BrightStar Care Executive and Leadership Team

October, 2026

Leadership Overview

BrightStar Care has 10 executives leading key functions including strategy, franchise operations, medical staffing, and regional home care delivery.

Committed to elevating standards in home health, BrightStar Care delivers comprehensive medical and non-medical support to families nationwide. This organization prioritizes compassionate care through rigorous clinical oversight and personalized service models.

Leadership Roles at BrightStar Care

  • Chief Executive Officer - Alison Richardson
  • Business Owner & Chief Executive Officer - Jeet Shangari
  • Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ. - Andrew Bailen
  • Chief Executive Officer & Owner - Anthony Olson
  • Owner-CEO - Brenda Pulsifer
  • President & Chief Executive Officer - Neeraja Sannidhanam
  • President & Owner - Susan Whittelsey
  • President - William Tolia
  • President & Owner - Jeff Cooper
  • Owner and President - Heather Logelin
  • Alison Richardson - Chief Executive Officer

    Alison Richardson, the Chief Executive Officer at BrightStar Care, directs national strategy for home care and medical staffing operations. Richardson oversees the integration of clinical standards across the franchise network to ensure consistent patient outcomes. By aligning corporate objectives with local service delivery, the Chief Executive Officer drives growth in the competitive health services sector. This leadership role involves constant evaluation of market trends to maintain high-quality care benchmarks. Richardson manages relationships with key stakeholders to expand the reach of home-based medical solutions. Through the implementation of scalable operational frameworks, the Chief Executive Officer optimizes resource allocation for franchise partners. Ultimately, Richardson secures the long-term viability of the brand by fostering a culture of excellence and patient-centered innovation across all regional territories.

    Jeet Shangari - Business Owner & Chief Executive Officer

    Jeet Shangari, the Business Owner & Chief Executive Officer at BrightStar Care, manages the operational execution of home care services within specific regional markets. Shangari architects local business development strategies to increase the adoption of medical staffing solutions among elderly populations. Overseeing daily administrative functions, the Business Owner & Chief Executive Officer ensures compliance with national health regulations while maintaining high service standards. This role requires balancing financial performance with the delivery of compassionate, high-quality care. Shangari coordinates with clinical teams to refine service offerings based on local demographic needs. By streamlining internal processes, the Business Owner & Chief Executive Officer improves operational efficiency and client satisfaction. Ultimately, Shangari strengthens the market position of the franchise through dedicated community engagement and consistent service delivery.

    Andrew Bailen - Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ.

    Andrew Bailen, the Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ. at BrightStar Care, directs regional operations across multiple New Jersey counties. Bailen architects localized care programs that address the specific medical and non-medical needs of the community. Overseeing the recruitment and training of nursing staff, the Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ. ensures that every patient receives high-quality support. This leadership role involves managing complex logistics to provide seamless home care services. By optimizing local workflows, Bailen enhances the efficiency of medical staffing deployments. The Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ. maintains rigorous quality control to uphold the national brand reputation while driving regional revenue growth.

    Anthony Olson - Chief Executive Officer & Owner

    Anthony Olson, the Chief Executive Officer & Owner at BrightStar Care, manages the strategic direction and financial health of the franchise unit. Olson architects business expansion plans to reach more families requiring professional home care services. Overseeing the daily management of clinical and administrative staff, the Chief Executive Officer & Owner ensures that all operations align with the company's mission of providing comprehensive medical support. This role involves building strong partnerships with local healthcare providers to facilitate patient referrals. By focusing on operational excellence, Olson improves the quality of care delivered to clients. The Chief Executive Officer & Owner monitors performance metrics to identify opportunities for service improvement. Ultimately, Olson drives sustainable growth by maintaining a focus on patient safety and high-quality service standards within the assigned territory.
    Anthony Olson

    Brenda Pulsifer - Owner-CEO

    Brenda Pulsifer, the Owner-CEO at BrightStar Care, directs the overall vision and operational strategy for the franchise location. Pulsifer architects programs that provide essential medical and non-medical care to the elderly population. Overseeing the coordination between clinical staff and client families, the Owner-CEO ensures that care plans remain personalized and effective. This leadership role involves managing the financial aspects of the business to ensure long-term stability and growth. By fostering a supportive environment for caregivers, Pulsifer maintains high retention rates and consistent service quality. The Owner-CEO engages with the local community to raise awareness about the importance of professional home care. Through strategic planning and diligent oversight, Pulsifer secures the reputation of the brand as a trusted provider of health services in the region.

    Neeraja Sannidhanam - President & Chief Executive Officer

    Neeraja Sannidhanam, the President & Chief Executive Officer at BrightStar Care, manages the high-level execution of corporate initiatives and franchise support. Sannidhanam architects strategies to improve the delivery of medical staffing services across the national network. Overseeing the alignment of regional operations with corporate goals, the President & Chief Executive Officer ensures that all locations maintain the highest standards of care. This role involves collaborating with other executive leaders to refine the company's service model. By analyzing performance data, Sannidhanam identifies areas for operational improvement and efficiency gains. The President & Chief Executive Officer drives the adoption of new technologies to enhance patient monitoring and care coordination. Ultimately, Sannidhanam strengthens the organization's market presence by ensuring consistent, high-quality service delivery across all franchise locations.

    Susan Whittelsey - President & Owner

    Susan Whittelsey, the President & Owner at BrightStar Care, directs the daily operations and strategic growth of the franchise. Whittelsey architects service delivery models that cater to the specific needs of elderly clients requiring medical assistance. Overseeing the management of nursing and support staff, the President & Owner ensures that all care protocols meet rigorous safety standards. This leadership role involves building relationships with local healthcare systems to facilitate seamless patient transitions. By focusing on operational efficiency, Whittelsey optimizes the allocation of resources to maximize client outcomes. The President & Owner monitors market trends to adapt service offerings to changing community needs. Through dedicated leadership, Whittelsey maintains the brand's commitment to providing compassionate and reliable home care services within the region.

    William Tolia - President

    William Tolia, the President at BrightStar Care, manages the operational infrastructure and service delivery systems for the organization. Tolia architects scalable processes that allow for the efficient deployment of medical staffing solutions. Overseeing the coordination of clinical teams, the President ensures that all care services are delivered with precision and empathy. This role involves working closely with the leadership team to implement strategic initiatives that improve patient satisfaction. By streamlining administrative workflows, Tolia enhances the overall productivity of the franchise. The President monitors quality assurance metrics to ensure compliance with industry regulations. Through effective management of human and technical resources, Tolia supports the company's mission to provide comprehensive home care services to families in need across the operational territory.

    Jeff Cooper - President & Owner

    Jeff Cooper, the President & Owner at BrightStar Care, directs the strategic development and operational management of the franchise unit. Cooper architects business plans that focus on expanding the reach of home care services to underserved populations. Overseeing the recruitment and development of clinical staff, the President & Owner ensures that the team remains equipped to provide high-quality medical support. This leadership role involves managing the financial health of the business while maintaining a focus on patient-centered care. By fostering strong community partnerships, Cooper increases the visibility and impact of the brand. The President & Owner evaluates service performance to ensure alignment with national quality standards. Through consistent leadership, Cooper drives the growth and success of the franchise in the local market.

    Heather Logelin - Owner and President

    Heather Logelin, the Owner and President at BrightStar Care, manages the overall business strategy and service delivery for the franchise. Logelin architects programs that provide comprehensive medical and non-medical support to elderly clients. Overseeing the daily operations of the clinical team, the Owner and President ensures that all care plans are executed with the highest level of professionalism. This role involves managing the financial and administrative aspects of the business to ensure long-term sustainability. By focusing on client needs, Logelin improves the quality of life for those receiving care. The Owner and President engages with local healthcare providers to build a robust referral network. Through strategic oversight and a commitment to excellence, Logelin maintains the brand's reputation as a leader in home health services.

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    Frequently Asked Questions Regarding BrightStar Care Top Executives and Leadership Team

    Who leads BrightStar Care?
    BrightStar Care is led by Alison Richardson (Chief Executive Officer), along with executives such as Jeet Shangari (Business Owner & Chief Executive Officer) and Andrew Bailen (Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ.).
    Who is part of BrightStar Care’s executive team?
    The executive team of BrightStar Care includes leaders such as Alison Richardson (Chief Executive Officer), Jeet Shangari (Business Owner & Chief Executive Officer), Andrew Bailen (Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ.) and other senior executives.
    How many executives does BrightStar Care have?
    BrightStar Care has 10 executives leading key business areas.
    What roles are included in BrightStar Care’s leadership team?
    The leadership team of BrightStar Care includes roles such as Chief Executive Officer, Business Owner & Chief Executive Officer, Co-Owner and Chief Executive Officer Brightstar Care of Middlesex, Monmouth, Passaic and W. Bergen Counties In NJ., Chief Executive Officer & Owner, Owner-CEO.