Price Executive and Leadership Team

June, 2026

Leadership Overview

Price has 4 executives leading key functions including operations, information technology, and divisional leadership.

Driven by a commitment to quality, Price manufactures HVAC products, focusing on air distribution and noise control equipment to enhance building environments.

Leadership Roles at Price

  • Chief Operating Officer - Aaron Schoonbaert
  • President - Elizabeth Peters
  • Divisional President, E. H. Price - Rick Geyson
  • Chief Information Officer - Kevin Jessiman
  • Aaron Schoonbaert - Chief Operating Officer

    Aaron Schoonbaert, the Chief Operating Officer at Price, directs all manufacturing and operational activities. Overseeing the production of air distribution products, including fan and blower coils, ceiling systems, diffusers, grilles, and registers, Schoonbaert ensures efficient output and adherence to quality standards. This leadership role involves optimizing supply chain logistics and streamlining production processes to meet market demand for noise control equipment. By implementing advanced manufacturing techniques, Aaron Schoonbaert drives operational excellence across all facilities. The Chief Operating Officer's focus remains on enhancing productivity and maintaining the integrity of Price's product lines, directly supporting the company's established reputation for reliable HVAC solutions.
    Aaron Schoonbaert

    Elizabeth Peters - President

    Elizabeth Peters, the President at Price, provides overarching strategic direction and executive leadership. Guiding the company's mission, Peters oversees the comprehensive manufacturing of HVAC products, including air distribution systems and noise control equipment. This leadership position involves fostering a culture of innovation and ensuring alignment with market demands for high-quality building components. By setting corporate objectives, Elizabeth Peters drives the company's growth and market presence. The President's focus is on maintaining Price's industry standing and expanding its reach through strategic initiatives and operational oversight, ensuring sustained success in the manufacturing sector.

    Rick Geyson - Divisional President, E. H. Price

    Rick Geyson, the Divisional President, E. H. Price at Price, leads specific business unit operations and strategic development. Overseeing the E. H. Price division, Geyson focuses on the specialized manufacturing and distribution of HVAC products, including advanced air distribution components and noise control solutions. This executive role involves driving divisional performance, managing key stakeholder relationships, and ensuring product innovation aligns with market needs. By directing divisional strategy, Rick Geyson enhances the specific market impact of the E. H. Price segment. The Divisional President's commitment is to optimize the division's contribution to Price's overall success, reinforcing its position in the industrial machinery market.

    Kevin Jessiman - Chief Information Officer

    Kevin Jessiman, the Chief Information Officer at Price, architects the company's technology strategy and digital infrastructure. Overseeing all IT operations, Jessiman ensures the seamless integration of information systems that support manufacturing and distribution of HVAC products. This critical role involves managing cybersecurity protocols and driving digital transformation initiatives to enhance operational efficiency and data management. By leveraging technology, Kevin Jessiman supports the development and deployment of air distribution products and noise control equipment. The Chief Information Officer's strategic vision guides the company's technological advancements, ensuring Price remains competitive in the industrial machinery sector through robust IT solutions.
    Kevin Jessiman

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    Frequently Asked Questions Regarding Price Top Executives and Leadership Team

    Who leads Price?
    Price is led by Aaron Schoonbaert (Chief Operating Officer), along with executives such as Elizabeth Peters (President) and Rick Geyson (Divisional President, E. H. Price).
    Who is part of Price’s executive team?
    The executive team of Price includes leaders such as Aaron Schoonbaert (Chief Operating Officer), Elizabeth Peters (President), Rick Geyson (Divisional President, E. H. Price) and other senior executives.
    How many executives does Price have?
    Price has 4 executives leading key business areas.
    What roles are included in Price’s leadership team?
    The leadership team of Price includes roles such as Chief Operating Officer, President, Divisional President, E. H. Price, Chief Information Officer.