Bupa Executive and Leadership Team

Emmanuel Roman, the Chief Financial Officer (Care Plus, Brazil) at Bupa, manages the financial health and strategic investment for Bupa's Brazilian operations. Roman directs all financial planning, budgeting, and reporting activities, ensuring fiscal responsibility and sustainable growth within the Brazilian market. This leadership position involves optimizing financial performance for Bupa's care services in Brazil, including its nursing homes and health management programs. By analyzing market trends and identifying financial opportunities, Emmanuel Roman supports the expansion of Bupa's footprint and service offerings. The CFO's strategic financial oversight is crucial for navigating the complexities of the Brazilian healthcare landscape and reinforcing Bupa's commitment to providing quality care.

Bijal Sejpal, the Digital Bupa Chief Operating Officer, Technology (APAC) at Bupa, drives operational excellence and technological innovation across the Asia-Pacific region. Sejpal oversees the implementation of digital strategies that enhance Bupa's healthcare services, including its private hospitals and retirement homes in APAC. This role focuses on optimizing operational workflows, leveraging technology to improve patient care, and expanding Bupa's market presence through digital channels. By ensuring seamless integration of technology with business operations, Bijal Sejpal supports the delivery of high-quality, accessible healthcare solutions. The COO's leadership is pivotal in adapting Bupa's service model to the unique demands of the APAC market, fostering efficiency and growth.

Elizabeth Eastwood, the Chief of Staff at Bupa, directs strategic initiatives and operational alignment across the organization. Eastwood oversees the coordination of key projects, ensuring Bupa's strategic objectives are met with precision and efficiency. This leadership role involves managing cross-functional teams to implement Bupa's mission of providing accessible private healthcare coverage and comprehensive health services. By streamlining internal processes and facilitating communication between departments, Elizabeth Eastwood drives operational excellence and supports the company's expansion into disease management and home health services. The focus remains on enhancing service delivery and maintaining Bupa's position as a leading private healthcare provider.

Asifa Sherazi, the Chief Information Officer, Health Insurance & Business Services at Bupa, architects the technology strategy for critical business units. Sherazi leads the digital transformation efforts, ensuring robust and scalable IT infrastructure supports Bupa's extensive private healthcare coverage and operational needs. This involves overseeing the development and implementation of innovative technological solutions for health insurance, occupational health, and disease management services. By driving advancements in data analytics and cybersecurity, Asifa Sherazi enhances service delivery and protects sensitive patient information. The CIO's purview extends to optimizing digital platforms for Bupa's nursing homes and private hospital operations, directly contributing to improved patient outcomes and operational efficiency across the UK.

Samer Najjar, the Senior Executive Manager at Bupa, spearheads critical operational initiatives and strategic development across key business segments. Najjar directs the execution of Bupa's comprehensive healthcare strategies, encompassing private health coverage, occupational health, and disease management services. This leadership function involves fostering collaboration among diverse teams to ensure the effective delivery of Bupa's extensive range of services, including its network of retirement and nursing homes. By driving process improvements and championing innovation, Samer Najjar enhances operational efficiency and patient experience. The Senior Executive Manager's role is integral to Bupa's mission of providing accessible, high-quality healthcare and maintaining its strong market position.