Curriculum Associates Executive and Leadership Team

May, 2026

Leadership Overview

Curriculum Associates has 4 executives leading key functions including strategy, marketing, finance, and technology.

Driven by a commitment to educational advancement, Curriculum Associates focuses on empowering educators with innovative solutions to enhance student learning and classroom experiences, impacting educational outcomes nationwide.

Leadership Roles at Curriculum Associates

  • Chief Executive Officer - Kelly Sia
  • Chief Financial Officer - Ryan Hobbs
  • Chief Marketing Officer - Sabine Mullin
  • Chief Technology Officer - John Higginson
  • Kelly Sia - Chief Executive Officer

    Kelly Sia, the Chief Executive Officer at Curriculum Associates, directs the company's overarching strategy and vision, ensuring alignment with the founding mission to improve classroom experiences. Sia guides the executive team in developing and implementing innovative instructional and diagnostic solutions, such as i-Ready, designed to support educators in maximizing student potential. This leadership role involves fostering a culture of collaboration with educators nationwide to refine and advance educational tools. By focusing on strategic growth and operational excellence, Kelly Sia drives the company's commitment to helping every student achieve their academic goals. The Chief Executive Officer's oversight extends to all facets of the business, ensuring sustainable impact and market leadership in educational technology and content.

    Ryan Hobbs - Chief Financial Officer

    Ryan Hobbs, the Chief Financial Officer at Curriculum Associates, manages the company's financial health and strategic fiscal planning, supporting its mission to improve educational outcomes. Hobbs oversees all financial operations, including budgeting, forecasting, and resource allocation, ensuring that investments in product development and educator support are optimized. This critical role involves analyzing financial performance and identifying opportunities for sustainable growth and operational efficiency across the organization. By maintaining robust financial controls and driving fiscal discipline, Ryan Hobbs enables Curriculum Associates to continue its collaboration with educators to create impactful instructional and diagnostic solutions. The Chief Financial Officer's expertise is vital in guiding the company's long-term financial strategy and ensuring its capacity to serve teachers and students effectively.
    Ryan Hobbs

    Sabine Mullin - Chief Marketing Officer

    Sabine Mullin, the Chief Marketing Officer at Curriculum Associates, architects and executes comprehensive marketing strategies to amplify the company's mission and product reach. Mullin oversees all brand initiatives, market research, and communication efforts, ensuring that the value of solutions like i-Ready is clearly communicated to educators and administrators. This leadership position involves identifying key market opportunities and developing targeted campaigns that resonate with the needs of teachers and students. By driving engagement and building strong relationships with educational communities, Sabine Mullin ensures that Curriculum Associates remains at the forefront of educational innovation. The Chief Marketing Officer's responsibilities include managing digital presence, content marketing, and public relations to support the company's growth and its dedication to improving classroom experiences for all.

    John Higginson - Chief Technology Officer

    John Higginson, the Chief Technology Officer at Curriculum Associates, leads the technological vision and development of the company's innovative educational solutions. Higginson directs the engineering and product development teams in creating and enhancing platforms like i-Ready, ensuring they are robust, scalable, and user-friendly for educators and students. This executive role involves staying ahead of technological advancements to integrate cutting-edge features that support effective teaching and learning. By overseeing the technical infrastructure and digital strategy, John Higginson ensures that Curriculum Associates delivers high-quality, reliable tools that empower every student to reach their full potential. The Chief Technology Officer's focus on innovation and technical excellence is fundamental to the company's ongoing success in the educational software market.

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    Frequently Asked Questions Regarding Curriculum Associates Top Executives and Leadership Team

    Who leads Curriculum Associates?
    Curriculum Associates is led by Kelly Sia (Chief Executive Officer), along with executives such as Ryan Hobbs (Chief Financial Officer) and Sabine Mullin (Chief Marketing Officer).
    Who is part of Curriculum Associates’s executive team?
    The executive team of Curriculum Associates includes leaders such as Kelly Sia (Chief Executive Officer), Ryan Hobbs (Chief Financial Officer), Sabine Mullin (Chief Marketing Officer) and other senior executives.
    How many executives does Curriculum Associates have?
    Curriculum Associates has 4 executives leading key business areas.
    What roles are included in Curriculum Associates’s leadership team?
    The leadership team of Curriculum Associates includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Marketing Officer, Chief Technology Officer.