Leadership Overview
CDK Global has 5 executives leading key functions including strategy, marketing, finance, revenue, and product innovation.
Driven by innovation, CDK Global provides integrated information technology and digital marketing solutions to the automotive retail and other industries worldwide, automating and integrating critical dealership processes and the vehicle buying journey.
Driven by innovation, CDK Global provides integrated information technology and digital marketing solutions to the automotive retail and other industries worldwide, automating and integrating critical dealership processes and the vehicle buying journey.
Leadership Roles at CDK Global
Chris Kasid - Chief Executive Officer
Chris Kasid, the Chief Executive Officer at CDK Global, directs the company's overall strategic vision and operational execution. Kasid guides the enterprise through its technology-driven solutions for automotive retail and other industries globally. Overseeing all business segments, including Retail Solutions North America, Advertising North America, and CDK International, Kasid ensures alignment with market demands and technological advancements. This leadership role involves driving innovation in digital marketing and IT services that automate and integrate dealership operations, from initial advertising to vehicle sales, financing, and after-sales service. By focusing on scalable technology platforms, Chris Kasid enhances the efficiency of approximately 28,000 retail locations and automotive manufacturers served by CDK Global. The Chief Executive Officer's mandate includes fostering growth and maintaining CDK Global's position as a key technology partner in the automotive ecosystem.
Stephen Lifshatz - Executive Vice President & Chief Financial Officer
Stephen Lifshatz, the Executive Vice President & Chief Financial Officer at CDK Global, directs the company's financial operations and fiscal strategy. Lifshatz manages all aspects of financial planning, reporting, and capital allocation to support CDK Global's technology and digital marketing solutions for the automotive industry. This includes overseeing budgeting, forecasting, and investor relations to ensure financial stability and growth across its North American and international segments. The Chief Financial Officer's role is critical in evaluating investment opportunities and optimizing financial performance for the company's integrated IT services. Stephen Lifshatz ensures that financial resources are effectively deployed to enhance the automation and integration of dealership processes, supporting approximately 28,000 retail locations. Lifshatz's financial acumen underpins the company's ability to deliver value to stakeholders and maintain a strong market position.
Kyle Wilke - President of Valor BRG
Kyle Wilke, the President of Valor BRG at CDK Global, spearheads the strategic direction and operational management of the Valor Business Resource Group. Wilke focuses on fostering an inclusive environment and driving initiatives that support the professional development and engagement of employees within this group. This leadership role involves championing diversity and inclusion efforts that align with CDK Global's broader corporate values and its mission to provide integrated IT and digital marketing solutions. The President of Valor BRG works to ensure that the group's objectives contribute to the overall success of the company's operations and its commitment to serving automotive retail and other industries. Kyle Wilke's efforts enhance employee experience and contribute to a culture of innovation and collaboration across the organization.
Barbara Edson - Executive Vice President & Global Chief Marketing Officer, Cdk
Barbara Edson, the Executive Vice President & Global Chief Marketing Officer, Cdk at CDK Global, architects the company's global marketing strategies and brand positioning. Edson oversees the development and execution of integrated marketing campaigns that highlight CDK Global's IT and digital marketing solutions for the automotive retail sector. This involves managing the company's advertising spend and ensuring effective outreach to original equipment manufacturers and automotive retailers. The Global Chief Marketing Officer's responsibilities extend to driving market awareness for solutions that automate and integrate dealership processes, from digital advertising to vehicle sales and service. By leveraging data-driven insights, Barbara Edson ensures marketing efforts directly support revenue generation and customer acquisition across North America and international markets. Edson's leadership ensures CDK Global's value proposition resonates with a broad base of approximately 28,000 retail locations.
Scott Herbers - Executive Vice President & Chief Revenue Officer
Scott Herbers, the Executive Vice President & Chief Revenue Officer at CDK Global, drives the company's revenue generation and sales strategies across all markets. Herbers leads the global sales organization, focusing on expanding the adoption of CDK Global's integrated IT and digital marketing solutions within the automotive retail sector. This involves cultivating strong relationships with original equipment manufacturers and automotive retailers, ensuring their needs are met by the company's technology platforms. The Chief Revenue Officer's mandate includes optimizing sales processes and identifying new revenue streams to support the company's growth objectives. Scott Herbers plays a pivotal role in translating the company's technological capabilities into tangible business outcomes for approximately 28,000 retail locations worldwide. Herbers' leadership ensures that CDK Global consistently delivers value and achieves its financial targets through effective sales execution.

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