CRDN Executive and Leadership Team

September, 2026

Leadership Overview

CRDN has 10 executives leading key functions including operations, technology, and regional franchise management.

Committed to excellence in textile restoration, CRDN delivers standardized recovery processes for garments and fabric items damaged by fire, water, or smoke, ensuring seamless service for insurance providers and policyholders across international markets.

Leadership Roles at CRDN

  • Chief Operating Officer - Dale Velez
  • President - Carl Atencio
  • President & Franchise Owner - Neil Brown
  • President - Christopher Haddad
  • President - Greg Nelson
  • President - Steve Gibson
  • President - Aubrey Stout
  • President - Robert Denberg
  • President - Allen Neumann
  • Chief Technology Officer - Eric Niemiec
  • Dale Velez - Chief Operating Officer

    Dale Velez, the Chief Operating Officer at CRDN, directs all internal workflows and service delivery standards across the organization. Velez manages the complex logistics of textile restoration, ensuring that every local service provider adheres to the rigorous quality benchmarks required for fire and water damage recovery. By optimizing operational efficiency, the Chief Operating Officer reduces claims costs for insurance partners while accelerating the restoration timeline for policyholders. Velez oversees the integration of field procedures with corporate strategy to maintain consistency across North American and international markets. This leadership role involves constant collaboration with content cleaning specialists to ensure a unified response to property losses. Through the implementation of standardized inventory tracking and restoration protocols, Dale Velez drives the company toward higher customer satisfaction metrics. Ultimately, Velez secures the operational foundation necessary for sustained growth within the competitive textile restoration industry.

    Carl Atencio - President

    Carl Atencio, the President at CRDN, directs the strategic vision and market expansion efforts for the organization. Atencio oversees the development of high-level partnerships with major insurance carriers, ensuring that the company remains the preferred provider for textile restoration services. By focusing on the expansion of service capabilities, the President drives the adoption of standardized restoration procedures across diverse geographic territories. Carl Atencio collaborates with other executive leaders to align corporate goals with the evolving needs of the insurance industry, particularly regarding fire and water damage mitigation. This leadership role involves managing the long-term financial health of the organization while fostering a culture of excellence and accountability. Through the cultivation of strong relationships with adjusters and contractors, Atencio ensures that the company delivers consistent value to policyholders. Ultimately, Atencio shapes the future trajectory of the business by prioritizing innovation and operational reliability in every market.

    Neil Brown - President & Franchise Owner

    Neil Brown, the President & Franchise Owner at CRDN, manages the execution of restoration services at the local level while maintaining alignment with corporate standards. Brown oversees the daily operations of franchise units, ensuring that every garment and fabric item receives professional care following fire, smoke, or water damage. By directing local teams, the President & Franchise Owner guarantees that the company's reputation for quality remains intact across the assigned territory. Neil Brown coordinates with insurance adjusters to streamline the claims process, effectively reducing additional living expenses for affected policyholders. This role involves balancing the demands of local business management with the broader strategic requirements of the national network. Through the application of specialized restoration techniques, Brown ensures that local operations meet the high expectations of the insurance industry. Ultimately, Brown drives local growth by delivering superior service and maintaining strong community connections.

    Christopher Haddad - President

    Christopher Haddad, the President at CRDN, leads the development of specialized service programs designed to address complex textile restoration challenges. Haddad oversees the implementation of advanced cleaning procedures for items affected by mold and other contaminants, ensuring that the company remains at the forefront of the industry. By directing the strategic focus toward high-value restoration projects, the President enhances the company's market position among top-tier insurance providers. Christopher Haddad collaborates with the executive team to refine service delivery models that prioritize speed and accuracy in the aftermath of property losses. This leadership role involves analyzing market trends to identify new opportunities for service expansion and operational improvement. Through the rigorous application of quality control standards, Haddad ensures that every restoration project meets the specific needs of policyholders. Ultimately, Haddad drives the company's commitment to excellence by fostering a culture of continuous improvement and technical mastery.
    Christopher Haddad

    Greg Nelson - President

    Greg Nelson, the President at CRDN, manages the strategic alignment of regional service centers to ensure consistent performance across the network. Nelson oversees the training and development of restoration experts, ensuring that every team member possesses the skills necessary to handle delicate fabric items damaged by environmental contaminants. By directing the focus toward operational excellence, the President improves the efficiency of claims processing for insurance partners. Greg Nelson works closely with other leaders to optimize the supply chain for restoration materials, ensuring that local units have the resources required for rapid response. This leadership role involves monitoring performance metrics to identify areas for improvement and implementing corrective strategies as needed. Through the promotion of standardized procedures, Nelson ensures that the company maintains its status as an international leader in textile restoration. Ultimately, Nelson drives the organization's success by prioritizing quality, reliability, and customer satisfaction in every restoration project.

    Steve Gibson - President

    Steve Gibson, the President at CRDN, directs the expansion of the company's service footprint into new markets, focusing on increasing accessibility for insurance carriers and policyholders. Gibson oversees the recruitment and onboarding of new franchise partners, ensuring that each new location adheres to the company's strict operational standards. By managing the growth strategy, the President ensures that the organization maintains its competitive advantage in the textile restoration sector. Steve Gibson collaborates with the executive team to develop marketing initiatives that highlight the value of professional restoration services in reducing claims costs. This leadership role involves navigating the complexities of regional market dynamics to ensure that the company's services remain relevant and effective. Through the implementation of robust support systems for franchise owners, Gibson fosters a network of high-performing service centers. Ultimately, Gibson drives the company's long-term growth by scaling operations while maintaining the highest levels of service quality.
    Steve Gibson

    Aubrey Stout - President

    Aubrey Stout, the President at CRDN, leads the development of strategic initiatives aimed at improving the efficiency of the claims lifecycle. Stout oversees the integration of restoration services with the broader insurance response team, ensuring that the company functions as a seamless extension of the carrier's operations. By directing the focus toward process optimization, the President reduces the time required to restore garments and other fabric items, thereby lowering additional living expenses for policyholders. Aubrey Stout collaborates with industry stakeholders to refine the standards for textile restoration, ensuring that the company remains a trusted partner for insurance adjusters. This leadership role involves managing the strategic direction of the organization to ensure alignment with the evolving needs of the property restoration market. Through the application of data-driven insights, Stout enhances the overall effectiveness of the company's service delivery. Ultimately, Stout drives the company's mission by delivering measurable value to insurance partners and customers.
    Aubrey Stout

    Robert Denberg - President

    Robert Denberg, the President at CRDN, manages the strategic relationships with national insurance accounts, ensuring that the company's services meet the specific requirements of large-scale providers. Denberg oversees the implementation of customized service agreements that streamline the restoration process for policyholders across multiple regions. By directing the focus toward client retention and satisfaction, the President ensures that the company remains the preferred choice for textile restoration. Robert Denberg collaborates with the executive team to develop innovative solutions for complex claims, such as those involving large-scale fire or water damage. This leadership role involves analyzing the performance of national accounts to identify opportunities for service enhancement and operational efficiency. Through the cultivation of long-term partnerships, Denberg secures the company's position as a leader in the industry. Ultimately, Denberg drives the organization's success by delivering consistent, high-quality results that meet the rigorous demands of the insurance sector.
    Robert Denberg

    Allen Neumann - President

    Allen Neumann, the President at CRDN, directs the strategic focus on quality assurance and technical training across the organization. Neumann oversees the development of comprehensive training programs that ensure all restoration experts are proficient in the latest techniques for handling fire, smoke, and water-damaged textiles. By prioritizing technical excellence, the President ensures that the company maintains its reputation for superior restoration results. Allen Neumann collaborates with other executive leaders to integrate quality control measures into every stage of the restoration process, from initial inventory to final delivery. This leadership role involves monitoring industry standards and updating internal procedures to reflect the latest advancements in textile care. Through the implementation of rigorous testing and evaluation protocols, Neumann ensures that the company consistently meets the needs of policyholders and insurance adjusters. Ultimately, Neumann drives the company's commitment to quality by fostering a culture of technical expertise and operational precision.

    Eric Niemiec - Chief Technology Officer

    Eric Niemiec, the Chief Technology Officer at CRDN, architects the digital infrastructure supporting the company's global textile restoration network. Niemiec manages the development of proprietary software platforms that enable adjusters and contractors to track claims in real-time, significantly improving transparency throughout the restoration process. By leveraging advanced data analytics, the Chief Technology Officer identifies trends in claims volume and service demand, allowing for more precise resource allocation across regional operations. Eric Niemiec ensures that all technological solutions integrate seamlessly with the existing workflows of insurance carriers, thereby reducing administrative burdens and enhancing overall efficiency. This role requires constant innovation to protect sensitive policyholder data while maintaining high-speed connectivity for field teams. Through the deployment of scalable cloud-based systems, Niemiec supports the company's mission to provide rapid, reliable recovery services. Ultimately, Niemiec maintains the technological edge required to lead the textile restoration market.
    Eric Niemiec

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    Frequently Asked Questions Regarding CRDN Top Executives and Leadership Team

    Who leads CRDN?
    CRDN is led by Dale Velez (Chief Operating Officer), along with executives such as Carl Atencio (President) and Neil Brown (President & Franchise Owner).
    Who is part of CRDN’s executive team?
    The executive team of CRDN includes leaders such as Dale Velez (Chief Operating Officer), Carl Atencio (President), Neil Brown (President & Franchise Owner) and other senior executives.
    How many executives does CRDN have?
    CRDN has 10 executives leading key business areas.
    What roles are included in CRDN’s leadership team?
    The leadership team of CRDN includes roles such as Chief Operating Officer, President, President & Franchise Owner, President, President.