Clip Executive and Leadership Team

September, 2026

Leadership Overview

Clip has 5 executives leading key functions including marketing, operations, product development, human resources, and strategic coordination.

Focused on empowering merchants through digital financial tools, Clip drives economic inclusion by providing accessible payment solutions and comprehensive business management software across the Mexican market.

Leadership Roles at Clip

  • Chief Operating Officer - Diego de Haro
  • Chief Marketing Officer - Armando Ferreira
  • Chief of Staff - Alejandro Zivec
  • Chief Product & Technology Officer - Hernán Di Chello
  • Chief People & Development Officer - Víctor Velázquez
  • Diego de Haro - Chief Operating Officer

    Diego de Haro, the Chief Operating Officer at Clip, manages the day-to-day business operations and logistics required to support hundreds of thousands of merchants. Overseeing the distribution of card readers and the stability of payment processing services, the Chief Operating Officer ensures seamless transaction experiences for all users. This leadership role involves optimizing supply chain management and customer support infrastructure to maintain high service levels. By refining operational workflows, Diego de Haro increases efficiency across the company's diverse product portfolio, including lending services and financial management tools. The Chief Operating Officer collaborates with technology teams to ensure that physical hardware and digital software remain fully integrated. Through meticulous management of regional operations, the Chief Operating Officer supports the company's growth across Mexico. Ultimately, the Chief Operating Officer secures operational excellence, providing the foundation for reliable financial services that empower small and medium-sized businesses.
    Diego de Haro

    Armando Ferreira - Chief Marketing Officer

    Armando Ferreira, the Chief Marketing Officer at Clip, directs all brand positioning and customer acquisition strategies across the Mexican fintech landscape. Overseeing the expansion of digital payment adoption, the Chief Marketing Officer ensures that small and medium-sized businesses recognize the value of the Clip ecosystem. This leadership role involves crafting data-driven campaigns that highlight the utility of card readers and financial management tools. By analyzing market trends, Armando Ferreira optimizes the conversion funnel to increase merchant engagement. The Chief Marketing Officer collaborates with product teams to align messaging with new software releases, ensuring consistent brand communication. Through targeted outreach, the marketing department strengthens the company's market presence. Ultimately, the Chief Marketing Officer secures long-term brand loyalty by demonstrating how these financial solutions solve real-world business challenges for merchants throughout the region.

    Alejandro Zivec - Chief of Staff

    Alejandro Zivec, the Chief of Staff at Clip, coordinates cross-functional initiatives to ensure operational efficiency across the entire organization. Overseeing the execution of strategic priorities, the Chief of Staff facilitates communication between the executive leadership team and various departments. This leadership role involves managing complex projects that support the company's mission of providing accessible financial tools to merchants. By streamlining internal processes, Alejandro Zivec enables the organization to scale rapidly while maintaining high service standards. The Chief of Staff monitors key performance indicators to track progress against corporate objectives, providing actionable insights to the leadership team. Through rigorous oversight of organizational workflows, the Chief of Staff ensures that all teams remain aligned with the broader business goals. Ultimately, the Chief of Staff drives organizational agility, allowing the company to adapt quickly to the evolving needs of the Mexican fintech market.

    Hernán Di Chello - Chief Product & Technology Officer

    Hernán Di Chello, the Chief Product & Technology Officer at Clip, architects the digital infrastructure and software solutions that define the company's fintech offerings. Overseeing the development of mobile payment applications and merchant management tools, the Chief Product & Technology Officer ensures that all platforms remain secure, scalable, and user-friendly. This leadership role involves guiding engineering teams through the lifecycle of product innovation, from initial concept to deployment. By integrating advanced financial technology, Hernán Di Chello enhances the capabilities of the company's lending and payment services. The Chief Product & Technology Officer collaborates with the executive team to prioritize features that address the specific needs of the Mexican merchant community. Through continuous technical improvement, the Chief Product & Technology Officer maintains the company's competitive edge in the digital finance sector. Ultimately, the Chief Product & Technology Officer drives technological advancement, ensuring that every product delivers maximum value to the end user.
    Hernán Di Chello

    Víctor Velázquez - Chief People & Development Officer

    Víctor Velázquez, the Chief People & Development Officer at Clip, directs the talent acquisition, organizational culture, and professional growth initiatives for the entire workforce. Overseeing the recruitment of top-tier talent, the Chief People & Development Officer ensures that the company maintains a high-performance environment capable of supporting rapid fintech expansion. This leadership role involves designing training programs that equip employees with the skills necessary to innovate within the financial services sector. By fostering a culture of inclusion and excellence, Víctor Velázquez strengthens the company's ability to attract and retain industry experts. The Chief People & Development Officer collaborates with department heads to align human capital strategies with the company's long-term business objectives. Through the implementation of robust development frameworks, the Chief People & Development Officer supports the professional advancement of the entire team. Ultimately, the Chief People & Development Officer secures the human infrastructure required to sustain the company's mission of empowering merchants.
    Víctor Velázquez

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    Frequently Asked Questions Regarding Clip Top Executives and Leadership Team

    Who leads Clip?
    Clip is led by Diego de Haro (Chief Operating Officer), along with executives such as Armando Ferreira (Chief Marketing Officer) and Alejandro Zivec (Chief of Staff).
    Who is part of Clip’s executive team?
    The executive team of Clip includes leaders such as Diego de Haro (Chief Operating Officer), Armando Ferreira (Chief Marketing Officer), Alejandro Zivec (Chief of Staff) and other senior executives.
    How many executives does Clip have?
    Clip has 5 executives leading key business areas.
    What roles are included in Clip’s leadership team?
    The leadership team of Clip includes roles such as Chief Operating Officer, Chief Marketing Officer, Chief of Staff, Chief Product & Technology Officer, Chief People & Development Officer.