Leadership Overview
Circle Graphics has 5 executives leading key functions including strategy, financial oversight, operational scaling, market expansion, and business development.
Focused on delivering high-quality large format digital printing solutions, Circle Graphics maintains a commitment to innovation and value for clients seeking effective visual communication through billboards, canvas wraps, and business signage.
Focused on delivering high-quality large format digital printing solutions, Circle Graphics maintains a commitment to innovation and value for clients seeking effective visual communication through billboards, canvas wraps, and business signage.
Leadership Roles at Circle Graphics
Rod Rackley - Chief Executive Officer
Rod Rackley, the Chief Executive Officer at Circle Graphics, directs the overarching corporate strategy and long-term vision for the organization. By prioritizing innovation in large format digital printing, Rackley ensures the company remains a dominant force in the external advertising sector. The Chief Executive Officer manages high-level relationships with key stakeholders and board members to align business objectives with market demands. Through the implementation of advanced printing technologies, Rackley drives the development of high-impact products like wallscapes and murals. This leadership role involves constant evaluation of industry trends to maintain a competitive edge in the North American market. Rod Rackley fosters a culture of excellence that permeates every department, from production to client services. Ultimately, Rackley secures the financial health and operational integrity of the firm by focusing on sustainable growth and superior quality standards across all business signage offerings.
Laura Vittori - Chief Financial Officer
Laura Vittori, the Chief Financial Officer at Circle Graphics, manages the fiscal health and capital allocation strategies for the entire organization. Overseeing financial planning, budgeting, and risk management, the Chief Financial Officer ensures that resources support the production of high-quality billboards and canvas wraps. Vittori collaborates with executive leadership to analyze market data and optimize pricing models for large format printing services. By maintaining rigorous financial controls, Laura Vittori protects the company's assets while enabling investment in cutting-edge digital printing equipment. This role requires constant monitoring of cash flow and profitability metrics to support the firm's expansion into new advertising territories. Through precise financial forecasting, Vittori provides the necessary data for strategic decision-making at the board level. The Chief Financial Officer maintains transparency and accountability, ensuring that every dollar spent contributes directly to the company's mission of delivering effective visual communication solutions.
Jay Berkowitz - President
Jay Berkowitz, the President at Circle Graphics, leads the strategic development of the Out of Home Division, focusing on market penetration and client acquisition. By identifying new opportunities for wallscapes and murals, the President expands the company's footprint in the external advertising sector. Jay Berkowitz works closely with the sales and marketing teams to craft compelling value propositions for large format digital printing clients. This role involves building long-term partnerships with advertising agencies and brand owners to secure recurring revenue streams. Through the analysis of regional market trends, the President guides the firm's efforts to capture a larger share of the business signage market. Berkowitz ensures that the company's service offerings remain relevant and impactful in a rapidly evolving digital landscape. By fostering strong client relationships, the President drives revenue growth and strengthens the brand's position as a leader in high-quality visual communication solutions.
Richard Berkowitz - President
Richard Berkowitz, the President at Circle Graphics, oversees the strategic integration of new product lines and the diversification of the company's printing portfolio. Focusing on the innovation of canvas wraps and specialized business signage, the President ensures that the firm remains at the forefront of printing technology. Richard Berkowitz manages the development of internal processes that support the rapid deployment of promotional frames and custom advertising materials. By collaborating with the executive team, the President aligns product development with the broader mission of providing superior visual communication tools. This role involves evaluating emerging technologies to enhance production capabilities and reduce turnaround times for clients. Through the management of key accounts and strategic initiatives, Berkowitz drives the company's reputation for quality and value. The President maintains a focus on operational agility, ensuring that the organization adapts quickly to changing client needs and competitive pressures in the printing industry.
Ralph Fisher - Chief Operations Officer
Ralph Fisher, the Chief Operations Officer at Circle Graphics, directs the internal production workflows and supply chain logistics for all large format printing operations. By optimizing manufacturing processes for business signage and promotional frames, the Chief Operations Officer ensures maximum efficiency and output quality. Fisher manages the daily operations of the printing facilities, focusing on scaling production capacity to meet the demands of the Out of Home Division. Ralph Fisher coordinates with cross-functional teams to streamline the delivery of wallscapes and murals, ensuring timely fulfillment for clients across diverse geographic regions. This leadership role involves implementing lean manufacturing principles to reduce waste and improve product consistency. Through the oversight of technical staff and equipment maintenance, Fisher maintains the high standards expected in the printing industry. The Chief Operations Officer drives operational excellence, ensuring that every project aligns with the company's reputation for quality and reliability.
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