eToro Executive and Leadership Team

Avi Sela, the Chief Operating Officer at eToro, directs the company's global operational strategy and execution. Overseeing day-to-day business activities, Avi Sela ensures the seamless functioning of all departments, driving efficiency and scalability across the platform. This leadership role involves optimizing internal processes, managing resources effectively, and implementing best practices to support eToro's mission of empowering users. By focusing on operational excellence, Avi Sela directly contributes to the platform's reliability and user experience, ensuring a robust environment for trading and investing. The Chief Operating Officer's oversight extends to critical infrastructure and service delivery, maintaining high standards of performance and compliance within the finance sector. Avi Sela's strategic direction solidifies eToro's position as a leading global community for financial growth.

Alain Tennekoon, the Head Chief Operating Officer, Operations Service Firm-Designated Registered Securities (US) & Options Principal at eToro, manages critical operational functions within the US market. Overseeing service firm-designated registered securities and options trading, Alain Tennekoon ensures compliance and operational integrity for these specialized areas. This role involves implementing robust operational frameworks and managing the complexities associated with securities and options trading in the US. By focusing on meticulous execution and regulatory adherence, Alain Tennekoon safeguards client interests and platform stability. The Head Chief Operating Officer's responsibilities extend to optimizing service delivery for registered securities and options, contributing to eToro's comprehensive offering. Alain Tennekoon's expertise is vital in navigating the specific regulatory landscape and operational demands of the US financial services sector.

Jonathan Dayan, the Chief Revenue Officer at eToro, architects and executes the company's revenue generation strategies. Overseeing all sales channels and revenue streams, Jonathan Dayan drives business growth and market penetration. This critical role involves identifying new market opportunities, fostering strategic partnerships, and optimizing the sales funnel to maximize customer acquisition and retention. By aligning sales efforts with the company's overall business objectives, the Chief Revenue Officer ensures sustainable financial performance. Jonathan Dayan's leadership focuses on expanding eToro's global reach and enhancing its value proposition to a diverse user base. The Chief Revenue Officer's impact is directly measured by the platform's financial success and its ability to attract and serve a growing community of traders and investors worldwide.

Nir Szmulewicz, the Chief Marketing Officer at eToro, directs the global marketing initiatives and brand strategy. Overseeing all aspects of marketing, Nir Szmulewicz drives customer engagement and brand awareness across diverse international markets. This leadership position involves developing innovative campaigns, managing digital presence, and understanding market dynamics to effectively communicate eToro's value proposition. By fostering a strong brand identity, the Chief Marketing Officer ensures eToro resonates with its target audience and attracts new users to the platform. Nir Szmulewicz's strategic vision shapes how eToro connects with its community, emphasizing education and empowerment. The Chief Marketing Officer's efforts are crucial in expanding eToro's market share and reinforcing its position as a leading social trading and investing platform.