Dyson Executive and Leadership Team

Robin Reed, the Deputy Chief Executive Officer at Dyson, directs the execution of global operational strategies across all manufacturing divisions. Reed oversees the integration of cyclone technology into new product lines, ensuring that every appliance maintains the high performance standards expected by consumers. By coordinating with regional leads, the Deputy Chief Executive Officer aligns production schedules with market demand in over 75 countries. This leadership role involves optimizing supply chain efficiency to support the rapid scaling of new inventions. Robin Reed monitors key performance indicators to ensure that manufacturing processes remain consistent with the original vision of bagless suction. Through rigorous oversight of internal workflows, the Deputy Chief Executive Officer drives the company toward long-term growth and maintains the competitive edge of the brand in the global appliance market.

Buhrman Abigail, the Chief of Staff To the Chief Executive Officer at Dyson, coordinates the strategic initiatives and communication flow within the executive office. Abigail manages the prioritization of high-level projects, ensuring that the vision of the Chief Executive Officer translates into actionable tasks for department heads. By facilitating cross-functional collaboration, the Chief of Staff To the Chief Executive Officer maintains alignment on critical engineering and manufacturing goals. This role involves synthesizing complex data to support informed decision-making at the highest level of the organization. Buhrman Abigail monitors the progress of long-term research and development milestones to ensure consistency with the company mission. Through the management of executive workflows, the Chief of Staff To the Chief Executive Officer enhances organizational agility and supports the seamless implementation of corporate strategy across all global operations.

Grace Thong, the Chief Financial Officer & Head of Office at Dyson, manages the global financial strategy and administrative operations of the organization. Thong oversees the budgeting, forecasting, and capital allocation processes that sustain the company's research-heavy business model. By ensuring fiscal discipline across all manufacturing and development centers, the Chief Financial Officer & Head of Office supports the continuous investment in new technology. This role involves providing the leadership team with the financial data required to make informed decisions regarding market expansion and product development. Grace Thong coordinates the administrative functions that keep the global offices running efficiently. Through the oversight of financial health and operational infrastructure, the Chief Financial Officer & Head of Office enables the company to maintain its position as a leader in the appliance industry.

Aarush Gupta, the Chief of Staff To Senior Vice President at Dyson, manages the operational cadence and project tracking for the senior leadership team. Gupta directs the flow of information between departments to ensure that strategic objectives receive the necessary resources and attention. Overseeing the implementation of internal processes, the Chief of Staff To Senior Vice President improves the efficiency of product development cycles. This role involves analyzing performance data to provide actionable insights that guide the Senior Vice President in making critical business decisions. Aarush Gupta coordinates with various stakeholders to resolve bottlenecks in the manufacturing and distribution pipeline. By maintaining a clear focus on operational excellence, the Chief of Staff To Senior Vice President supports the broader mission of delivering high-performance appliances to a global customer base.

Vidhi Gupta, the Global Director, Revenue Performance & Chief Revenue Officer, Office at Dyson, architects the financial frameworks that drive global sales growth. Gupta oversees the analysis of revenue streams across all international markets to identify trends and optimize pricing strategies. By aligning sales performance with the company's engineering output, the Global Director, Revenue Performance & Chief Revenue Officer, Office ensures that financial targets remain consistent with product innovation goals. This role involves managing the reporting structures that provide transparency into the fiscal health of the organization. Vidhi Gupta collaborates with regional directors to implement revenue-generating initiatives that expand the market reach of the brand. Through the rigorous monitoring of financial performance, the Global Director, Revenue Performance & Chief Revenue Officer, Office secures the resources necessary for continued investment in research and development.

Matthew Shapiro, the Chief of Staff (US) at Dyson, directs the operational activities and strategic planning for the North American market. Shapiro oversees the coordination of local teams to ensure that the company's engineering standards and brand values remain prominent in the region. By managing the interface between the US office and global headquarters, the Chief of Staff (US) facilitates the smooth execution of product launches and marketing campaigns. This role involves identifying regional market opportunities and aligning local resources to capture growth. Matthew Shapiro monitors the competitive landscape to provide the leadership team with insights that inform strategic adjustments. Through the management of internal communications and project timelines, the Chief of Staff (US) ensures that the organization maintains its commitment to high-performance technology within the North American market.

Justin Bay, the Manager, Business Operations (Office of & Chief Technology Officer at Dyson, optimizes the internal processes that support the company's technological advancements. Bay directs the operational workflows within the technology division, ensuring that research and development teams have the necessary infrastructure to innovate. By streamlining project management systems, the Manager, Business Operations (Office of & Chief Technology Officer improves the speed at which new prototypes move from concept to manufacturing. This role involves coordinating with the Chief Technology Officer to align operational capacity with long-term engineering goals. Justin Bay monitors resource allocation to ensure that the most critical projects receive priority. Through the implementation of efficient business practices, the Manager, Business Operations (Office of & Chief Technology Officer supports the ongoing mission to maintain 100% suction performance in all products.

Katelijn van Nes, the Director, Strategic Programmes Office of & Chief Technology Officer at Dyson, leads the execution of high-priority technological initiatives. van Nes directs the cross-departmental teams responsible for bringing complex engineering projects to fruition. By managing the strategic roadmap for the technology division, the Director, Strategic Programmes Office of & Chief Technology Officer ensures that all development efforts align with the company's core mission of innovation. This role involves identifying emerging technologies and integrating them into the product pipeline to maintain a competitive advantage. Katelijn van Nes monitors the progress of key programs to ensure that milestones are met on time and within budget. Through the coordination of strategic resources, the Director, Strategic Programmes Office of & Chief Technology Officer drives the development of the next generation of high-performance household appliances.

Samantha Goh, the Director (Office of Chief Information Officer) at Dyson, manages the digital infrastructure and information systems that support global operations. Goh directs the implementation of secure and scalable technology solutions that enable efficient communication and data management across all international offices. By overseeing the digital transformation initiatives, the Director (Office of Chief Information Officer) ensures that the company leverages data to improve manufacturing processes and customer service. This role involves coordinating with the Chief Information Officer to align IT strategy with the broader business objectives of the organization. Samantha Goh monitors the performance of critical systems to ensure reliability and security. Through the management of the information technology landscape, the Director (Office of Chief Information Officer) supports the company's commitment to engineering excellence and operational efficiency.

Moonjoo Kim, the Managing Director at Dyson, manages the commercial expansion and market penetration strategies across key international territories. Kim directs the deployment of resources to ensure that the brand maintains a strong presence in diverse retail environments. Overseeing the alignment of local sales teams with global corporate objectives, the Managing Director ensures that the unique value proposition of the product range reaches target demographics effectively. Moonjoo Kim evaluates regional performance metrics to identify opportunities for growth and operational improvement. By fostering collaboration between marketing and distribution departments, the Managing Director secures the market position of the company. This role requires constant adaptation to shifting consumer preferences while upholding the engineering integrity that defines the organization. Through strategic planning, the Managing Director sustains the upward trajectory of the business.