Leadership Overview
Atlas has 5 executives leading key functions including financial strategy, human capital management, and divisional operations.
Driven by a commitment to manufacturing excellence, Atlas delivers high-performance building materials across North America while maintaining a customer-first philosophy that defines the organizational mission and market impact.
Driven by a commitment to manufacturing excellence, Atlas delivers high-performance building materials across North America while maintaining a customer-first philosophy that defines the organizational mission and market impact.
Leadership Roles at Atlas
Jeff Fricks - Chief Financial Officer
Jeff Fricks, the Chief Financial Officer at Atlas, directs all fiscal planning and capital allocation strategies. Overseeing the financial health of 36 manufacturing facilities, the Chief Financial Officer ensures robust economic performance across the United States, Canada, and Mexico. This leadership role involves managing complex budgetary requirements for the Polyiso Roof & Wall Insulation and Shingle & Underlayment divisions. By optimizing cost structures and capital investments, Jeff Fricks directly impacts the long-term scalability of the company. Fricks maintains rigorous oversight of financial reporting standards to support sustainable growth. Through precise fiscal management, the Chief Financial Officer secures the necessary resources for worldwide product distribution. Ultimately, Fricks drives the financial stability required to maintain the competitive edge of the organization within the building materials industry.
Juan Cela - President
Juan Cela, the President at Atlas, directs the strategic operations of the Polyiso Roof & Wall Insulation division. Overseeing production efficiency and market expansion, the President ensures that manufacturing output meets the rigorous demands of the North American construction sector. This leadership role involves coordinating with other C-suite executives to integrate product innovation with the broader corporate mission. By driving operational improvements within the insulation manufacturing plants, Juan Cela directly impacts the company's ability to provide high-quality building solutions. Cela manages the supply chain logistics necessary for efficient distribution across the United States, Canada, and Mexico. Through focused divisional leadership, the President maintains the competitive positioning of the insulation portfolio. Ultimately, Cela secures the market share required to uphold the reputation of the organization as a leader in building materials.
Javier Bencomo - President
Javier Bencomo, the President at Atlas, directs the strategic growth and operational execution of the Shingle & Underlayment division. Overseeing the manufacturing facilities dedicated to roofing materials, the President ensures that product quality aligns with the company's long-standing commitment to excellence. This leadership role involves managing the complex distribution networks that serve clients throughout North America. By optimizing production workflows for shingles and underlayment, Javier Bencomo directly impacts the revenue generation of the division. Bencomo collaborates with the executive team to refine market strategies and address the evolving needs of the construction industry. Through rigorous oversight of manufacturing plants in the United States, Canada, and Mexico, the President maintains consistent product availability. Ultimately, Bencomo drives the operational success necessary to sustain the market leadership of the organization.
Anthony Hadala - President
Anthony Hadala, the President at Atlas, directs the specialized operations of the Molded Products and Web Technologies divisions. Overseeing the development of advanced material solutions, the President ensures that these technical divisions contribute to the overall innovation strategy of the company. This leadership role involves managing the integration of state-of-the-art manufacturing processes to support diverse industrial applications. By driving research and development initiatives, Anthony Hadala directly impacts the technological advancement of the product portfolio. Hadala coordinates with cross-functional teams to ensure that specialized products meet the high standards required for worldwide distribution. Through strategic management of facilities across North America, the President optimizes the output of these niche divisions. Ultimately, Hadala secures the long-term viability of the company's technical offerings by maintaining a focus on precision and quality.
Bob Cipriano - Vice President, Human Resources & Chief Human Resources Officer
Bob Cipriano, the Vice President, Human Resources & Chief Human Resources Officer at Atlas, directs all talent acquisition and organizational development initiatives. Overseeing the workforce across 36 North American facilities, the Chief Human Resources Officer ensures alignment between human capital and the company's customer-first philosophy. This leadership role involves designing comprehensive training programs for employees within the Molded Products and Web Technologies divisions. By fostering a culture of operational excellence, Bob Cipriano directly impacts employee retention and productivity. Cipriano manages complex labor relations and benefits administration to support a diverse workforce spanning the United States, Canada, and Mexico. Through strategic workforce planning, the Chief Human Resources Officer builds the internal capacity necessary for sustained manufacturing growth. Ultimately, Cipriano cultivates the professional environment required to maintain high standards of service.

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