Ditch Witch Executive and Leadership Team

Steven Roselli, the Chief Financial Officer at Ditch Witch, manages all fiscal planning and capital allocation strategies for the organization. Overseeing the financial health of the company, Roselli directs budgeting processes that support the manufacturing of trenchers and vacuum excavation systems. This leadership role involves analyzing market trends across North American industrial sectors to ensure long-term profitability. By optimizing cost structures and resource distribution, Steven Roselli directly impacts the operational efficiency of the manufacturing facilities. The Chief Financial Officer collaborates with the executive team to align fiscal goals with the broader mission of providing reliable underground utility construction equipment. Through rigorous financial oversight, Roselli secures the necessary capital for research and development initiatives. This position requires constant monitoring of economic indicators to mitigate risks associated with global supply chains. Ultimately, Roselli maintains the financial stability required for sustained growth in the competitive industrial machinery market.

Rick Johnson, the Chief Financial Officer & Chief Information Officer at Ditch Witch, integrates digital transformation with financial governance to modernize manufacturing operations. Overseeing the enterprise technology stack, the Chief Financial Officer & Chief Information Officer architects scalable data systems that track the performance of horizontal directional drilling equipment. This dual-function role involves streamlining information flow between the Perry headquarters and regional distribution networks. By implementing advanced analytics, Rick Johnson enhances the precision of fluid management systems and drill pipe production. The Chief Financial Officer & Chief Information Officer ensures that cybersecurity protocols protect proprietary engineering designs while simultaneously managing corporate investment portfolios. This leadership position requires balancing technological innovation with strict fiscal discipline to maximize shareholder value. Through the deployment of integrated software solutions, Johnson drives operational transparency across all departments. Ultimately, Johnson optimizes the intersection of technology and finance to maintain a competitive edge in the underground construction industry.

Kevin Smith, the President & General Manager at Ditch Witch, directs the daily operations and strategic execution of the manufacturing business. Overseeing the production of vibratory plows and mini skid steers, the President & General Manager ensures that all equipment meets rigorous quality standards for underground utility construction. This leadership role involves coordinating cross-functional teams to accelerate product development cycles and improve market responsiveness. By fostering a culture of operational excellence, Kevin Smith drives efficiency across the assembly lines and supply chain logistics. The President & General Manager collaborates with the executive board to define long-term growth objectives and expand the reach of the brand into emerging global markets. This position requires constant engagement with field operations to identify customer needs and refine product specifications. Through decisive management, Smith maintains the company's reputation for durability and innovation. Ultimately, Smith ensures that the organization remains a leader in the industrial machinery sector.

Warren Peiffer, the President & Owner at Ditch Witch, defines the overarching vision and strategic direction for the entire enterprise. Overseeing the long-term legacy of the brand, the President & Owner guides the development of advanced downhole tools and drilling systems that define the industry standard. This leadership role involves setting the core values and mission that drive the company's commitment to underground utility construction. By evaluating high-level market opportunities, Warren Peiffer ensures that the organization remains at the forefront of technological advancement in industrial machinery. The President & Owner maintains strong relationships with key stakeholders and industry partners to facilitate sustainable expansion. This position requires a deep understanding of the competitive landscape and a focus on maintaining the company's heritage of quality. Through strategic oversight, Peiffer empowers the leadership team to execute complex projects with precision. Ultimately, Peiffer secures the future of the company by fostering innovation and operational integrity.