BlueStar Executive and Leadership Team

July, 2026

Leadership Overview

BlueStar has 7 executives leading key functions including strategy, operations, technology, and finance.

Driven by a commitment to innovation, BlueStar distributes specialty B2B electronics, empowering businesses with advanced hardware solutions and driving market efficiency through a comprehensive product portfolio.

Leadership Roles at BlueStar

  • Chief Executive Officer - Ryan Girvin
  • President & Chief Executive Officer - John Merris
  • President, Chief Executive Officer - Luis Decker
  • Chief Financial Officer - David Von Hoene
  • Group Chief Financial Officer - Johnny Wu
  • President - Scott Callebs
  • Chief Technology Officer - Mark Fraker
  • Ryan Girvin - Chief Executive Officer

    Ryan Girvin, the Chief Executive Officer at BlueStar, directs the company's overarching strategic vision and operational execution. Girvin guides the distribution of specialty B2B electronics, including rugged mobile computers, tablets, scanners, printers, and digital signage. Overseeing global market penetration, Ryan Girvin ensures BlueStar maintains its position as a leading distributor of edge computing solutions and robotics. The Chief Executive Officer's leadership focuses on expanding the company's reach within the retail and industrial sectors, driving revenue growth through strategic partnerships and efficient supply chain management. This executive role involves fostering innovation across all product lines, from RFID technology to self-service kiosks, ensuring BlueStar consistently delivers cutting-edge solutions to its B2B clientele. Girvin's strategic direction solidifies BlueStar's commitment to technological advancement and customer success.

    John Merris - President & Chief Executive Officer

    John Merris, the President & Chief Executive Officer at BlueStar, spearheads the company's strategic direction and operational framework. Merris drives the distribution of a wide array of B2B electronics, encompassing rugged mobile devices, scanners, printers, and advanced digital signage solutions. The President & Chief Executive Officer's mandate includes expanding BlueStar's market presence across North America and EMEA, ensuring seamless integration of robotics and edge computing technologies into client operations. John Merris focuses on optimizing the sales funnel for specialty hardware, including RFID readers and self-service kiosks, to enhance customer acquisition and retention. This leadership position involves cultivating strong relationships with technology partners and overseeing the efficient deployment of complex B2B electronic solutions. Merris's strategic oversight ensures BlueStar remains at the forefront of distributing critical technology components that power modern business operations.

    Luis Decker - President, Chief Executive Officer

    Luis Decker, the President, Chief Executive Officer at BlueStar, architects the company's strategic growth initiatives and operational excellence. Decker leads the distribution of specialized B2B electronics, including rugged mobile computers, tablets, scanners, and printers, vital for diverse industrial applications. The President, Chief Executive Officer's focus extends to driving innovation in digital signage, self-service kiosks, and robotics, ensuring BlueStar's product catalog meets evolving market demands. Luis Decker oversees the expansion of BlueStar's global footprint, particularly in regions requiring advanced edge computing and RFID solutions. This executive role involves forging strategic alliances with manufacturers and clients, optimizing the supply chain for critical electronic components. Decker's leadership ensures BlueStar consistently delivers high-performance technology solutions that enhance business efficiency and productivity across various sectors.

    David Von Hoene - Chief Financial Officer

    David Von Hoene, the Chief Financial Officer at BlueStar, manages the company's financial strategy and fiscal operations. Von Hoene oversees the financial health of the organization, supporting the distribution of specialty B2B electronics such as rugged mobile computers, tablets, scanners, and printers. The Chief Financial Officer's purview includes financial planning, budgeting, and investment analysis for new technology acquisitions, including digital signage, self-service kiosks, and robotics. David Von Hoene ensures robust financial controls are in place to support BlueStar's global expansion and operational efficiency in distributing edge computing and RFID solutions. This executive position involves optimizing capital allocation and managing financial risks associated with the dynamic electronics distribution market. Von Hoene's financial acumen is critical to sustaining BlueStar's growth and profitability.
    David Von Hoene

    Johnny Wu - Group Chief Financial Officer

    Johnny Wu, the Group Chief Financial Officer at BlueStar, directs the financial strategy and performance across the company's various business units. Wu oversees the financial management supporting the distribution of a broad spectrum of B2B electronics, including rugged mobile devices, scanners, printers, and digital signage. The Group Chief Financial Officer's responsibilities encompass financial reporting, capital management, and driving fiscal discipline to support the distribution of self-service kiosks, robots, and edge computing solutions. Johnny Wu ensures financial alignment with strategic objectives, optimizing resource allocation for market expansion and technological advancements in areas like RFID technology. This leadership role involves close collaboration with operational teams to enhance profitability and manage financial risks inherent in the global electronics distribution landscape. Wu's financial stewardship is key to BlueStar's sustained economic health.

    Scott Callebs - President

    Scott Callebs, the President at BlueStar, drives operational strategy and market execution for the company's B2B electronics distribution. Callebs oversees the efficient delivery of rugged mobile computers, tablets, scanners, and printers to a diverse client base. The President's focus includes enhancing the distribution channels for digital signage, self-service kiosks, and robotics, ensuring seamless integration into business workflows. Scott Callebs leads initiatives to expand BlueStar's market share by optimizing the supply chain for edge computing and RFID solutions across key geographic regions. This executive role involves fostering cross-functional collaboration to meet client demands for advanced technology hardware. Callebs's leadership ensures BlueStar maintains its reputation for reliability and service excellence in the specialty electronics distribution sector.

    Mark Fraker - Chief Technology Officer

    Mark Fraker, the Chief Technology Officer at BlueStar, directs the company's technological infrastructure and innovation pipeline. Fraker oversees the integration and distribution of advanced B2B electronics, ensuring compatibility and performance for rugged mobile computers, tablets, scanners, and printers. The Chief Technology Officer's responsibilities include evaluating and implementing cutting-edge solutions in digital signage, self-service kiosks, and robotics, aligning technology offerings with market needs. Mark Fraker guides the strategic adoption of edge computing and RFID technologies, enhancing the company's distribution capabilities and client solutions. This role involves collaborating with product development teams to ensure the technical viability and competitive edge of BlueStar's hardware portfolio. Fraker's technical leadership ensures BlueStar remains a trusted partner for businesses seeking advanced electronic distribution and support.

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    Frequently Asked Questions Regarding BlueStar Top Executives and Leadership Team

    Who leads BlueStar?
    BlueStar is led by Ryan Girvin (Chief Executive Officer), along with executives such as John Merris (President & Chief Executive Officer) and Luis Decker (President, Chief Executive Officer).
    Who is part of BlueStar’s executive team?
    The executive team of BlueStar includes leaders such as Ryan Girvin (Chief Executive Officer), John Merris (President & Chief Executive Officer), Luis Decker (President, Chief Executive Officer) and other senior executives.
    How many executives does BlueStar have?
    BlueStar has 7 executives leading key business areas.
    What roles are included in BlueStar’s leadership team?
    The leadership team of BlueStar includes roles such as Chief Executive Officer, President & Chief Executive Officer, President, Chief Executive Officer, Chief Financial Officer, Group Chief Financial Officer.