Better Health Group Executive and Leadership Team

Elizabeth Smith, the Chief Executive Officer at Better Health Group, directs the overarching strategic vision for this value-based organization. By aligning physician-led initiatives with national expansion goals, the Chief Executive Officer ensures the company maintains a competitive edge in the healthcare market. Elizabeth Smith architects the long-term roadmap for integrating independent clinics into a unified, high-performing network. This leadership role involves constant collaboration with the Board to secure capital and resources necessary for scaling operations across diverse regions. Through rigorous oversight of organizational culture and performance metrics, the Chief Executive Officer drives the transition from traditional sick care to a proactive health model. Smith maintains focus on sustainable growth, ensuring that every clinical partnership reinforces the core mission of improving patient outcomes while optimizing operational efficiency across the entire enterprise.

Michael Nisbet, the Chief Financial Officer at Better Health Group, manages the fiscal health and long-term financial planning for the organization. By analyzing revenue cycles and value-based reimbursement models, the Chief Financial Officer ensures the company maintains the capital necessary for nationwide expansion. Michael Nisbet directs the budgeting process and financial reporting, providing the transparency required for strategic decision-making at the executive level. This role involves evaluating potential clinic acquisitions and assessing the financial viability of new market entries. Nisbet works closely with the leadership team to allocate resources toward high-impact initiatives that drive growth and operational sustainability. By mitigating financial risk and optimizing cash flow, the Chief Financial Officer secures the stability of the entire network. Nisbet maintains a rigorous focus on fiscal discipline, ensuring that every investment aligns with the overarching goal of transforming the healthcare landscape through physician-led, value-based care.

Perry De Freitas, the Acting Chief Financial Officer at Better Health Group, handles the immediate financial operations and accounting integrity of the organization. By overseeing daily cash management and financial compliance, the Acting Chief Financial Officer ensures that the company meets all regulatory and operational obligations. Perry De Freitas monitors the financial performance of individual clinics, providing actionable insights that help local partners improve their bottom line. This role involves managing the transition of financial systems during periods of rapid growth and organizational change. De Freitas collaborates with the broader finance team to refine cost-tracking mechanisms and improve the accuracy of financial forecasting. By maintaining a steady hand on the fiscal pulse of the company, the Acting Chief Financial Officer supports the strategic initiatives led by the executive suite. De Freitas ensures that financial resources remain available to support the mission of expanding value-based care across the country.

Pawan Shah, the Chief Operating Officer at Better Health Group, oversees the daily execution of clinical operations and infrastructure development. By standardizing workflows across independent clinics, the Chief Operating Officer ensures consistent quality of care throughout the national network. Pawan Shah directs the integration of new facilities, managing the logistical complexities of expanding the company footprint into new markets. This leadership role involves optimizing supply chains and administrative support systems to reduce overhead for partner physicians. Shah monitors performance data to identify areas for operational improvement, ensuring that every clinic operates at peak efficiency. By fostering a culture of accountability and excellence, the Chief Operating Officer supports the transition to value-based care models. Shah maintains a focus on scalable systems that allow the organization to grow rapidly without compromising the high standards of patient service that define the company mission.

Robert McMaster, the President at Better Health Group, leads the execution of the company growth strategy and market development efforts. By building relationships with independent clinics and healthcare stakeholders, the President expands the reach of the value-based care model across the nation. Robert McMaster directs the business development team, identifying opportunities to integrate new partners into the network. This leadership role involves shaping the commercial strategy and ensuring that the company remains at the forefront of the healthcare industry. McMaster collaborates with the executive team to refine the value proposition for physicians, emphasizing the benefits of the physician-led model. By driving market penetration and fostering strategic alliances, the President ensures the organization achieves its mission of transforming sick care. McMaster maintains a focus on long-term scalability, ensuring that the company continues to grow while delivering superior health outcomes for patients in every region served.

Susan Coatar, the Chief of Staff at Better Health Group, manages the internal executive workflows and cross-departmental communication channels. By streamlining administrative processes, the Chief of Staff enables the leadership team to focus on high-level strategic objectives and clinical expansion. Susan Coatar coordinates complex projects that bridge the gap between corporate policy and frontline clinical execution. This role requires constant monitoring of organizational health and the facilitation of meetings that drive decision-making across the executive suite. Coatar ensures that all departments remain aligned with the broader mission of transforming healthcare delivery. By managing the flow of information and prioritizing critical initiatives, the Chief of Staff optimizes the productivity of the entire leadership team. Coatar maintains a clear view of operational bottlenecks, implementing solutions that allow the organization to scale effectively while preserving the physician-centric values that define the company.

Anna Miller, the Chief of Staff - Florida Market at Better Health Group, coordinates the regional operations and strategic alignment of clinics within the Florida territory. By serving as the primary liaison between local clinical leadership and the corporate office, the Chief of Staff - Florida Market ensures that regional initiatives support the national mission. Anna Miller manages the implementation of value-based care protocols across the state, tailoring corporate strategies to meet the specific needs of the local patient population. This role involves overseeing regional performance metrics and facilitating communication between clinics to share best practices. Miller drives the execution of growth strategies within the Florida market, ensuring that all operations remain consistent with the company standards. By managing regional resources and addressing operational challenges, the Chief of Staff - Florida Market enables local physicians to focus on delivering high-quality care while maintaining the efficiency required for long-term success.