officer builds a strong pipeline of future managers. Ultimately, Shaikh cultivates a workforce that drives innovation and operational success.
    Mahnaz Shaikh

    Rakesh Moza - Chief Sales Officer

    Rakesh Moza, the Chief Sales Officer at Eureka Forbes, directs the national sales force and distribution strategy for all home appliances. Moza oversees the management of retail partnerships and direct-to-consumer sales channels to ensure broad market reach. The Chief Sales Officer architects sales incentive programs that motivate teams to exceed revenue targets. By analyzing regional sales performance, Rakesh Moza identifies opportunities to expand the footprint of water and air purification products. This leadership role involves coordinating with logistics teams to ensure timely product delivery to retail partners. The Chief Sales Officer drives the implementation of sales training to improve conversion rates. Through consistent monitoring of market feedback, Moza adapts sales tactics to address local consumer needs. By fostering strong relationships with distributors, the Chief Sales Officer maintains a competitive edge. Ultimately, Moza drives the company's growth by ensuring that products reach the target market effectively.

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    Frequently Asked Questions Regarding Eureka Forbes Top Executives and Leadership Team

    Who leads Eureka Forbes?
    Eureka Forbes is led by Sampurna Nand (Chief Executive Officer), along with executives such as Garima Sharma (Escalation Management Officer & Chief Executive Officer, Office) and Pratik Pota (Managing Director & Chief Executive Officer).
    Who is part of Eureka Forbes’s executive team?
    The executive team of Eureka Forbes includes leaders such as Sampurna Nand (Chief Executive Officer), Garima Sharma (Escalation Management Officer & Chief Executive Officer, Office), Pratik Pota (Managing Director & Chief Executive Officer) and other senior executives.
    How many executives does Eureka Forbes have?
    Eureka Forbes has 10 executives leading key business areas.
    What roles are included in Eureka Forbes’s leadership team?
    The leadership team of Eureka Forbes includes roles such as Chief Executive Officer, Escalation Management Officer & Chief Executive Officer, Office, Managing Director & Chief Executive Officer, Escalation Management Officer & Chief Executive Officer, Office, Chief Financial Officer.