BenQ Executive and Leadership Team

September, 2026

Leadership Overview

BenQ has 9 executives leading key functions including strategy, marketing, information technology, and regional operations.

Focused on delivering high-quality consumer electronics, BenQ drives global innovation through technology products that enhance daily life. This commitment to quality defines the corporate mission and market impact.

Leadership Roles at BenQ

  • MD and Chief Executive Officer - Roland Orlando
  • President, Benq (China) - Michael Tseng
  • President - Ralph Tang
  • President - Jeffrey Liang
  • President, Benq (Asia Pacific) - Adrian Chang
  • President - Israel Bedolla
  • President - Conway Lee
  • Chief Marketing Officer - Kushal Dhaka
  • Chief Information Officer - Sc Chao
  • Roland Orlando - MD and Chief Executive Officer

    Roland Orlando, the MD and Chief Executive Officer at BenQ, directs the overarching corporate strategy for the multinational electronics manufacturer. Overseeing global business development, the MD and Chief Executive Officer ensures alignment between product innovation and consumer demand across diverse international markets. This leadership role involves managing complex supply chains and fostering partnerships that sustain long-term growth. By optimizing operational efficiency, Roland Orlando directly impacts the company's ability to deliver high-quality computing and communications devices. The MD and Chief Executive Officer maintains rigorous standards for product excellence, ensuring that every technological solution meets the core brand promise of bringing enjoyment and quality to life. Through strategic oversight of the entire organization, the MD and Chief Executive Officer secures a competitive position within the global electronics industry, driving sustainable value for stakeholders while expanding the reach of the brand into emerging markets.

    Michael Tseng - President, Benq (China)

    Michael Tseng, the President, Benq (China) at BenQ, manages all operational activities and market expansion efforts within the Chinese region. Overseeing local sales channels and distribution networks, the President, Benq (China) ensures that the company's consumer electronics and computing devices reach a vast customer base effectively. This leadership role involves navigating the unique competitive landscape of the region to capture market share and drive revenue growth. By fostering strong relationships with local partners, Michael Tseng directly impacts the company's success in this critical market. The President, Benq (China) aligns regional strategies with the global mission of bringing enjoyment and quality to life, ensuring that local product offerings meet specific consumer needs. Through the execution of targeted sales initiatives, the President, Benq (China) strengthens the brand's presence, ensuring that the company remains a leader in the electronics sector throughout the region while maintaining high operational standards.

    Ralph Tang - President

    Ralph Tang, the President at BenQ, oversees the strategic development and execution of core business units focused on consumer electronics and display technologies. Managing cross-functional teams, the President ensures that product development cycles align with the company's commitment to quality and innovation. This leadership role involves optimizing internal processes to improve manufacturing efficiency and product reliability. By coordinating with global supply chain partners, Ralph Tang directly impacts the company's ability to deliver high-performance devices to the market. The President monitors performance metrics to ensure that all business units contribute to the overarching goal of bringing enjoyment and quality to life. Through the implementation of lean management practices, the President enhances operational agility, allowing the company to adapt quickly to shifting consumer preferences. This leadership role remains vital for maintaining the company's reputation for excellence and ensuring that every product meets the highest standards of technological performance.

    Jeffrey Liang - President

    Jeffrey Liang, the President at BenQ, directs the strategic initiatives related to the company's computing and communications hardware divisions. Overseeing the product lifecycle from design to market launch, the President ensures that each device reflects the brand's dedication to quality and user enjoyment. This leadership role involves managing research and development investments to foster innovation in display and computing technologies. By analyzing competitive benchmarks, Jeffrey Liang directly impacts the company's ability to maintain a leading edge in the electronics industry. The President collaborates with engineering teams to refine product features, ensuring that all hardware solutions provide superior value to the end user. Through the oversight of product quality assurance, the President guarantees that every item manufactured meets the company's rigorous standards. This leadership role drives the continuous improvement of the product portfolio, ensuring that the company remains at the forefront of technological advancement and consumer satisfaction.

    Adrian Chang - President, Benq (Asia Pacific)

    Adrian Chang, the President, Benq (Asia Pacific) at BenQ, leads all business operations and market development strategies across the Asia Pacific region. Overseeing regional sales teams and distribution channels, the President, Benq (Asia Pacific) ensures that the company's technology products achieve widespread adoption in diverse markets. This leadership role involves identifying regional growth opportunities and tailoring marketing strategies to meet the specific needs of local consumers. By managing regional logistics and partner relations, Adrian Chang directly impacts the company's operational success and revenue growth in the area. The President, Benq (Asia Pacific) aligns regional activities with the global mission of bringing enjoyment and quality to life, ensuring consistent brand representation. Through the execution of strategic sales plans, the President, Benq (Asia Pacific) strengthens the company's market position, ensuring that the brand remains a preferred choice for high-quality electronics throughout the entire Asia Pacific region.

    Israel Bedolla - President

    Israel Bedolla, the President at BenQ, manages the strategic expansion and operational oversight of the company's specialized electronics and professional display solutions. Overseeing the integration of new technologies into the product portfolio, the President ensures that the company addresses the evolving needs of both consumer and enterprise clients. This leadership role involves managing key accounts and developing long-term service strategies that enhance customer satisfaction. By optimizing the delivery of professional-grade hardware, Israel Bedolla directly impacts the company's reputation for reliability and innovation. The President coordinates with technical support teams to ensure that all products provide a seamless user experience, consistent with the brand's core philosophy. Through the management of specialized sales channels, the President drives growth in high-value market segments, ensuring that the company maintains a strong competitive advantage while delivering high-quality technological solutions that support the diverse requirements of modern professional environments.

    Conway Lee - President

    Conway Lee, the President at BenQ, directs the strategic planning and execution of the company's global manufacturing and quality control operations. Overseeing the production facilities, the President ensures that all consumer electronics and computing devices are manufactured to the highest standards of quality and performance. This leadership role involves managing the global supply chain to ensure the timely delivery of products to international markets. By implementing advanced manufacturing processes, Conway Lee directly impacts the company's ability to maintain cost-efficiency while upholding the brand's commitment to quality. The President collaborates with design and engineering teams to ensure that product specifications are met during the mass production phase. Through the oversight of quality assurance protocols, the President guarantees that every product reflects the brand's promise of bringing enjoyment and quality to life. This leadership role is essential for maintaining the company's operational excellence and ensuring consistent product quality across all global markets.
    Conway Lee

    Kushal Dhaka - Chief Marketing Officer

    Kushal Dhaka, the Chief Marketing Officer at BenQ, architects the global brand strategy for the company's extensive portfolio of consumer electronics and computing devices. Managing international campaigns, the Chief Marketing Officer ensures that the brand message resonates with diverse audiences while highlighting the unique value proposition of each product line. This leadership role involves analyzing market trends to identify growth opportunities and refining digital engagement strategies to increase brand visibility. By coordinating with regional teams, Kushal Dhaka directly impacts the company's market penetration and customer loyalty. The Chief Marketing Officer oversees the development of marketing collateral that emphasizes the core philosophy of bringing enjoyment and quality to life. Through data-driven decision-making, the Chief Marketing Officer optimizes advertising spend and enhances the overall customer experience, ensuring that the brand remains a top choice for consumers seeking reliable and innovative technology solutions across the global marketplace.

    Sc Chao - Chief Information Officer

    Sc Chao, the Chief Information Officer at BenQ, directs the digital infrastructure and information technology strategy for the multinational electronics firm. Overseeing the integration of advanced computing systems, the Chief Information Officer ensures that internal operations remain secure, scalable, and efficient. This leadership role involves managing the technological backbone that supports global communications and product development cycles. By implementing robust data management protocols, Sc Chao directly impacts the company's ability to innovate and respond to rapid changes in the electronics sector. The Chief Information Officer collaborates with other executive leaders to align IT initiatives with broader business objectives, ensuring that digital tools enhance productivity across all departments. Through the deployment of cutting-edge software solutions, the Chief Information Officer maintains the integrity of the company's information assets, providing a stable foundation for the continued expansion of the brand's technological footprint in competitive international markets.

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    Frequently Asked Questions Regarding BenQ Top Executives and Leadership Team

    Who leads BenQ?
    BenQ is led by Roland Orlando (MD and Chief Executive Officer), along with executives such as Michael Tseng (President, Benq (China)) and Ralph Tang (President).
    Who is part of BenQ’s executive team?
    The executive team of BenQ includes leaders such as Roland Orlando (MD and Chief Executive Officer), Michael Tseng (President, Benq (China)), Ralph Tang (President) and other senior executives.
    How many executives does BenQ have?
    BenQ has 9 executives leading key business areas.
    What roles are included in BenQ’s leadership team?
    The leadership team of BenQ includes roles such as MD and Chief Executive Officer, President, Benq (China), President, President, President, Benq (Asia Pacific).